Finding Your New Owner book_t.o.c.
Finding Your New Owner book_t.o.c.
What other experts are saying about Finding Your New Owner:


“In my work as an Executive/Leadership Coach, I have become keenly aware of how unprepared most
business owners are regarding life after transitioning out of their business. This book gives the reader a
practical, step-by-step approach about how to manage the transition process both emotionally and
professionally. The exercises will help the business owner conceptualize the steps needed to have a
satisfying and financially secure life moving forward.”
                                                  --Linda Cohan, MSW, CSC, Executive/Leadership Coach


“In Finding Your New Owner, Jack Beauregard shares with sensitivity and unique insight the steps required
for transitioning yourself away from your business. For those who are struggling with what to do next
with their life, Jack offers a wealth of ideas and a step-by-step approach to figuring it out and making it
happen. Every boomer business owner should read this book!”
                              --Wayne Vanwyck, Founder and CEO, The Achievement Centre International
                                           and author of The Business Transition Crisis: Plan Your Succession Now
                                                                    and Beat the Biggest Business Selloff in History


“Finding Your New Owner is a must-read for any business owner and his or her spouse or significant other.
The book makes sense and is a call to action. I will certainly be recommending it to my clients.”
                                 --Jerry Socol, Founder of The Socol Group, five-time CEO including a
                                                                           $900 million public company


“This book helps business owners ask the tough questions and forces them to work ON their business,
not just IN it. A great read with long-term impact!”
                                              --Paige Arnof-Fenn, Founder and CEO, Mavens & Moguls
© 2011 by Jack Beauregard

All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including
photocopying, recording, or by any information storage or retrieval system, without permission in writing from the publisher, except for brief excerpts
used in reviews of this book.
“The Platinum YearsSM” is a federally registered Service Mark of the Successful Transition Planning Institute.




                                                                    Published by:
                                                                     STPI Press
                                                       Successful Transition Planning Institute
                                                         One Mifflin Place, Harvard Square
                                                          Cambridge, Massachusetts 02138
                                                       www.successfultransitionplanning.com




Publisher’s Cataloguing-in-Publication Data

Beauregard, Jack
Finding Your New Owner: For Your Business, For Your Life / Jack Beauregard / Cambridge MA / STPI Press, 2011.

p.;cm.

ISBN 978-0-9836311-1-8
ISBN 978-0-9836311-0-1

1. Sale of business enterprises. 2. Baby boom generation -- Retirement.     3. Retirement planning.
4. Family-owned business enterprises. 5. Self-realization. I. Title.




Printed in the United States of America.
Contents
    iii           Acknowledgements

    PART I        Who Wants To Retire? Not Me

    2             Chapter 1
                  Why You Don’t Want to Think about Leaving Your
                  Company
                  Is your company your life? Helping you discover Clarity, Opportunity, Meaning and
                  Purpose. New possibilities for Baby Boomer business owners. The Transition Process
                  can be painful, but also rewarding. Expanding your thinking about your personal and
                  business future


    19            Chapter 2
                  Fifteen Ways to Leave Your Company Unsuccessfully –
                  and How to Avoid Them
                  Stories about failed transitions. Defining a Successful Transition. How to leave your
                  company successfully.


    33            Chapter 3
                  The Head and Heart of an Owner: A Strategic Approach
                  to Creating a New Future for Your Business and Yourself
                  The emotional side of the Transition Process. The intellectual side of the Transition
                  Process. Creating a strategic Transition Plan that includes the Head and Heart aspects of
                  the Transition Process. Why you need to plan. You are not alone: Working with
                  Transition Advisors. Four key outcomes from your advisory team.


PART II      How To Create A New Future You Can’t Wait To Live

    51            Chapter 4
                  From Being CEO of Your Company to Becoming CEO of
                  Your Life
                  Expanding your thinking about your future. A question of your identity. The identity
                  exercise. Expanding your thinking about whom you are and who you can become.


    60            Chapter 5
                  It’s Not “Retirement,” It’s “The Platinum YearsSM” – a
                  New Stage of Active Life for Baby Boomers
                  What comes before the “golden years”? How Boomers are re-defining retirement. New
                  discoveries about aging and health. Your mental and emotional well being affects your
                  physical health. A new paradigm for your Platinum YearsSM
67           Chapter 6
                 Why Your Personal Transition Plan Is the Essential First
                 Step for a Successful Business Transition
                 Why personal transition plan comes first. Create your personal transition plan. Create
                 your business transition plan. Implement your business transition plan. Move on to
                 your new life! Your personal transition goals. When do you plan to leave? Estate and Tax
                 Planning. Determining your future financial needs. Designing a comprehensive vision of
                 your personal future: envisioning ten aspects of your future lifestyle. Your ten decisions
                 of your future life


PART III   How To Create A Successful Business Transition That Will
Bring You A New Life Of Meaning And Purpose

    90           Chapter 7
                 Thinking Like a CEO
                 Can your company run successfully without you? Thinking about your ideal new owner.
                 Thinking the CEO of your new life: Process Goals and outcome goals. Achieving your
                 Transition Goals.


    99           Chapter 8
                 Expanding Your Thinking about the Transition Process
                 Your Business Transition Strategic plan. You are not alone: The business transition
                 advisors who can help you create a successful transition process. An integrated view of
                 the Transition Process: your personal transition process, your personal financial process,
                 your business transition process, your business continuation process. How the owners
                 should be involved in creating and implementing your Business Transition Strategic Plan


    111          Chapter 9
                 Expanding Your Thinking about Your Options for New
                 Ownership
                 Seven options for new ownership: Feasibility of each. Your Personal Outcome Goals.
                 Financial Transition goal. Outcome goals for your company. Legacy goals. How much is
                 your company worth? How will you transition out of your company? Deciding the best
                 new Owner. Desiging your Business Transition goals.


    137    Chapter 10
                 Expanding Your Thinking about the Future of Your
                 Company
                 15 questions to help you accomplish the process goals essential to your business
                 transition. Record-keeping. Business Valuation and Gap. Increasing the value of your
                 company. Business Continuity Plan. New-Owner Readiness. Motivating Employees to
                 support the plan. Continuing your legacy. Negotiating the deal.
153             Chapter 11
                Your Collaborative “Dream Team”: Working Together to
                Help You Achieve Your Goals
                Who should help you create and implement your business transition strategic plan?
                Your Transition Advisory Team: the four key types of advisors. Creating your
                collaborative “Dream Team” of advisors. Choosing a professional coordinator of your
                “Dream Team”. A Chief Transition Officer (CTrO). How Transactional Advisors and
                Transition Planning Consultants work together. Finding the Transition Advisors for your
                Dream Team.


172             Chapter 12
                Finding Your New Owner: A Head and Heart Approach
                My storey: how and why my Transition Planning programs came to be. Transition
                Planning Consultants and STPI’s Integrative Transition Planning program.


182             Additional Resource




                                 Learn More
                                      +
                                Buy the Book
Website:
successfultransitionplanning.com

Facebook
 • Finding Your New Owner
 • facebook.com/nexttransition

Twitter
 • twitter.com/nexttransition

LinkedIn
If you are an advisor to business owners, join our LinkedIn group
  • Successful Transition Planning Institute

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Finding Your New Owner book_t.o.c.

  • 3. What other experts are saying about Finding Your New Owner: “In my work as an Executive/Leadership Coach, I have become keenly aware of how unprepared most business owners are regarding life after transitioning out of their business. This book gives the reader a practical, step-by-step approach about how to manage the transition process both emotionally and professionally. The exercises will help the business owner conceptualize the steps needed to have a satisfying and financially secure life moving forward.” --Linda Cohan, MSW, CSC, Executive/Leadership Coach “In Finding Your New Owner, Jack Beauregard shares with sensitivity and unique insight the steps required for transitioning yourself away from your business. For those who are struggling with what to do next with their life, Jack offers a wealth of ideas and a step-by-step approach to figuring it out and making it happen. Every boomer business owner should read this book!” --Wayne Vanwyck, Founder and CEO, The Achievement Centre International and author of The Business Transition Crisis: Plan Your Succession Now and Beat the Biggest Business Selloff in History “Finding Your New Owner is a must-read for any business owner and his or her spouse or significant other. The book makes sense and is a call to action. I will certainly be recommending it to my clients.” --Jerry Socol, Founder of The Socol Group, five-time CEO including a $900 million public company “This book helps business owners ask the tough questions and forces them to work ON their business, not just IN it. A great read with long-term impact!” --Paige Arnof-Fenn, Founder and CEO, Mavens & Moguls
  • 4. © 2011 by Jack Beauregard All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval system, without permission in writing from the publisher, except for brief excerpts used in reviews of this book. “The Platinum YearsSM” is a federally registered Service Mark of the Successful Transition Planning Institute. Published by: STPI Press Successful Transition Planning Institute One Mifflin Place, Harvard Square Cambridge, Massachusetts 02138 www.successfultransitionplanning.com Publisher’s Cataloguing-in-Publication Data Beauregard, Jack Finding Your New Owner: For Your Business, For Your Life / Jack Beauregard / Cambridge MA / STPI Press, 2011. p.;cm. ISBN 978-0-9836311-1-8 ISBN 978-0-9836311-0-1 1. Sale of business enterprises. 2. Baby boom generation -- Retirement. 3. Retirement planning. 4. Family-owned business enterprises. 5. Self-realization. I. Title. Printed in the United States of America.
  • 5. Contents iii Acknowledgements PART I Who Wants To Retire? Not Me 2 Chapter 1 Why You Don’t Want to Think about Leaving Your Company Is your company your life? Helping you discover Clarity, Opportunity, Meaning and Purpose. New possibilities for Baby Boomer business owners. The Transition Process can be painful, but also rewarding. Expanding your thinking about your personal and business future 19 Chapter 2 Fifteen Ways to Leave Your Company Unsuccessfully – and How to Avoid Them Stories about failed transitions. Defining a Successful Transition. How to leave your company successfully. 33 Chapter 3 The Head and Heart of an Owner: A Strategic Approach to Creating a New Future for Your Business and Yourself The emotional side of the Transition Process. The intellectual side of the Transition Process. Creating a strategic Transition Plan that includes the Head and Heart aspects of the Transition Process. Why you need to plan. You are not alone: Working with Transition Advisors. Four key outcomes from your advisory team. PART II How To Create A New Future You Can’t Wait To Live 51 Chapter 4 From Being CEO of Your Company to Becoming CEO of Your Life Expanding your thinking about your future. A question of your identity. The identity exercise. Expanding your thinking about whom you are and who you can become. 60 Chapter 5 It’s Not “Retirement,” It’s “The Platinum YearsSM” – a New Stage of Active Life for Baby Boomers What comes before the “golden years”? How Boomers are re-defining retirement. New discoveries about aging and health. Your mental and emotional well being affects your physical health. A new paradigm for your Platinum YearsSM
  • 6. 67 Chapter 6 Why Your Personal Transition Plan Is the Essential First Step for a Successful Business Transition Why personal transition plan comes first. Create your personal transition plan. Create your business transition plan. Implement your business transition plan. Move on to your new life! Your personal transition goals. When do you plan to leave? Estate and Tax Planning. Determining your future financial needs. Designing a comprehensive vision of your personal future: envisioning ten aspects of your future lifestyle. Your ten decisions of your future life PART III How To Create A Successful Business Transition That Will Bring You A New Life Of Meaning And Purpose 90 Chapter 7 Thinking Like a CEO Can your company run successfully without you? Thinking about your ideal new owner. Thinking the CEO of your new life: Process Goals and outcome goals. Achieving your Transition Goals. 99 Chapter 8 Expanding Your Thinking about the Transition Process Your Business Transition Strategic plan. You are not alone: The business transition advisors who can help you create a successful transition process. An integrated view of the Transition Process: your personal transition process, your personal financial process, your business transition process, your business continuation process. How the owners should be involved in creating and implementing your Business Transition Strategic Plan 111 Chapter 9 Expanding Your Thinking about Your Options for New Ownership Seven options for new ownership: Feasibility of each. Your Personal Outcome Goals. Financial Transition goal. Outcome goals for your company. Legacy goals. How much is your company worth? How will you transition out of your company? Deciding the best new Owner. Desiging your Business Transition goals. 137 Chapter 10 Expanding Your Thinking about the Future of Your Company 15 questions to help you accomplish the process goals essential to your business transition. Record-keeping. Business Valuation and Gap. Increasing the value of your company. Business Continuity Plan. New-Owner Readiness. Motivating Employees to support the plan. Continuing your legacy. Negotiating the deal.
  • 7. 153 Chapter 11 Your Collaborative “Dream Team”: Working Together to Help You Achieve Your Goals Who should help you create and implement your business transition strategic plan? Your Transition Advisory Team: the four key types of advisors. Creating your collaborative “Dream Team” of advisors. Choosing a professional coordinator of your “Dream Team”. A Chief Transition Officer (CTrO). How Transactional Advisors and Transition Planning Consultants work together. Finding the Transition Advisors for your Dream Team. 172 Chapter 12 Finding Your New Owner: A Head and Heart Approach My storey: how and why my Transition Planning programs came to be. Transition Planning Consultants and STPI’s Integrative Transition Planning program. 182 Additional Resource Learn More + Buy the Book Website: successfultransitionplanning.com Facebook • Finding Your New Owner • facebook.com/nexttransition Twitter • twitter.com/nexttransition LinkedIn If you are an advisor to business owners, join our LinkedIn group • Successful Transition Planning Institute