Digi-Pak Style Sheet
- 1. Style sheet for Digi-Pak Colour scheme for the digi-pack will consist of black and white with embedded images with natural colours to juxtapose the mono style. Black and white is sophisticated and can be aimed at both male and females in the Rock genre. Colours from the images will make the digi-pak more exciting. This colour scheme also relates to our influencing artists Arctic Monkeys therefore we know the colour scheme works. This is as we aim to attract a similar target audience (16-25’s).
- 2. Arial - Sizes 11, 12, 18 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A b c d e f g h I j k l m n o p q r s t u v w x y z Font Used on the Digi-pak These Fonts I feel are appropriate as my group and I have chosen a robotic theme to challenge the conventions of the rock genre. ‘Classic Robot’ is fond on ‘dafont.com’ where it can be downloaded and used for the title, and ‘Arial’ is another font that is used for other texts aside from the title as It is simple and sophisticated. Two fonts are chosen as when looking at other digi-paks I have seen the rest of the text font have to be different to the main title.
- 3. Images for Digi-pak The image style my group an I have chosen for the digi-pak consists of real images and CGI. This adds to the non-realistic idea of robots and fantasy land as well as linking it back to reality. The street style images relate to the street style that is derived from the Arctic Monkeys. This Draft digi-pak is an example of what style we are going for. Rob created the CGI images in black and white and also the robot figures. The same robot figure are seen in different street images to link to the robots in the music video but also to the street style. Like some researched images of Arctic monkeys in the street we will do the same with our characters.