Dilbert Considered Harmful: Social Objects in Software Development
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The document discusses the concept of social objects in software development, highlighting their role as the connecting reason for social interaction. It emphasizes the importance of social objects in fostering identity and collaboration within teams, while also addressing the potential negative impacts they can have, such as frustration and cynicism. The content promotes agile principles that value individuals and interactions, working software, customer collaboration, and adaptability.
![Image credits
Darth Vader: Mr Tickle
Taekwondo: The US Army
Old people: Laura May
Untidy desk: Alan Cleaver
Empty: Kristen Cleaveland
Risk: theburningbush.com
Testing desk: marekj
Customer care: USAF
Detective: paurian
Blue Monster: Hugh MacLeod
Story: Abby Ladybug
Moving: [topguy]
Build monitor: the build doctor
Camera: Steve Harwood](https://image.slidesharecdn.com/dilbertconsideredharmful-davidharvey-091023031356-phpapp02/85/Dilbert-Considered-Harmful-Social-Objects-in-Software-Development-62-320.jpg)
Dilbert Considered Harmful: Social Objects in Software Development
- 1. Social Objects in Software Development DILBERT CONSIDERED HARMFUL David Harvey, Munich Scrum Gathering 2009 (c) 2009 David Harvey, Teams and Technology
- 2. David Harvey UBS www.teamsandtechnology.com www.cateams.com
- 3. First… • Teams of 3 • You’ll be competing, so pick a name, maybe draw a picture… • 2 minutes
- 4. Now… • Pass your name/mascot to the next team – As if you’ve just joined the team • 3 words on what the name makes you feel • Which is the most positive name? • Which the most negative?
- 5. WHAT IS A SOCIAL OBJECT?
- 6. The Social Object, in a nutshell, is the reason two people are talking to each other, as opposed to talking to somebody else. Human beings are social animals. We like to socialize. But if think about it, there needs to be a reason for it to happen in the first place. That reason, that “node” in the social network, is what we call the Social Object. Hugh MacLeod, gapingvoid.com
- 7. There’s a tangible reason for us being together, that ties us together. Again, that reason is called the Social Object. Social Networks form around Social Objects, not the other way around.
- 8. reinforce our individual identity sustain our tribal identity
- 9. Epiphany…
- 10. Worker
- 11. Gatekeeper
- 12. Deus
- 13. Friction words Friction
- 14. Friction words Friction Work-arounds
- 15. Friction words Friction Work-arounds Waste
- 16. Friction words Friction Work-arounds Waste Frustration
- 17. Friction words Friction Work-arounds Waste Frustration Cynicism
- 19. Friction words Friction Work-arounds Waste Frustration Cynicism Embedded in our environment
- 20. Priming Bargh/Chen/Burrows Journal of Personality and Social Psychology, 1996
- 21. Scrambled sentence test thirsty, clean, private, exercising, flawlessly; occasionally rapidly, gleefully, practiced, optimistically, successfully, normally, send, watches, encourages gives, clears, prepares (…)
- 22. Priming for “old” worried, Florida, old, lonely, grey, selfishly, careful, sentimental, wise, stubborn, courteous, bingo, withdraw, forgetful, retired, wrinkle, rigid, traditional bitter, obedient, conservative, knits, dependent, ancient, helpless, gullible, cautious, alone
- 26. Red and Blue Hagemann, Strauss, Liessing Psychological Science, August 2008
- 28. Naming the enemy
- 29. Naming the enemy Pointy-haired boss
- 30. Naming the enemy Pointy-haired boss “The pointy-hairs”
- 31. Naming the enemy Pointy-haired boss “The pointy-hairs” PHB
- 32. In history ******
- 33. In history ****** ***
- 34. In history ****** *** ****
- 35. In history ****** *** **** ***** ***** ******
- 36. A GALLERY OF SOCIAL OBJECTS
- 50. Manifesto again We are uncovering better ways of developing software by doing it and helping others do it. Through this work we have come to value: Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan That is, while there is value in the items on the right, we value the items on the left more. www.agilemanifesto.org
- 52. Your turn… • In pairs • List some social objects in your teams and organisations • What values do they embody? • What behaviour do they influence? • If negative, what can you do/have you done to mitigate?
- 54. Messing with identity is perilous
- 61. What do you think?
- 62. Image credits Darth Vader: Mr Tickle Taekwondo: The US Army Old people: Laura May Untidy desk: Alan Cleaver Empty: Kristen Cleaveland Risk: theburningbush.com Testing desk: marekj Customer care: USAF Detective: paurian Blue Monster: Hugh MacLeod Story: Abby Ladybug Moving: [topguy] Build monitor: the build doctor Camera: Steve Harwood
- 63. David Harvey david@teamsandtechnology.com www.teamsandtechnology.com BYE (c) 2009 David Harvey, Teams and Technology