Digibliss course ppt 2
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Digibliss offers a comprehensive digital marketing course designed to equip learners with essential skills across various online marketing channels, including SEO, PPC, social media marketing, and content marketing. The training aims to address the complexities of modern digital marketing, focusing on strategic objectives and audience engagement. Enrolment offers practical training, expert guidance, and flexibility in batch timings at a fee of Rs 39,900.
Digibliss course ppt 2
- 1. THE MOST ADVANCED AND COMPREHENSIVE DIGITAL MARKETING COURSE. DIGIBLISS w w w . d i g i b l i s s . i n
- 2. OBJECTIVE OF THE TRAINING The world of digital marketing is getting more complex with an increasing number of channels (web, email, social, mobile), customers and prospects are broken down into small communities in different channels, for example, they move from Facebook to smaller and intimate communities such as technologies like WhatsApp, Vine, WeChat, snapchat and many others). In short, the job of the digital marketers is ever challenging. I think that sometimes the focus is directed too much towards the channels and the attention is given to see what’s new out there and make sure we’re reaching out to customers and prospects in all channels without real objectives behind what we want to do with the clients (doesw w w . d i g i b l i s s . i n
- 3. WHAT IS DIGITAL MARKETING Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. The reality is, people spend twice as much time online as they used to 12 years ago. And while we say it a lot, the way people shop and buy really has changed, meaning offline marketing isn’t as effective as it used to be. Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending time: on the w w w . d i g i b l i s s . i n
- 4. TRAINING MODULES DIGITAL MARKETING OVERVIEW SEARCH ENGINE OPTIMIZATION PPC ADVERTISING, GOOGLE ADWORDS SOCIAL MEDIA MARKETING LEAD GENERATION FOR BUSINESS WEBSITE PLANNING & CREATION MOBILE MARKETING E-MAIL MARKETING CONTENT MARKETING w w w . d i g i b l i s s . i n
- 5. GOOGLE ANALYTICS ONLINE DISPLAY ADVERTISING E-COMMERCE MARKETING AFFILIATE MARKETING MAKING MONEY VIA ADSENCE & BLOGGING ONLINE REPUTATION MANAGEMENT HOW TO GRAB FREELANCING PROJECTS CREATING INTERNET MARKETING STRATEGY INBOUND MARKETING w w w . d i g i b l i s s . i n
- 6. w w w . d i g i b l i s s . i n DIGITAL MARKETING OVERVIEW 1. What is digital marketing? 2. Why are people going online? 3. Benefits of digital marketing. 4. What does digital marketing consist of? 5. How digital marketing evolved. 6. Search engine optimization (SEO). 7. Pay per click (PPC). 8. Social media Marketing (SMM). 9. Digital marketing measurement
- 7. w w w . d i g i b l i s s . i n SEARCH ENGINE OPTIMIZATION 1. What is SEO? 2. SEO strategies/techniques 3. Linking strategies? 4. Keywords 5. Title tags & Meta description tags 6. How digital marketing evolved. 7. Alt tags 8. Submit your website to SEs for indexing
- 8. w w w . d i g i b l i s s . i n PPC ADVERTISING, GOOGLE ADWORDS 1. What is PPC? 2. What is Google Adwords. 3. PPC Keyword Research. 4. Managing Your PPC Campaigns
- 9. w w w . d i g i b l i s s . i n SOCIAL MEDIA MARKETING 1. What is Social Media? 2. Why care about Social Media? 3. Creating Facebook marketing strategy. 4. Creating twitter marketing strategy. 5. LinkedIn for B2B lead generation. 6. Discussion on other social media channels.
- 10. w w w . d i g i b l i s s . i n WEBSITE PLANNING & CREATION 1. What is a website? 2. Components of a website. 3. Website planning. 4. Define your Target Audience. 5. Develop a Look and Feel. 6. Web page designing. 7. Web hosting. 8. Domain registration.
- 11. w w w . d i g i b l i s s . i n E-MAIL MARKETING 1. What is E-mail marketing? 2. How it works? 3. Benefits of E-mail marketing. 4. Easy to create. 5. Easy to track. 6. Global audience. 7. How to do bulk emails.
- 12. w w w . d i g i b l i s s . i n LEAD GENERATION FOR BUSINESS 1. Understanding lead generation. 2. Why Do You Need Lead Generation? 3. Landing page vs website. 4. Understanding thank you page. 5. Best practices to create a thank you page 6. Best practices to create a landing page
- 13. w w w . d i g i b l i s s . i n MOBILE MARKETING 1. Understanding Mobile Devices. 2. Fundamentals of mobile marketing. 3. Mobile Marketing & Social Media. 4. Mobile Content Marketing. 5. Creating Mobile website through word press.
- 14. w w w . d i g i b l i s s . i n CONTENT MARKETING 1. What is content marketing? 2. Objective of content marketing. 3. How to write great compelling content? 4. How to market your content? 5. Case study on content marketing.
- 15. w w w . d i g i b l i s s . i n GOOGLE ANALYTICS 1. Introduction to Google Analytics. 2. How Google Analytics works? 3. How to write great compelling content? 4. How to market your content? 5. Case study on content marketing.
- 16. w w w . d i g i b l i s s . i n ONLINE DISPLAY ADVERTISING 1. What is Display Advertising? 2. How Does Display Advertising Work? 3. Misconceptions About Display Advertising 4. Types of Display Advertising for More Leads and Sales
- 17. w w w . d i g i b l i s s . i n E-COMMERCE MARKETING 1. What is e-commerce marketing? 2. Ecommerce Marketing Channels 3. Ecommerce Marketing Terms 4. Keeping Up With Ecommerce Marketing Trends 5. Ecommerce Marketing Tips To Help Drive More Sales
- 18. w w w . d i g i b l i s s . i n AFFILIATE MARKETING 1. What is affiliate marketing? 2. How people make millions of dollar in affiliate marketing? 3. Affiliate marketing secrets. 4. Top affiliate network in the world.
- 19. w w w . d i g i b l i s s . i n ONLINE REPUTATION MANAGEMENT 1. What is online reputation management? 2. Understanding ORM scenario. 3. How to deal with criticism online. 4. Step by step to overcome negative Online reputation.
- 20. w w w . d i g i b l i s s . i n CREATING INTERNET MARKETING STRATEGY 1. Study your competitors. 2. Study your market. 3. Mimic the successful marketing strategies of your competitors. 4. Create a multi-faceted Internet marketing strategy. 5. Develop your brand name and image before communicating with your targeted market.
- 21. w w w . d i g i b l i s s . i n MAKING MONEY VIA ADSENCE & BLOGGING 1. What is AdSense? 2. How to get approved for AdSense? 3. Using AdSense account interface. 4. Placing ads on your blog. 5. We will share 1 secret method through 6. Which you will make money with AdSense.
- 22. w w w . d i g i b l i s s . i n INBOUND MARKETING 1. What is AdSense? 2. How to get approved for AdSense? 3. Using AdSense account interface. 4. Placing ads on your blog. 5. We will share 1 secret method through 6. Which you will make money with AdSense.
- 23. w w w . d i g i b l i s s . i n HOW TO GRAB FREELANCING PROJECTS
- 24. w w w . d i g i b l i s s . i n WHY YOU SHOULD JOIN US LEARN FROM INDUSTRY EXPERTS LEARN ON LIVE PROJECT PLACEMENT ASSISTANCE RESEARCH BASED INTERNSHIP
- 25. w w w . d i g i b l i s s . i n WHY YOU SHOULD JOIN US FREE BACKUP & DOUBT SESSIONS COMPREHENSIVE PRACTICAL TRAINING BUILD YOUR OWN WEBSITE WEEEKLY TEST
- 26. B A T C H T I M I N G EVENING BATCHES WEEKEND BATCHES SUNDAY BATCHES 02:00 p.m. TO 06:00 p.m. 11:00 a.m. TO 01:00 p.m. w w w . d i g i b l i s s . i n 04:00 p.m. TO 06:00 p.m.
- 27. COURSE FEE & REGISTRATION w w w . d i g i b l i s s . i n COURSE FEE: Rs 39,900 (+ 18% service tax) GROUP DISCOUNT: 10% for 3 or more people PAYMENT MODES: Credit/Debit Card, Bank Transfer or Cheque HOW TO REGISTER? Call at +91-00000-00000 or mail at info@digibliss.in
- 28. LEARN IN THE DIGIBLISS. LEAD IN THE WORLD. www.digibliss.in +91-874-501-5630C-78, Sec-2, Noida