Emphatize and define jaime betancur
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A recent graphic design graduate from Colombia is starting his first job. He feels unprepared for the real world of work after getting poor career advice from his college. While nervous on his first day, working with experienced peers has helped him learn new skills. He worries that with his lack of experience, he may fail or be unable to get good jobs in the future.
Emphatize and define jaime betancur
- 1. EMPHATIZE AND DEFINE Design Thinking Action Lab. Stanford University Course instructor: Leticia Britos Cavagnaro Jaime Andres Betancur-Perez Medellín (Colombia)
- 2. • Because English is not my native language, I regret of some possible mistakes in the current presentation. • I made the translations of the interview. SIDENOTES
- 3. • Last year undergraduate student in Graphic Design at the Pontifical Bolivarian University (Medellín – Colombia). • Currently is doing an intership in a design office as Junior Graphic Designer. • Description: Male, 22 years old. • Have no previous experience at an design office. STAKEHOLDER 5 ADJECTIVES TO DESCRIBE THE STAKEHOLDER 1. Shy 2. Introvert 3. Creative 4. Reserved 5. Diffident
- 4. • “The college gives me poor information and non useful instruments about how to solve problems in the real world”. • “I went into the job not knowing what I need to do”. • “Working with peers with great experience has given me an opportunity of learning new things”. • “On my first day of work I was very scared and confused about what I had to do”. SAY
- 5. • Talk to seniors from college who have passed out and now are working at big companies. • Share his thoughts and feelings about to join work with his friends. • Talk with his family and relatives about his experiences. • Search on the internet for more information about work culture. • Learn more about design industry in Colombia. DO
- 6. • He feels so stressed and overwhelmed because not been totally prepared for the real life work. • He feels so nervous because the college did not prepare him for do real work. • He thinks that with his poor experience at the time of completing their studies he can’t get good jobs. • He feel afraid because in the real world are people far more qualified than him. • He is worried because thinks that he can fail. • He needs to be prepared for change!. THINK
- 7. • My stakeholder is a young, inexperienced, hardworking designer that is getting ready to start work. He needs to find a way to move through the transition more easily. PROBLEM STATEMENT