Extracting Value From Conversations
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The document discusses Radian6's insights into leveraging social media data, particularly Twitter, for brand perception and engagement. It highlights various aspects of social media conversations, including complaints, compliments, and influencer interactions, and provides resources for further information. Additionally, it includes metrics related to conference tweets and audience engagement.
Extracting Value From Conversations
- 1. we help you listen to the right conversations 06/10/09 - Copyright © 2009 Radian6 Source: Flickr- Daystar297
- 2. an overview of radian6 06/10/09 - Copyright © 2009 Radian6
- 3. From Jason Calacanis’ Presentation #140TC 06/10/09 - Copyright © 2009 Radian6
- 4. twitter survey on brand perception 06/10/09 - Copyright © 2009 Radian6 Please take the new survey, http://is.gd/BOnI
- 5. How are clients leveraging Twitter data? 06/10/09 - Copyright © 2009 Radian6 the complaint the compliment the problem the competitor the crowd the influencer the crisis the question the campaign impact the point of need Details can be found: http://www.radian6.com/blog/80/top-10-reasons-brands-should-listen-to-social-media/ http://www.radian6.com/blog/87/another-5-reasons-brands-should-listen-to-social-media/
- 6. #140TC Stats 06/10/09 - Copyright © 2009 Radian6
- 7. Detailed Tweet 06/10/09 - Copyright © 2009 Radian6
- 8. Conference Related Volume 06/10/09 - Copyright © 2009 Radian6
- 9. What are we tweeting about? 06/10/09 - Copyright © 2009 Radian6
- 10. Most Popular Presenters based on number of Tweets 06/10/09 - Copyright © 2009 Radian6
- 11. Presenter vs. Audience 06/10/09 - Copyright © 2009 Radian6 @DavePeck @al3x
- 12. Total Conference Tweets 06/10/09 - Copyright © 2009 Radian6
- 13. Associated metrics 06/10/09 - Copyright © 2009 Radian6 Exuberance Bucket Volume Potential & Closure Share of conversation Attention Span Reverberation Activation Engagement
- 14. Questions? 06/10/09 - Copyright © 2009 Radian6 @warrenss http://www.slideshare.net/warrenss/radian6-extracting-value-from-conversations