Digital strategy deployment using business capabilities Denis Gagne
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The document discusses how Trisotech helps organizations undergo digital transformation through visualizing, innovating, transforming, and improving business capabilities using strategies, design, and technology. It emphasizes that digital disruption is affecting every industry and organization must evolve or die. Trisotech advocates aligning strategy and operations through methods like business capability mapping to achieve digital transformation.
Digital strategy deployment using business capabilities Denis Gagne
- 1. Where strategies come to life! Digital strategy deployment using business capabilities Visualize Innovate Transform Improve the way you do business Trisotech brings Strategies, Design and Technology together to provide business guidance and insight in the digital enterprise age.
- 2. Where strategies come to life! The Digital Revolution By now, every company in the world should be on the lookout for the digital disruption that will threaten their existence. Rapid Technological Adoption Changing Customer Behaviour Increasing Competition Your industry has either already been disrupted, is in the process of being disrupted or will be disrupted it in the near future.
- 3. Where strategies come to life! It’s here. Can you see it? Traditional businesses do not take into consideration how fast and how drastically their landscape can change. To thrive in this market, organizations need to change the way they engage their customers, which may mean changing their core business model.
- 4. Where strategies come to life! Evolve or Die This digital revolution affects every organization and every industry. Some industries have already successfully transitioned. Digital Transformation Dx
- 5. Where strategies come to life! Emerging technologies The intersection of customer power and rapidly advancing enabling technologies is fostering a time of unprecedented opportunity and risk for organizations. Do not confuse Digital Transformation with increased technology spending.
- 6. Where strategies come to life! Becoming a Digital Enterprise Visualize, Innovate, Transform, and Improve your organization. Companies are continuously facing serious problems: Organizations need to transform their business, not only to be more efficient and effective, but also more agile in delivering and improving customer experience.
- 7. Where strategies come to life! How do you think about Digital Disruption? Most organizations only think in terms of devices. A digital enterprise is characterized by the fact that information technology and software affects all aspects of the business model.
- 8. Where strategies come to life! Benefits to Customer Value to Business Low High Low High Customer Experience Operational Processes Business Model Digital Transformation It is not about technology, devices or apps but really about behavior (processes and omnichannel customer experience). Even over channels that may not yet exists.
- 9. Where strategies come to life! Focus on Value Creation Value creation and benefits to customers should shape your digital transformation. Not just value to your organization. Value to the Customer Outside In Inside Out Value to the Organization To stay ahead, organizations need to reassess the fundamentals of their business; from corporate strategy, to operational management.
- 10. Where strategies come to life! Align Strategy and Operations Creative Thinking Critical Thinking Strategic Operational Canvases Brainstorm Models Analysis Mature standards can help make your operations more efficient and effective. But you must also enable ideation and creative thinking. Enabling considerations from both your customers and from within your own organization as well.
- 11. Where strategies come to life! Digital Strategy Each enterprise must seek its own path to Digital Transformation. Success may come from reinventing an industry or simply from traditional business models. X O X X X X X O O O O X Without a digital strategy, an existing business can drift away from its customers and become uncompetitive within its environment.
- 12. Where strategies come to life! Ideation Too often strategies only live in the minds of the leaders who run the organization. You can increase quantity and quality of innovative ideas for your Digital Transformation by tapping into crowd knowledge. Seek to enable real-time team contribution of innovative ideas.
- 13. Where strategies come to life! Strategic Creative Thinking Business Model Canvas (BMC) Business Motivation Model (BMM) Golden Circle (GC) Strengths Weaknesses Opportunities Treats (SWOT) Value Proposition Canvas (VPC) Customer Journey Map (CJM) Empathy Map (EM) Strategic Canvases Brainstorm OperationStrategy Outside In Inside Out Gaining customer understanding (intimacy) will undoubtedly help you shape and develop ideas into solid grounds for your Digital Transformation. Recognized methods and visual canvases can help you better understand your customers and their journey.
- 14. Where strategies come to life! Structure and Improve But you are not going to run your business on just a Customer Journey Map. Your operations need to be malleable to become anything you want or more importantly anything your customers want. Models Analysis Case Management Model and Notation (CMMN) Decision Model and Notation (DMN) Business Process Model and Notation (BPMN) Why, Who, What, When, Where, How (HW5) Value Map (VM) Supplier, Input, Process, Output, Customer (SIPOC) Balance Score Card (BSC) Responsible, Accountable, Consulted, Informed (RACI) Operational OperationStrategy Outside In Inside Out Mature business standards such as BPMN, CMMN and DMN exist that can help make your operations more efficient and effective.
- 15. Where strategies come to life! Discovery and Analysis HW5 RACI SIPOC BSC Before diving into a reengineering effort, you need to understand and analyse the current situation. More particularly you need to clearly specify business goals, analyze how they relate to initiatives and assign responsibilities for them.
- 16. Where strategies come to life! Business Process Management BPMN BPMN is a core enabler of a successful BPM practice. You can then start using a standards such as BPMN to document how things should get done. Business Process Management is the perfect approach when efficiency and control is key to your Digital Transformation success.
- 17. Where strategies come to life! Case Management CMMN CMMN is a core enabler of a flexible and adaptive Case Management practice. At the other hand of the spectrum, Case management offers a paradigm shift to support knowledge-intensive work and more data-driven processes. CMMN being declarative by nature enables more dynamic and emergent behaviours.
- 18. Where strategies come to life! Business Decision Management DMN DMN is the leading the way to the future of Decision Management. Whether procedural or declarative, central to your operations is good decision making. DMN increases an organizations agility and adaptability by defining both the requirements of the business decision and the structured decision logic.
- 19. Where strategies come to life! BMCBMMGC SWOT VPC CJM EM CMMN DMN BPMN HW5 VMCM SIPOC BSC RACI Outside In Inside Out Strategic Operational Canvases Brainstorm Models AnalysisBusiness Capabilities as the Lynch Pin At the juncture of your strategy and operations are what are called Business Capabilities.
- 20. Where strategies come to life! BMCBMMGC SWOT VPC CJM EM CMMN DMN BPMN HW5 VM SIPOC BSC RACI Outside In Inside Out Strategic Operational Canvases Brainstorm Models AnalysisBusiness Capabilities as the Lynch Pin At the juncture of your strategy and operations are what are called Business Capabilities. Capability Map (CM)
- 21. Where strategies come to life! Business Capabilities as the Lynch Pin At the juncture of your strategy and operations are what are called Business Capabilities. Capability Map (CM) Outside In Inside Out Strategic Operational Canvases Brainstorm Models Analysis Once recognized, they can be used in various combinations to achieve the desired business outcomes.
- 22. Where strategies come to life! Business Capabilities Capability Basic building blocks of the organization. Describes what the business does. Abstracts and encapsulates (enabled by) people, process, systems and information. People Information Process Systems
- 23. Where strategies come to life! Business Capabilities Business Capabilities are enabled by people, process, systems(technology) and information. • Create graphical business capability models understandable by both business and IT stakeholders • Map relationships between capabilities and people, processes, systems and information • Categorize strategic, core and support capabilities to help manage in-sourced and out-sourced capabilities • Assess business capability on maturity and performance metrics • Track impact of strategic and tactical decisions on capability map • Achieve capability planning and evaluate needs involved in future initiatives
- 24. Where strategies come to life! Capability Map A business capability map is a key artefact on a Digital Transformation journey. It informs the organization from a neutral viewpoint enabling the identification of new needed strategic capabilities for the Digital future.
- 25. Where strategies come to life! Capability Map Stratify capabilities. e.g. Strategic, Core and Support
- 26. Where strategies come to life! Capability Map Clearly identify areas for potential improvements or potential outsource based on quantitative data. Capabilities are hierarchical allowing metrics to roll up for abstract viewing.
- 27. Where strategies come to life! Capability Map Explore any future capabilities based on future needs and goals.
- 28. Where strategies come to life! Capability Map Offers simple Stage Gate transformation plan
- 29. Where strategies come to life! Capability Map Clear understanding of changes to Processes, People, Information and Systems.
- 30. Where strategies come to life! Communication is key You now have to socialize how you will achieve your digital transformation. By properly socializing your strategy along with your operational model you can achieve a shared vision for the success of this digital transformation. A Communication Plan is an effective tool for attaining a shared vision within your organization. “You do not change attitudes and mindsets by changing structures, governance, and process; you change attitudes and mindsets through genuine engagement and two-way interaction.” HBR Closing the Strategy-Execution Gap Means Focusing on What Employees Think, Not What They Do
- 31. Where strategies come to life! Digital Strategy Principles for Success • Assume disruption is eminent (and most likely recurrent) • Find your own path to digital transformation • Focus on value creation to both the customers and the organization not technology • Align strategy and operations • Seek wisdom from your complete organization • Gain customer understanding and intimacy • Make your operational model malleable • Use business capability planning to maintain focus on transformation strategy(stage gate road map) • Adopt standards • Socialize your digital strategy and revised operational model to achieve a shared vision
- 32. Where strategies come to life! Case Study These principles in action
- 33. Where strategies come to life! Trisotech Digital Enterprise Suite BMCBMMGC SWOT VPC CJM EM CMMN DMN BPMN HW5 VMCM SIPOC BSC RACI Outside In Inside Out Strategic Operational Canvases Brainstorm Models Analysis What ever the path you decide to follow for your Digital Transformation, Trisotech Digital Enterprise Suite offers the collection of software tools that together will ensure your Digital Transformation success.
- 34. Where strategies come to life! Digital strategy deployment using business capabilities Where strategies come to life! Come do a trial of the future Questions?
- 35. #DMNGangof4 • Denis Gagné from Trisotech • Digital Strategy Deployment using Business Capabilities • Thursday, November 9, 2017 (8:00 am – 8:50 am) • Brian Stucky from Allegiance • Financial Services and Decision Management: Together Again • Thursday, November 9, 2017 (11:50 am – 12:50 pm) • Duncan Doyle from Red Hat • Agile Delivery of Process Driven Applications with Red Hat JBoss BPM suite • Thursday, November 9, 2017 (15:40 pm – 16:00 pm) in the Technology Theater: • Trisotech at booth T1 • Red Hat at booth 618
Editor's Notes
- #18: At the other hand of the spectrum, Case management offers a paradigm shift to support knowledge-intensive work and more data-driven processes. CMMN being declarative by nature enables more dynamic and emergent behaviours.