SlideShare a Scribd company logo
Expereal
   A Brief Introduction
   November 8, 2012
Introduction
Who

What

Why

How

Feedback
Who
Founded by Jonathan Cohen, NY-based strategist

Experience in consumer research & analysis

Lover of music, design & books on human thinking
Jonathan
  Cohen
What
Expereal is an iPhone app for rating, analyzing,
sharing & comparing your life

2nd free version (1.6) to test & get user feedback
Why
Inspired by Kahneman’s “Thinking, Fast & Slow”

Experiencing & remembering selves

Self-understanding & connections to others
Daniel
Kahneman




*To be clear, Expereal is NOT
endorsed, supported, owned or
controlled by Kahneman.
Is there a connection
between the reflective self
& our connected selves?
Does capturing and reviewing
such data lead to improved
decision making and life, and how
can we know that this process is
contributing to that improvement
(vs. other factors?)
Are more people (beyond QS)
willing to actively measure their
lives on an ongoing basis, even if
there is clear benefit to doing so?
How
1. Login with Facebook
-Requires Facebook account

-Won’t auto-post to Timeline

-If you use Places Picker or Friend
Finder, FB might attribute that to your
profile, but will not post to timeline

-Facebook does not see ratings or
descriptions unless you post to
Timeline (not a default setting)
2. Terms & Conditions
-Please read them, really!

-Also available at Expereal.com

-Warning: App has social components,
but doesn’t auto-share to your
Facebook timeline

-DON’T use as therapist/medicine
replacement. Please!
3. Capture
-Rate life in the moment

-1 through 10 scale: 10 being the best/
highest, 1 being the lowest/worst

-What is captured: Day, Date, Time,
Rating and longitude/latitude if geo-
location is enabled

-Opportunity to add details on next
screen (Optional)
Swipe or Tap Rating   Tap to make arc reappear   Press Submit to enter
4. Capture Details
-Precise instructions follow on next pages
4a. Location
-Find places near me uses Facebook
Places Picker: does not publish to
Facebook, but might be captured in
Facebook database

-Enter manually is an open field:
typewriter pops up
4b. Tag
-Tag can be a word, phrase, sentence
or paragraph

-Unlimited number of descriptions

-After clicking ‘Done’, a new line will
appear. Tapping on the line will allow
you to enter an additional description

-This process repeats for as many
“tags” as you’d like to enter
4c. People Tags
-Use Facebook Friends finder: likely
that Facebook tracks this, but does
NOT auto-publish to News Feed

-Search contacts uses iPhone address
book (does NOT upload contacts to
Expereal servers)

-Enter manually: open field with
keyboard
4d. Facebook / Photo
-Share on Facebook: Means that
Facebook will see your rating and tags
(if you don’t want this, don’t share to
Facebook!)

-Choose/Take Photo: Photo is NOT
saved to camera roll (if this is
important, take the photo using the
camera outside the app and then
‘Choose Photo’ to upload)

-Press Done to save
5. Menu
-Always accessible at top left

-Please follow on Twitter for updates,
tips and help
Calendar icon at top
                                     right switches to
                                     Visualize Month



6. Visualize Week
                                     Numbers at top of
You (in colors), Friends (in light   screen are weekly
gray) and All (in dark gray)         averages, starting with
                                     most recent Sunday
Your daily highs and lows are
represented by the colored
vertical lines
                                     Each day is
                                     touchable to see
                                     your ratings and
                                     tags for that day
7. Visualize Month
-Month view by day

-You on left (color), All on right (b&w)

-Swipe to view past months

-Each day is touchable to see ratings
and tags for that day
8. Visualize (Day)
-By tapping on individual day in
Visualize Week or Month view, you can
view all individual ratings and
associated locations, tags, people and
pictures
9. Notifications
-Default 5 times daily

-Can be turned off (“Never”)

-Next version: greater flexibility
10. Profile (top)
-Average ratings for Past Day (24
hours), Past 7 Days & Past 30 Days

-You, Facebook friends (anonymous)
and All (anonymous everyone using
app)

-Computed every 10 minutes

-Top 10 tags for everyone, computed
every 12 hours
10. Profile (bottom)
-Average ratings for Past Day (24
hours), Past 7 Days & Past 30 Days

-You, Facebook friends (anonymous)
and All (anonymous everyone using
app)

-Computed every 10 minutes

-Top 10 tags for everyone, computed
every 12 hours

More Related Content

PDF
Expereal 2.0 How To
PDF
Eks bit100-h09
PDF
Chuyen de luyen_thi_quang_chinh_tu_soan
PPTX
Tema 10
PDF
Hsg10 130906155650-
PDF
C Programming On Eclipse
DOC
Dayphudao04
PDF
LegacyNEXT_Client_29FEB16v1(Final)_sd
Expereal 2.0 How To
Eks bit100-h09
Chuyen de luyen_thi_quang_chinh_tu_soan
Tema 10
Hsg10 130906155650-
C Programming On Eclipse
Dayphudao04
LegacyNEXT_Client_29FEB16v1(Final)_sd

Viewers also liked (14)

PDF
Overcome your fear will change your LIFE!
PDF
[123doc.vn] sach-bai-tap-hoa-hoc-dai-cuong-lam-ngoc-thiem
PDF
Nbr 15.156-pintura-industrial-terminologia
PDF
Telecom Journal_CoolTechnology for SMB's
PDF
[123doc.vn] bo-de-mon-hoa-hoc-chuan-bi-cho-ki-thi-thpt-quoc-gia-2015
PPTX
My malleshwaram achievements
PDF
De thi so_01_ban_day_du_
PDF
The Technology Skills Gap 101_11MAR16v1sd
PPTX
Compani profile JIWAS RAYA
PPTX
Publicitate senzoriala
PDF
สายคู่บิดเกลียว(จืรายุส+สุภัทรชัย)401
PDF
SANTA PURNAMASARI SIMBOLON Baru
PPS
Cerdik sifir
Overcome your fear will change your LIFE!
[123doc.vn] sach-bai-tap-hoa-hoc-dai-cuong-lam-ngoc-thiem
Nbr 15.156-pintura-industrial-terminologia
Telecom Journal_CoolTechnology for SMB's
[123doc.vn] bo-de-mon-hoa-hoc-chuan-bi-cho-ki-thi-thpt-quoc-gia-2015
My malleshwaram achievements
De thi so_01_ban_day_du_
The Technology Skills Gap 101_11MAR16v1sd
Compani profile JIWAS RAYA
Publicitate senzoriala
สายคู่บิดเกลียว(จืรายุส+สุภัทรชัย)401
SANTA PURNAMASARI SIMBOLON Baru
Cerdik sifir
Ad

Similar to Expereal iPhone App - How To (20)

KEY
PDF
21daysfinalslideshare.pdf
PPTX
21daysfinalslideshare.pptx
PPTX
How To Do A Survey
DOCX
Youth ledtechcurriculumday2
DOCX
Task 5 planning
DOCX
Task 5 planning
PPTX
Midterm Presentation: FriendChive
DOCX
Podcast plan and research
DOCX
Fmp proposal updated
PDF
FinalReport
DOCX
DescriptionAlpha is the best platform for entertainment to tel.docx
DOCX
DescriptionAlpha is the best platform for entertainment to tel.docx
PPTX
Midterm Presentation: HI Chance
PDF
Social Research : UX case study
PPTX
Design Thinking ppt
PPTX
9.5 Group 3 Apps for Good Competition Entry 2015
PPTX
GroupBriefing.pptx
PPTX
Pink and Blue Modern Virtual Reality Presentation (1).pptx
DOCX
Audience feedback planning
21daysfinalslideshare.pdf
21daysfinalslideshare.pptx
How To Do A Survey
Youth ledtechcurriculumday2
Task 5 planning
Task 5 planning
Midterm Presentation: FriendChive
Podcast plan and research
Fmp proposal updated
FinalReport
DescriptionAlpha is the best platform for entertainment to tel.docx
DescriptionAlpha is the best platform for entertainment to tel.docx
Midterm Presentation: HI Chance
Social Research : UX case study
Design Thinking ppt
9.5 Group 3 Apps for Good Competition Entry 2015
GroupBriefing.pptx
Pink and Blue Modern Virtual Reality Presentation (1).pptx
Audience feedback planning
Ad

Recently uploaded (20)

PDF
Quiet Wins: Why the Silent Fish Survives.pdf
DOCX
Paulo Tuynmam: Nine Timeless Anchors of Authentic Leadership
PDF
How Long Does It Take to Quit Vaping.pdf
PDF
relational self of self improvements etc
PPTX
UNIVERSAL HUMAN VALUES for NEP student .pptx
PPTX
Atomic and Molecular physics pp p TTT B
PDF
The Blogs_ Humanity Beyond All Differences _ Andy Blumenthal _ The Times of I...
PPTX
Life Skills Education - Introduction - 1
DOCX
Boost your energy levels and Shred Weight
PPTX
Unlocking Success Through the Relentless Power of Grit
PDF
Psychology and Work Today 10th Edition by Duane Schultz Test Bank.pdf
PPTX
chuong-2-nhung-hinh-thuc-tu-duy-20250711081647-e-20250718055609-e.pptx
PDF
Anxiety Awareness Journal One Week Preview
PPTX
A portfolio Template for Interior Designer
PDF
Dominate Her Mind – Make Women Chase, Lust, & Submit
PDF
Why is mindset more important than motivation.pdf
PPT
Lesson From Geese! Understanding Teamwork
PDF
OneRead_20250728_1807.pdfbdjsajaajjajajsjsj
PDF
technical writing on emotional quotient ppt
PPTX
Modulation is the process of varying one or more properties of a carrier sign...
Quiet Wins: Why the Silent Fish Survives.pdf
Paulo Tuynmam: Nine Timeless Anchors of Authentic Leadership
How Long Does It Take to Quit Vaping.pdf
relational self of self improvements etc
UNIVERSAL HUMAN VALUES for NEP student .pptx
Atomic and Molecular physics pp p TTT B
The Blogs_ Humanity Beyond All Differences _ Andy Blumenthal _ The Times of I...
Life Skills Education - Introduction - 1
Boost your energy levels and Shred Weight
Unlocking Success Through the Relentless Power of Grit
Psychology and Work Today 10th Edition by Duane Schultz Test Bank.pdf
chuong-2-nhung-hinh-thuc-tu-duy-20250711081647-e-20250718055609-e.pptx
Anxiety Awareness Journal One Week Preview
A portfolio Template for Interior Designer
Dominate Her Mind – Make Women Chase, Lust, & Submit
Why is mindset more important than motivation.pdf
Lesson From Geese! Understanding Teamwork
OneRead_20250728_1807.pdfbdjsajaajjajajsjsj
technical writing on emotional quotient ppt
Modulation is the process of varying one or more properties of a carrier sign...

Expereal iPhone App - How To

  • 1. Expereal A Brief Introduction November 8, 2012
  • 3. Who
  • 4. Founded by Jonathan Cohen, NY-based strategist Experience in consumer research & analysis Lover of music, design & books on human thinking
  • 7. Expereal is an iPhone app for rating, analyzing, sharing & comparing your life 2nd free version (1.6) to test & get user feedback
  • 8. Why
  • 9. Inspired by Kahneman’s “Thinking, Fast & Slow” Experiencing & remembering selves Self-understanding & connections to others
  • 10. Daniel Kahneman *To be clear, Expereal is NOT endorsed, supported, owned or controlled by Kahneman.
  • 11. Is there a connection between the reflective self & our connected selves?
  • 12. Does capturing and reviewing such data lead to improved decision making and life, and how can we know that this process is contributing to that improvement (vs. other factors?)
  • 13. Are more people (beyond QS) willing to actively measure their lives on an ongoing basis, even if there is clear benefit to doing so?
  • 14. How
  • 15. 1. Login with Facebook -Requires Facebook account -Won’t auto-post to Timeline -If you use Places Picker or Friend Finder, FB might attribute that to your profile, but will not post to timeline -Facebook does not see ratings or descriptions unless you post to Timeline (not a default setting)
  • 16. 2. Terms & Conditions -Please read them, really! -Also available at Expereal.com -Warning: App has social components, but doesn’t auto-share to your Facebook timeline -DON’T use as therapist/medicine replacement. Please!
  • 17. 3. Capture -Rate life in the moment -1 through 10 scale: 10 being the best/ highest, 1 being the lowest/worst -What is captured: Day, Date, Time, Rating and longitude/latitude if geo- location is enabled -Opportunity to add details on next screen (Optional)
  • 18. Swipe or Tap Rating Tap to make arc reappear Press Submit to enter
  • 19. 4. Capture Details -Precise instructions follow on next pages
  • 20. 4a. Location -Find places near me uses Facebook Places Picker: does not publish to Facebook, but might be captured in Facebook database -Enter manually is an open field: typewriter pops up
  • 21. 4b. Tag -Tag can be a word, phrase, sentence or paragraph -Unlimited number of descriptions -After clicking ‘Done’, a new line will appear. Tapping on the line will allow you to enter an additional description -This process repeats for as many “tags” as you’d like to enter
  • 22. 4c. People Tags -Use Facebook Friends finder: likely that Facebook tracks this, but does NOT auto-publish to News Feed -Search contacts uses iPhone address book (does NOT upload contacts to Expereal servers) -Enter manually: open field with keyboard
  • 23. 4d. Facebook / Photo -Share on Facebook: Means that Facebook will see your rating and tags (if you don’t want this, don’t share to Facebook!) -Choose/Take Photo: Photo is NOT saved to camera roll (if this is important, take the photo using the camera outside the app and then ‘Choose Photo’ to upload) -Press Done to save
  • 24. 5. Menu -Always accessible at top left -Please follow on Twitter for updates, tips and help
  • 25. Calendar icon at top right switches to Visualize Month 6. Visualize Week Numbers at top of You (in colors), Friends (in light screen are weekly gray) and All (in dark gray) averages, starting with most recent Sunday Your daily highs and lows are represented by the colored vertical lines Each day is touchable to see your ratings and tags for that day
  • 26. 7. Visualize Month -Month view by day -You on left (color), All on right (b&w) -Swipe to view past months -Each day is touchable to see ratings and tags for that day
  • 27. 8. Visualize (Day) -By tapping on individual day in Visualize Week or Month view, you can view all individual ratings and associated locations, tags, people and pictures
  • 28. 9. Notifications -Default 5 times daily -Can be turned off (“Never”) -Next version: greater flexibility
  • 29. 10. Profile (top) -Average ratings for Past Day (24 hours), Past 7 Days & Past 30 Days -You, Facebook friends (anonymous) and All (anonymous everyone using app) -Computed every 10 minutes -Top 10 tags for everyone, computed every 12 hours
  • 30. 10. Profile (bottom) -Average ratings for Past Day (24 hours), Past 7 Days & Past 30 Days -You, Facebook friends (anonymous) and All (anonymous everyone using app) -Computed every 10 minutes -Top 10 tags for everyone, computed every 12 hours