SlideShare a Scribd company logo
embracing complexity for better teamwork
IBM Design workshop
Rebecca Knowe
embracing complexity through systems thinking
there are many ways to manage complexity (this is one of them)
frameworks
pattern seeking
trend analysis
systems thinking!
embracing complexity through systems thinking
after this session, I’d like you to be able to:
use concept mapping to model relationships between components of a system
discuss the impact design changes would have on a system
feel empowered to:
- pinpoint strategic changes in complex systems
- differentiate between what’s “complex” and what’s just “complicated”
embracing complexity through systems thinking
In a nutshell, systems thinking is about thinking at macro levels, not just a micro level.
We’re moving from seeing just the trees to seeing the forest...
...and the mountain range, and the watershed, and the ecosystem.
Eames, Powers of Ten
artifacts
Milton Glaser, One.org
why systems thinking?
problem: poverty
artifacts
Milton Glaser, One.org
tools and systems
Nicholas Negroponte, One Laptop per Child
why systems thinking?
problem: poverty
“Instead of thinking of systems only as things we make, we need to think of them as things
that are affected by what we make.” Meredith Davis
why systems thinking?
problem: poverty
artifacts
Milton Glaser, One.org
tools and systems
Nicholas Negroponte, One Laptop per Child
what is a system?
A set of interacting or interdependent products
that make up an integrated whole. J. Christopher Jones
communities
	 interrelated systems
systems
	 interrelated products
products
	 interrelated components
components
what is a system?
A set of interacting or interdependent products
that make up an integrated whole. J. Christopher Jones
apps, Siri
communities
	 interrelated systems
systems
	 interrelated products
products
	 interrelated components
components
what is a system?
A set of interacting or interdependent products
that make up an integrated whole. J. Christopher Jones
apps, Siri
iPhone, iOS 7
communities
	 interrelated systems
systems
	 interrelated products
products
	 interrelated components
components
what is a system?
A set of interacting or interdependent products
that make up an integrated whole. J. Christopher Jones
apps, Siri
iPhone, iOS 7
content distribution: app store
supply chain: suppliers to stores
support systems:
AppleCare, Genius Bar, forums
communities
	 interrelated systems
systems
	 interrelated products
products
	 interrelated components
components
what is a system?
A set of interacting or interdependent products
that make up an integrated whole. J. Christopher Jones
apps, Siri
iPhone, iOS 7
Apple ecosystems:
fans, sellers, employees
content distribution: app store
supply chain: suppliers to stores
support systems:
AppleCare, Genius Bar, forums
concept mapping
elements + interconnections
Data Click concept map
Goals
Actions
Information
People
Representations
Goals
Indexers
Sensors Analyzers
Questions
Interpreters
Indexes
Source Answers
Articulators
Synthesizers
Results Sets
are examined by and sorted by and stored in
to create
to produce
understood by
are looked
up in
that may
reference
that are
summarized by
that may produce
combined by
and made
clear by
to produce
that should
supply
enabling
toward
require
ask of a to get
that consists of
make
to achieve
Databases
KnowledgeAcquisitionContext
InformationCreation
Information Storage
Information Retrieval
Query Formation
Understanding Internet Search
26 January 2000
Designed by Matt Leacock
Search Core Concept Map, version 1.5
Internet search concept map
Flickr concept map
Brand concept map
Plants concept map
concept mapping
exercise
Map your product and the system it fits into.
Or use one of these systems:
How weather works
How food gets from farm to table
How the digestive system works
concept mapping
exercise
Map your product and the system it fits into.
Or use one of these systems:
How weather works
How food gets from farm to table
How the digestive system works
Where do I start?
What’s most important to include?
What words do I choose?
Do I use a sentence?
concept mapping
exercise
Map your product and the system it fits into.
Or use one of these systems:
How weather works
How food gets from farm to table
How the digestive system works
Where do I start? Start with what you know.
What’s most important to include? Whatever has most impact.
What words do I choose? Nouns + verbs.
Do I use a sentence? Nope, try to distill it to nodes and their
effects on each other.
mapping software systems
Collaboration through system maps
Systems comprise: elements + interconnections + a function/purpose
How do we design for software systems?
“A systems approach looks at users in relation to a context and in terms of
their interaction with devices, with each other, and with themselves.” Hugh Dubberly
Leverage points
Places in the system where a small change could lead to a large shift in behavior
Donella H. Meadows
Leverage points
1. Transcending paradigms
2. Paradigms
3. Goals
4. Self-organization
5. Rules
6. Information flows
7. Reinforcing feedback loops
8. Balancing feedback loops
9. Delays
10. Stock-and-flow structures
11. Buffers
12. Numbers
Leverage points
1. Transcending paradigms
2. Paradigms
3. Goals
4. Self-organization
5. Rules
6. Information flows
7. Reinforcing feedback loops
8. Balancing feedback loops
9. Delays
10. Stock-and-flow structures
11. Buffers
12. Numbers: constants, parameters
(subsidies, taxes, standards)
Example: “We Are All African” poster to raise money for One.org campaign aiding Africans in
poverty. One Laptop Per Child program sought to alleviate poverty through increasing access
to information.
Milton Glaser, One.org Nicholas Negroponte, One Laptop per Child
Leverage points
1. Transcending paradigms
2. Paradigms
3. Goals
4. Self-organization: the power to
add, change, evolve system structure
5. Rules
6. Information flows: structure of
who does and does not have access to
information
7. Reinforcing feedback loops:
strength of the gain of driving loops
8. Balancing feedback loops
9. Delays
10. Stock-and-flow structures
11. Buffers
12. Numbers
Example: “We Are All African” poster to raise money for One.org campaign aiding Africans in
poverty. One Laptop Per Child program sought to alleviate poverty through increasing access
to information.
Milton Glaser, One.org Nicholas Negroponte, One Laptop per Child
Leverage points
1. Transcending paradigms
2. Paradigms
3. Goals
4. Self-organization
5. Rules: incentives, punishments,
contraints
6. Information flows
7. Reinforcing feedback loops
8. Balancing feedback loops
9. Delays
10. Stock-and-flow structures
11. Buffers
12. Numbers
Example: In 2013, Twitter changed API usage rules to limit the number of users who could
access its feeds through third-party applications, like Falcon Pro. This move dampened the
existing market for Twitter client applications, drove users instead toward the native Twitter
app, and enabled Twitter to incorporate advertising.
Leverage points
1. Transcending paradigms
2. Paradigms: mind set out of which
the system (its goals, structure, rules,
delays, parameters) arises
3. Goals
4. Self-organization
5. Rules
6. Information flows
7. Reinforcing feedback loops
8. Balancing feedback loops
9. Delays
10. Stock-and-flow structures:
physical systems and their nodes
of intersection
11. Buffers
12. Numbers
Find out more:
Interactions Magazine, Hugh Dubberly
Graphic Design Theory: Graphic Design in Context, Meredith Davis
Thinking in Systems, Donella H. Meadows
Thanks!

More Related Content

PPTX
IE_expressyourself_EssayH
KEY
Mobile Health @Stanford
PDF
Visualizing for Systems
PPTX
Information Evangelism And Environmental Sustainability: Crossing Boundaries
PPTX
Networked Privacy: Commodifying Interaction
PPTX
Style sheet(media)
PPTX
PPTX
Progression of my Magazine
IE_expressyourself_EssayH
Mobile Health @Stanford
Visualizing for Systems
Information Evangelism And Environmental Sustainability: Crossing Boundaries
Networked Privacy: Commodifying Interaction
Style sheet(media)
Progression of my Magazine

Viewers also liked (14)

PDF
Study 33 type color iterations
PPTX
Photography Analysis
PDF
Education interface
PPTX
Media blog(survey analysis)
PPTX
Media blog(powerpoint)
PPTX
PPTX
Evaluation
PDF
Study 19 behaviors
PPTX
Evaluation
PPTX
Evaluation
PPTX
Evaluation
PPTX
Further Analysis of Hip Hop magazines
PDF
Study 25 behaviors
PPTX
Evaluation
Study 33 type color iterations
Photography Analysis
Education interface
Media blog(survey analysis)
Media blog(powerpoint)
Evaluation
Study 19 behaviors
Evaluation
Evaluation
Evaluation
Further Analysis of Hip Hop magazines
Study 25 behaviors
Evaluation
Ad

Similar to Embracing Complexity for Better Teamwork (20)

PDF
BA and Beyond 19 Sponsor spotlight - Namahn - Beating complexity with complexity
PPTX
Systems Thinking Education Presentation in Blue Orange and Green Lined Gra_20...
PDF
PatternDynamics Operating System Workbook v3.5.2
PPTX
Agile Practices and Design Thinking.pptx
PPT
Be The Change Tel Aviv
PPT
Harnessing Collective Intelligence: Shifting Power To The Edge
PPTX
The Social Side of Behavioural Economics
PDF
Finding Leverage with System Dynamics
PPT
Social Information Architecture Workshop
PDF
Define Assertiveness
PPT
Asq Worcester Network Power Public
PDF
Introduction to Systems Thinking by Daniel H. Kim
PPTX
Social Networking, Permission Boundaries and User Adoption
PDF
Manual stella ist
PDF
Teaching the Technologies learning area using a thinking skills approach
PPT
Complex Systems & Focused Solutions
PDF
Systems Thinking for agile service design
PPT
Analytics for Virtual Worlds
PPTX
Ona For Community Roundtable
PDF
Sweeny group think-ias2015
BA and Beyond 19 Sponsor spotlight - Namahn - Beating complexity with complexity
Systems Thinking Education Presentation in Blue Orange and Green Lined Gra_20...
PatternDynamics Operating System Workbook v3.5.2
Agile Practices and Design Thinking.pptx
Be The Change Tel Aviv
Harnessing Collective Intelligence: Shifting Power To The Edge
The Social Side of Behavioural Economics
Finding Leverage with System Dynamics
Social Information Architecture Workshop
Define Assertiveness
Asq Worcester Network Power Public
Introduction to Systems Thinking by Daniel H. Kim
Social Networking, Permission Boundaries and User Adoption
Manual stella ist
Teaching the Technologies learning area using a thinking skills approach
Complex Systems & Focused Solutions
Systems Thinking for agile service design
Analytics for Virtual Worlds
Ona For Community Roundtable
Sweeny group think-ias2015
Ad

More from curlybecca (20)

PDF
Thesis final presentation
PDF
Study 36 type color iterations
PDF
Study 35 map iterations
PDF
Study 34 layout archiving iterations
PDF
Study 32 iterations
PDF
Study 31 iterations
PDF
Study 30 visual study
PDF
Study 29 visual study
PDF
Study 28 iterations
PDF
Study 30 iterations
PDF
Study 29 iterations
PDF
Study 26 behaviors
PDF
Study 24 behaviors
PDF
Study 23 behaviors
PDF
Studies 20, 21, 22
PDF
Oral exam presentation
PDF
Study 10: Exploring debates through groupings of visuals
PDF
Study 11: Exploring priorities through a visual timeline
PDF
Study 9: Archiving through tagging visuals
PDF
Study 8: Exploring history of a decision + sentiments
Thesis final presentation
Study 36 type color iterations
Study 35 map iterations
Study 34 layout archiving iterations
Study 32 iterations
Study 31 iterations
Study 30 visual study
Study 29 visual study
Study 28 iterations
Study 30 iterations
Study 29 iterations
Study 26 behaviors
Study 24 behaviors
Study 23 behaviors
Studies 20, 21, 22
Oral exam presentation
Study 10: Exploring debates through groupings of visuals
Study 11: Exploring priorities through a visual timeline
Study 9: Archiving through tagging visuals
Study 8: Exploring history of a decision + sentiments

Recently uploaded (20)

PPTX
Tenders & Contracts Works _ Services Afzal.pptx
PPTX
CLASS_11_BUSINESS_STUDIES_PPT_CHAPTER_1_Business_Trade_Commerce.pptx
PPTX
AD Bungalow Case studies Sem 2.pptxvwewev
PDF
Facade & Landscape Lighting Techniques and Trends.pptx.pdf
PPT
pump pump is a mechanism that is used to transfer a liquid from one place to ...
PPTX
BSCS lesson 3.pptxnbbjbb mnbkjbkbbkbbkjb
PPTX
YV PROFILE PROJECTS PROFILE PRES. DESIGN
PDF
Interior Structure and Construction A1 NGYANQI
PDF
Trusted Executive Protection Services in Ontario — Discreet & Professional.pdf
PPTX
joggers park landscape assignment bandra
PPTX
LITERATURE CASE STUDY DESIGN SEMESTER 5.pptx
DOCX
The story of the first moon landing.docx
PPTX
rapid fire quiz in your house is your india.pptx
PPTX
ANATOMY OF ANTERIOR CHAMBER ANGLE AND GONIOSCOPY.pptx
PPTX
areprosthodontics and orthodonticsa text.pptx
DOCX
actividad 20% informatica microsoft project
PDF
Skskkxiixijsjsnwkwkaksixindndndjdjdjsjjssk
PDF
Quality Control Management for RMG, Level- 4, Certificate
PDF
Key Trends in Website Development 2025 | B3AITS - Bow & 3 Arrows IT Solutions
PPTX
Fundamental Principles of Visual Graphic Design.pptx
Tenders & Contracts Works _ Services Afzal.pptx
CLASS_11_BUSINESS_STUDIES_PPT_CHAPTER_1_Business_Trade_Commerce.pptx
AD Bungalow Case studies Sem 2.pptxvwewev
Facade & Landscape Lighting Techniques and Trends.pptx.pdf
pump pump is a mechanism that is used to transfer a liquid from one place to ...
BSCS lesson 3.pptxnbbjbb mnbkjbkbbkbbkjb
YV PROFILE PROJECTS PROFILE PRES. DESIGN
Interior Structure and Construction A1 NGYANQI
Trusted Executive Protection Services in Ontario — Discreet & Professional.pdf
joggers park landscape assignment bandra
LITERATURE CASE STUDY DESIGN SEMESTER 5.pptx
The story of the first moon landing.docx
rapid fire quiz in your house is your india.pptx
ANATOMY OF ANTERIOR CHAMBER ANGLE AND GONIOSCOPY.pptx
areprosthodontics and orthodonticsa text.pptx
actividad 20% informatica microsoft project
Skskkxiixijsjsnwkwkaksixindndndjdjdjsjjssk
Quality Control Management for RMG, Level- 4, Certificate
Key Trends in Website Development 2025 | B3AITS - Bow & 3 Arrows IT Solutions
Fundamental Principles of Visual Graphic Design.pptx

Embracing Complexity for Better Teamwork

  • 1. embracing complexity for better teamwork IBM Design workshop Rebecca Knowe
  • 2. embracing complexity through systems thinking there are many ways to manage complexity (this is one of them) frameworks pattern seeking trend analysis systems thinking!
  • 3. embracing complexity through systems thinking after this session, I’d like you to be able to: use concept mapping to model relationships between components of a system discuss the impact design changes would have on a system feel empowered to: - pinpoint strategic changes in complex systems - differentiate between what’s “complex” and what’s just “complicated”
  • 4. embracing complexity through systems thinking In a nutshell, systems thinking is about thinking at macro levels, not just a micro level. We’re moving from seeing just the trees to seeing the forest... ...and the mountain range, and the watershed, and the ecosystem. Eames, Powers of Ten
  • 5. artifacts Milton Glaser, One.org why systems thinking? problem: poverty
  • 6. artifacts Milton Glaser, One.org tools and systems Nicholas Negroponte, One Laptop per Child why systems thinking? problem: poverty
  • 7. “Instead of thinking of systems only as things we make, we need to think of them as things that are affected by what we make.” Meredith Davis why systems thinking? problem: poverty artifacts Milton Glaser, One.org tools and systems Nicholas Negroponte, One Laptop per Child
  • 8. what is a system? A set of interacting or interdependent products that make up an integrated whole. J. Christopher Jones
  • 9. communities interrelated systems systems interrelated products products interrelated components components what is a system? A set of interacting or interdependent products that make up an integrated whole. J. Christopher Jones apps, Siri
  • 10. communities interrelated systems systems interrelated products products interrelated components components what is a system? A set of interacting or interdependent products that make up an integrated whole. J. Christopher Jones apps, Siri iPhone, iOS 7
  • 11. communities interrelated systems systems interrelated products products interrelated components components what is a system? A set of interacting or interdependent products that make up an integrated whole. J. Christopher Jones apps, Siri iPhone, iOS 7 content distribution: app store supply chain: suppliers to stores support systems: AppleCare, Genius Bar, forums
  • 12. communities interrelated systems systems interrelated products products interrelated components components what is a system? A set of interacting or interdependent products that make up an integrated whole. J. Christopher Jones apps, Siri iPhone, iOS 7 Apple ecosystems: fans, sellers, employees content distribution: app store supply chain: suppliers to stores support systems: AppleCare, Genius Bar, forums
  • 13. concept mapping elements + interconnections Data Click concept map
  • 14. Goals Actions Information People Representations Goals Indexers Sensors Analyzers Questions Interpreters Indexes Source Answers Articulators Synthesizers Results Sets are examined by and sorted by and stored in to create to produce understood by are looked up in that may reference that are summarized by that may produce combined by and made clear by to produce that should supply enabling toward require ask of a to get that consists of make to achieve Databases KnowledgeAcquisitionContext InformationCreation Information Storage Information Retrieval Query Formation Understanding Internet Search 26 January 2000 Designed by Matt Leacock Search Core Concept Map, version 1.5 Internet search concept map
  • 18. concept mapping exercise Map your product and the system it fits into. Or use one of these systems: How weather works How food gets from farm to table How the digestive system works
  • 19. concept mapping exercise Map your product and the system it fits into. Or use one of these systems: How weather works How food gets from farm to table How the digestive system works Where do I start? What’s most important to include? What words do I choose? Do I use a sentence?
  • 20. concept mapping exercise Map your product and the system it fits into. Or use one of these systems: How weather works How food gets from farm to table How the digestive system works Where do I start? Start with what you know. What’s most important to include? Whatever has most impact. What words do I choose? Nouns + verbs. Do I use a sentence? Nope, try to distill it to nodes and their effects on each other.
  • 21. mapping software systems Collaboration through system maps Systems comprise: elements + interconnections + a function/purpose
  • 22. How do we design for software systems? “A systems approach looks at users in relation to a context and in terms of their interaction with devices, with each other, and with themselves.” Hugh Dubberly
  • 23. Leverage points Places in the system where a small change could lead to a large shift in behavior Donella H. Meadows
  • 24. Leverage points 1. Transcending paradigms 2. Paradigms 3. Goals 4. Self-organization 5. Rules 6. Information flows 7. Reinforcing feedback loops 8. Balancing feedback loops 9. Delays 10. Stock-and-flow structures 11. Buffers 12. Numbers
  • 25. Leverage points 1. Transcending paradigms 2. Paradigms 3. Goals 4. Self-organization 5. Rules 6. Information flows 7. Reinforcing feedback loops 8. Balancing feedback loops 9. Delays 10. Stock-and-flow structures 11. Buffers 12. Numbers: constants, parameters (subsidies, taxes, standards) Example: “We Are All African” poster to raise money for One.org campaign aiding Africans in poverty. One Laptop Per Child program sought to alleviate poverty through increasing access to information. Milton Glaser, One.org Nicholas Negroponte, One Laptop per Child
  • 26. Leverage points 1. Transcending paradigms 2. Paradigms 3. Goals 4. Self-organization: the power to add, change, evolve system structure 5. Rules 6. Information flows: structure of who does and does not have access to information 7. Reinforcing feedback loops: strength of the gain of driving loops 8. Balancing feedback loops 9. Delays 10. Stock-and-flow structures 11. Buffers 12. Numbers Example: “We Are All African” poster to raise money for One.org campaign aiding Africans in poverty. One Laptop Per Child program sought to alleviate poverty through increasing access to information. Milton Glaser, One.org Nicholas Negroponte, One Laptop per Child
  • 27. Leverage points 1. Transcending paradigms 2. Paradigms 3. Goals 4. Self-organization 5. Rules: incentives, punishments, contraints 6. Information flows 7. Reinforcing feedback loops 8. Balancing feedback loops 9. Delays 10. Stock-and-flow structures 11. Buffers 12. Numbers Example: In 2013, Twitter changed API usage rules to limit the number of users who could access its feeds through third-party applications, like Falcon Pro. This move dampened the existing market for Twitter client applications, drove users instead toward the native Twitter app, and enabled Twitter to incorporate advertising.
  • 28. Leverage points 1. Transcending paradigms 2. Paradigms: mind set out of which the system (its goals, structure, rules, delays, parameters) arises 3. Goals 4. Self-organization 5. Rules 6. Information flows 7. Reinforcing feedback loops 8. Balancing feedback loops 9. Delays 10. Stock-and-flow structures: physical systems and their nodes of intersection 11. Buffers 12. Numbers
  • 29. Find out more: Interactions Magazine, Hugh Dubberly Graphic Design Theory: Graphic Design in Context, Meredith Davis Thinking in Systems, Donella H. Meadows Thanks!