Evaluation question 2
- 1. How effective is the combination of your main product & ancillary task?
- 2. Comparison to real media product TITLE I placed the title of my poster beneath the image, similar to „Mirrors‟. I also used the red font colour, although mine was slightly darker. I chose to have the dark red as it linked very well to the meaning of my title as it represents blood and danger. STRAPLINE I added a strapline onto my poster, similar to „Mirrors‟. My strapline „From the Director of Paranormal Activity‟ which will enable my film „The Tormented‟ to become more popular as Paranormal Activity was a great success CREDITS I included credits underneath the title which consisted of those who were involved in the making of the film such as the producers and the caste. This enabled the target audience to get an idea of who is to be seen in the movie and so on. IMAGE „Mirrors‟ used a close up shot image of the possible victim, showing fear through her eyes and mouth wide open. However, in my magazine I used a medium shot image of the victim holding a candle. I also edited the eyes of the victim and make it red representing danger and death. DATE The „Mirrors‟ included a date release for their film which they released in the summer time. Whereas I chose to release mine in October time as this is the time of Halloween, which would make it more creepy. TAGLINE I chose to have a rhetorical question in my tag line, “Where will you stand when the battle begins?” to get the audience involved and thinking. This would make the audience want to know more about the movie and want to go and watch it. MARKETING I would market my film by placing my poster on buses, bus stops around the cinema‟s and so on. This allow a wide range of people to be aware of the film as poster‟s will
- 3. MASTHEAD I used the original red masthead used in all the empire magazines, along with the price and date placed between the „M‟ in small white font. BANNER My strapline was similar to the one on the „Twilight‟ magazine, except that I included different names of movies so it wouldn‟t be exactly the same. I created a black rectangle for the strapline where I then wrote the text in green and yellow font, to make it stand out more. The „Free poster‟ would attract the audience to buy the magazine as it includes posters of successful movies TITLE I placed the film title of my movie „The Tormented‟ above the tagline and underneath the image to show it‟s importance. I made the font of it in red capitals to make it more visible in contrast to it‟s background colour. IMAGE Both the images in the magazines are mid shots, where the character is looking toward the audience. The Twilight image shows that the eyes of the model are not very human like and his skin is very pale so there is something about it that‟s not normal. My image is of a girl with a creepy smile BARCODE I included a barcode on my magazine just like the Twilight magazine, to make my cover look more professional and realist. I place my barcode on the left hand side below the cover line. BANNER I included another banner at the bottom, which the Twilight magazine did not have. In that extra banner I listed names of other movies which have been very successful. COVER LINES I included my cover lines on the left hand side of the page similar to Twilight, as I did not want break the conventions. The cover line included a brief of what was inside the
- 4. BrandingCOLOUR For my poster I chose to use the colours red and white throughout. The red which represents danger of the villain in the movie, and white representing purity and innocence of the victim. I chose to change the colour scheme on my cover and used red, green, yellow. Although the green and yellow aren‟t really colours relating to horror, I thought I‟d use these colours to make my magazine look more unique from others. However, I still used the stereotypical red colour, as I did not want to break the horror genre. FONT When creating my poster I used the same font throughout the entire poster. The two things I changed in the font was the size and colour of the font. When doing the credits, we made the font size the smallest as when we analysed magazine posters the credits was the smallest font on the posters. On my cover, I used a completely different font from my poster apart from the title font which I kept the same. Some of the important information IMAGES In my poster I included a mid shot image of the victim in our trailer, who is holding a candle. The light from the candle brings out slightly the characters facial features along with the black background which makes that horror effect. I also gave character red eyes to show danger and that she could be the possible victim. On the cover I included another mid shot image, which is a very common type of images used in an EMPIRE magazine. This image was of the victim who had blood all over her face with a grin which is quite unusual. Therefore, shows that TARGET AUDIENCE My target audience for film poster and cover are teenagers, which I found from conducting my research at the very beginning of the project. Therefore I made sure that everything I included on my poster and