The document discusses the complexities of digital reputations and privacy settings among teens and adults, highlighting that 81% of teens and 76% of adults actively use privacy controls. It examines new tools for monitoring online activities, such as Google's 'me on the web', while emphasizing the blurred lines between public and private expressions in a user-driven media landscape. The content is informed by research from the GoodPlay project at Harvard University, addressing the perceived ineffectiveness regarding digital practices.
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