Formulating Technological Innovation Strategy
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This document outlines the key aspects of formulating a technological innovation strategy, including assessing the firm's position and strategic direction, choosing innovation projects to invest in using both quantitative and qualitative valuation techniques, deciding whether and how the firm will collaborate on development activities by choosing a collaboration mode and monitoring partners, and crafting a strategy to protect or diffuse a technological innovation through methods such as patents, trademarks, copyrights, and trade secrets.
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Formulating Technological Innovation Strategy
- 2. In this section, we will cover the key aspects of formulating a technological innovation strategy, including: 1. Assessing the firm’s position and defining its strategic direction. 2. Choosing innovation projects in which to invest, including both quantitative and qualitative valuation techniques. 3. Deciding whether and how the firm will collaborate on development activities, choosing a collaboration mode, and choosing and monitoring partners. 4. Crafting a strategy for protecting—or diffusing—a technological innovation through such methods as patents, trademarks, copyrights, and trade secrets
- 3. Formulating Technological Innovation Strategy