Enterprise 2.0 - is more than Blogs and Wikis
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Enterprise 2.0 involves bringing Web 2.0 principles into businesses by enhancing enterprise applications and processes with social software, user participation, and service orientation. It aims to improve user experience, harness collective intelligence, and increase flexibility through techniques like social tagging, user authorship, and signaling updates. However, fully realizing Enterprise 2.0 also requires cultural changes in management and a shift to more bottom-up, outside-in thinking.
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![Foundation of IT Enabled Enterprise 2.0 Web 2.0 & Social Software as informational and processual enhancement Market Link Consumer Business Zulieferer (Supply Side) Kunden (Sell Side) Customer Service Sales & Distribution Information & Selection Accounting, Financing & Mgmt. Manufacturing & Production Engineering & Research Logistics Distribution Procurement Intra Business Inter Business Market Driven Market Place © [n:sight] 2003](https://image.slidesharecdn.com/enterprise-20-is-more-than-blogs-and-wikis-11962379756261-4/85/Enterprise-2-0-is-more-than-Blogs-and-Wikis-7-320.jpg)
![Foundation of IT Enabled Enterprise 2.0 More intelligence and more flexibility by human participation and service orientation Market Link Consumer Business Zulieferer (Supply Side) Kunden (Sell Side) Customer Service Sales & Distribution Information & Selection Accounting, Financing & Mgmt. Manufacturing & Production Engineering & Research Logistics Distribution Procurement Intra Business Inter Business Market Driven Market Place © [n:sight] 2003](https://image.slidesharecdn.com/enterprise-20-is-more-than-blogs-and-wikis-11962379756261-4/85/Enterprise-2-0-is-more-than-Blogs-and-Wikis-8-320.jpg)
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Enterprise 2.0 - is more than Blogs and Wikis
- 1. Enterprise 2.0 - More than Enterprise Wikis and Corporate Blogging Björn Negelmann
- 2. Definition of Enterprise 2.0 Term for bringing the Web 2.0 ideas into the enterprise Web 2.0 idea User Feedback & Architecture of Participation Harnessing Collective Intelligence Flexibility to Change
- 3. Foundation of IT Enabled Enterprise Market Link Consumer Business Zulieferer (Supply Side) Kunden (Sell Side) Customer Service Sales & Distribution Information & Selection Accounting, Financing & Mgmt. Manufacturing & Production Engineering & Research Logistics Distribution Procurement Intra Business Inter Business Market Driven Market Place © [n:sight] 2003
- 4. Foundation of IT Enabled Enterprise Enterprise defines the rules of business Defined business rules define foundation for IT enablement
- 5. Foundation of IT Enabled Enterprise Backend Information Management Process Management Integration Infrastructure Frontend Information Screening Information Filtering Information Exchange Information Signaling © [n:sight] 2003
- 6. Characteristics of IT Enabled Enterprise Best-Practice Streamlined for given business rules But Competitive Environment is not constant Efficient in information and process management for defined objects There are more than defined objects Productive for skilled co-workers There are more than skilled people
- 7. Foundation of IT Enabled Enterprise 2.0 Web 2.0 & Social Software as informational and processual enhancement Market Link Consumer Business Zulieferer (Supply Side) Kunden (Sell Side) Customer Service Sales & Distribution Information & Selection Accounting, Financing & Mgmt. Manufacturing & Production Engineering & Research Logistics Distribution Procurement Intra Business Inter Business Market Driven Market Place © [n:sight] 2003
- 8. Foundation of IT Enabled Enterprise 2.0 More intelligence and more flexibility by human participation and service orientation Market Link Consumer Business Zulieferer (Supply Side) Kunden (Sell Side) Customer Service Sales & Distribution Information & Selection Accounting, Financing & Mgmt. Manufacturing & Production Engineering & Research Logistics Distribution Procurement Intra Business Inter Business Market Driven Market Place © [n:sight] 2003
- 9. Enterprise 2.0 User Enhancements: User Experience & Process Enrichment Author: Mike Wagner Source: http://photos-b.ak.facebook.com/photos-ak-sf2p/v78/19/107/500351595/n500351595_112693_822.jpg
- 10. Enterprise 2.0 User Enhancements: User Experience & Process Enrichment Author: Dion Hinchcliffe Source: http://hinchcliffe.org/img/web2participation.jpg
- 11. Enterprise 2.0 Enhancements: Service Orientated Flexibility Author: Mike Wagner Source: http://photos-d.ak.facebook.com/photos-ak-sf2p/v78/19/107/500351595/n500351595_112899_228.jpg
- 12. Enterprise 2.0 Enhancements: Service Orientated Flexibility Author: Dion Hinchcliffe Source: http://photos-a.ak.facebook.com/photos-ak-sf2p/v65/19/107/500351595/n500351595_19484_7349.jpg
- 13. Enterprise 2.0 Enhancements: Service Orientated Flexibility Author: Dion Hinchcliffe Source: http://www.slideshare.net/Web20.it/leveraging-the-web-20-movement-dion-hinchliffe
- 14. First Conclusion Enterprise 2.0 is … more than using Web 2.0 principles for online marketing and more than just Enterprise Wiki and Corporate Blogging
- 15. Enterprise 2.0 is more … on ECM Enterprise Content Management 2.0: ECM 1.0: Top-Down Organized Unstructured Information ECM 1.0 (EIP, DMS, CMS, KMS) ECM 2.0: Enhancement With SLATES CMS 2.0 (Wiki, Blogs) ECM 2.0 (Competence Networks)
- 16. SLATES: Search, Links, Authorship, Tags, Extensions, Signals SLATES describes the combined use of effective enterprise search and discovery; Using links to connect information together into a meaningful information ecosystem using the model of the Web; Providing low-barrier social tools for public authorship of enterprise content; Tags to let users create emergent organizational structure; Extensions to spontaneously provide intelligent content suggestions similar to Amazon's recommendation system, and; Signals to let users know when enterprise information they care about has been published or updated, such as when a corporate RSS feed of interest changes Author: Dion Hinchcliffe
- 17. Enterprise 2.0 is more … on BI Business Intelligence 2.0 BI 1.0: Top-Down Organized Structured Information BI 2.0: Enhancements With SLATES Mark Madson describes it as Good Access Good Delivery Social Features
- 18. Enterprise 2.0 is more … on BI Appealing User Frontend for Business Intelligence Applications http://wefeelfine.org Business Intelligence 2.0
- 19. Enterprise 2.0 is more … on CRM Customer Relationship Management 2.0 CRM 1.0: Top-Down Organized Structured Information and Processes CRM 2.0: SLATES Enhancement on Informational Concept Convergence of Customer Information & Interaction Management with Customer-2-Customer Network
- 20. Enterprise 2.0 is more … on CRM CRM 1.0 CRM 2.0 Author: Felipo Selvas Source: http://selvascano.spaces.live.com/blog/cns!D7439E6DC600CAE9!429.entry
- 21. Enterprise 2.0 is more … on CRM GetSatisfaction.com: „People-Powered Customer Service“
- 22. Enterprise 2.0 is more … on BPM Business Process Management 2.0 BPM 1.0: Top-Down Organized Proces Design, Management & Controlling BPM 2.0: Integrated methodology towards Objects & Processes (see Object Process Methodoloy) Leads towards Process tagging/folksonomy User-created processes/mashups Process collaboration Rich User Inferfaces
- 23. Enterprise 2.0 is more … on Portal Enterprise Workspace Portal 2.0 EI/WP 1.0: To a Number of Defined Ressources Limited Web-Workspace EI/WP 2.0 = Office 2.0 = Web OS Web as Platform Applications as Services
- 24. Enterprise 2.0 is more … on Portal Enterprise Web OS: eXo Platform
- 25. Enterprise 2.0 is more … on ERP Enterprise Ressource Planning 2.0 ERP 1.0: Top-Down Organized Processes ERP 2.0 – esp. HRM 2.0: Competence Networks as Tools for HRM
- 26. Second Conclusion Enterprise 2.0 is an Enhancement for Enterprise Business Applications
- 27. Foundation of IT Enabled Enterprise 2.0 SLATES SOA Lightweight & Interoperable Adaptive User Experience Web OS Backend Information Management Process Management Integration Infrastructure Frontend Information Screening Information Filtering Information Exchange Information Signaling © [n:sight] 2003
- 28. Second Conclusion Enterprise 2.0 is an Enhancement for Enterprise Business Applications But as IT is only an Enabler – Enterprise 2.0 needs also a Rethinking
- 29. Enterprise 2.0 is more … Culture Enterprise Management 2.0 Enterprise Management 1.0: Top-Down Management by Objectives Inside-Out Thinking Enterprise Management 2.0: Buttom-Up Management by Rules Outside-In Thinking Cultural Change
- 30. Looking for … Feedback! Best-Practices! Interested People for Enterprise 2.0 Research Mail: bjoern@nsight.de