The document provides a detailed design process for Kudler Fine Foods' Frequent Shopper Program. It discusses performing tradeoffs to balance costs, schedule and performance. Key aspects of the design include a centralized database stored on a network server at the Encinita store location. The three store locations will require upgraded internet connections like DSL or cable. The program will use barcoded cards to track purchases and points at the point-of-sale systems and online. Diagrams show proposed network designs to connect the three store locations and components.