Explaining Technopreneurship: A Combination of Theory & Personal Experience
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Vidiyama Sonekh is a technopreneur with 12 years of experience in the technology industry. She discusses technopreneurship as a combination of technology and entrepreneurship, where the entrepreneur is involved with high technology. Technopreneurship requires certain mindsets like courage, creativity, interdisciplinary skills, and hard work. It also involves using technology innovatively to solve problems and create products or services that are better than existing options. Sonekh shares her own experiences as a technopreneur, both successes and failures, to illustrate what it takes to be a technopreneur.
Explaining Technopreneurship: A Combination of Theory & Personal Experience
- 1. Explaining Technopreneurship: A Combination of Theory & Personal Experience BY: VIDIYAMA SONEKH BANDUNG, DEC 1, 2012 Prepared By Vidiyama Sonekh vidiyama@gmail.com for ITHB, Bandung, Dec 1, 2012
- 2. VIDIYAMA SONEKH Born in Jakarta 30 November 1979 12 years of experience in technology industry • Founder of Internet Survey Indonesia • Founder of Farabi Centaur Chiron (digital media production & engagement) • Founder of 7 Warna Sinema Currently as Business Director at XM Gravity (Digital media consulting company) Twitter @vidiyama vidiyama@gmail.com Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 3. TECHNOPRENEUR techno- + entrepreneur First known use 1987 Definition: an entrepreneur involved with high technology Source: http://www.merriam-webster.com Technopreneur Advance Definition: “Type of entrepreneur that has a strategic role in accelerating national development is the one with INNOVATION as its base, or TECHNOPRENEUR” (http://www.bppt.go.id/index.php/component/content/article/63-kebijakan- teknologi/1018-kehadiran-technopreneur-percepat-pertumbuhan-ekonomi-negara) Technopreneurship is not a product but a process of synthesis in engineering the future of a person, an organization, a nation and the world Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 4. GLOBAL TECHNOPRENEUR Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 5. LOCAL TECHNOPRENEUR Indonesia social networking You? Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 6. THE ORIGIN CERTAIN MINDSET COURAGE ABILITY TO THINK DIFFERENT CREATIVITY INTERDISCIPLINARY SKILLS HARD WORK • Delivering an innovative hi-tech product • Makes use of hi-tech in an innovative way to deliver its product to the consumer • Or both combination Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 7. 3 QUESTIONS FOR A TECHNOPRENEUR What problems in society/consumers do you want to solve with technology? • Thomas A. Edison wants to bring light to the people with technology (light bulb) and not candles What makes your invention/product different from what is already in the market? • Steve Jobs didn’t create computer, but he brought computers from government and corporation use to the mass people What is the improvement from the existing technology? • Can your invention/product be better, faster, more efficient and effective than the previous ones? Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 8. THE SPECTRUMS • Do you agree that Technopreneurship consists of these three Technology- based Industry spectrums? • Technology as both the tool and final output • Creativity in terms of Creative Commercial innovation Industry Business • Commercial in terms of can you make a profit from your product Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 9. MY JOURNEY Farabi Centaur Chiron Internet Survey Indonesia Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 10. MY NOT SO SUCESSFUL STORY iCast is a proximity marketing platform developed by FCC which allows two-way transfer of data to/from mobile devices based on proximity of such mobile devices to a iCast server It leverages the growing number of BlueTooth enabled devices including mobile phones, PDAs and portable computers iCast delivers high- bandwidth delivery of digital data, without network charges, on an opt-in basis Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 11. I FOUND THIS TO BE TRUE “I have not failed. I’ve just found 10,000 ways that won’t work” (Thomas Alva Edison) The road to innovation in technology is paved with unrelenting mentality How about you? Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 12. ELEMENTS SUPPORTING THE BIRTH OF TECHNOPRENEUR Technopreneur Technology Business Incubation (Inc. financing, Infrastructure & marketing, etc.) Suprastructure Education Clear Government Institution R&D in Private Regulation on (technology Sectors Technology (patent, laboratory) scope of use, etc.) Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 13. WHERE DO I START CREATIVITY Creativity is breaking the conventional mental blocks and playing with imagination and possibilities, leading to new and meaningful connections and outcomes while interacting with ideas, people and the environment. Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 14. HOW 1 Review of and current issues 2 Ideas and Innovation 3 Preparing a winning business proposals and presentation Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012
- 15. Are You Ready to become a Technopeneur? Thank You Prepared By Vidiyama Sonekh E: vidiyama@gmail.com T: @vidiyama for ITHB, Bandung, Dec 1, 2012