Framing design and development with scrum
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The document discusses the integration of design thinking with Scrum methodologies for effective innovation and product development, emphasizing the importance of a culture of trust and interdisciplinary collaboration. It outlines key practices, phases of design thinking, and how these principles can be applied in real-world software projects. The authors, Tobias Hildenbrand and Jochen Gürtler, share insights based on their extensive professional experience in software development and coaching.
Framing design and development with scrum
- 1. FRAMING DESIGN AND DEVELOPMENT WITH SCRUM TOBIAS HILDENBRAND & JOCHEN GÜRTLER | SAP AG | 5 JULY 2012
- 2. WHO ARE WE? © SAP 2012 | 2
- 3. Exper=se Master in Business InformaGon Systems PhD in SoJware Engineering 8 year professional in soJware development as developer, Scrum Master, product manager and development project consultant Associate lecturer and researcher at university CerGfied Professional Scrum Master Design Thinking Coach Interests My wife and family Traveling all around the world Baseball, basketball, ulGmate frisbee et al. sports Drawing, visualizaGon and comic books WriGng books , papers and blogs © SAP 2012 | 3 CLICK TO EDIT MASTER ABOUT SOBIAS. TITLE T TYLE
- 4. Exper=se Master in Computer Science 15 year professional soJware development in different roles like developer, architect, product owner and manager CerGfied Gestalt pracGGoner & Business Coach Design Thinking Coach Interests My children, my family, my friends Traveling all around the world Jazz and playing trumpet WriGng books and blogs Cinema and movies What is needed for change and growth? © SAP 2012 | 4 CLICK TO EDIT MASTER ABOUT JSTYLE TITLE OCHEN.
- 5. WHAT IS INNOVATION? © SAP 2012 | 5
- 6. © SAP 2012 | 6 SPACE = CULTURE OF TRUST & CREATIVE ENVIRONMENT WHAT IS DESIRABLE?
- 7. © SAP 2012 | 7 SPACE = CULTURE OF TRUST & CREATIVE ENVIRONMENT COOL, BUT IS THIS FEASIBLE?
- 8. © SAP 2012 | 8 SPACE =BUT WHERE IS RUST CALABLE BUSINESS MODEL? NICE, CULTURE OF TTHE S & CREATIVE ENVIRONMENT
- 9. © SAP 2012 | 9 SPACE = CULTURE OF TRUST & CREATIVE ENVIRONMENT DESIRABILITY + FEASIBILITY + VIABILITY = INNOVATION
- 10. WHAT IS DESIGN THINKING? © SAP 2012 | 10
- 11. Approach Space People © SAP 2012 | 11 DESIGN THINKING PILLARS
- 12. © SAP 2012 | 12 SPACE = CULTURE OF TRUST & CREATIVE ENVIRONMENT INTERDISCIPLINARY TEAMS OF T-‐SHAPED PEOPLE
- 13. © SAP 2012 | 13 SPACE = CULTURE OF TRUST & CREATIVE ENVIRONMENT CULTURE OF TRUST AND CREATIVE SPACE
- 14. © SAP 2012 | 14 DESIGN THINKING PHASES AND OUTCOMES
- 15. Address the right question …and create the right solution © SAP 2012 | 15 HOW DOES DESIGN WORK?
- 16. HOW DOES SCRUM HELP DESIGN THINKING? © SAP 2012 | 16
- 17. “WHAT INNOVATION BOILS DOWN TO IS ONE PER CENT INSPIRATION AND NINETY-‐NINE PER CENT PERSPIRATION” Thomas Alva Edison © SAP 2012 | 17
- 18. © SAP 2012 | 18 SPACE = CULTURE OF ARUST & CREATIVE ENVIRONMENT INNOVATION T LSO INCLUDES IMPLEMENTATION
- 19. Design Development User Stories and/or Spikes © SAP 2012 | 19 TRANSITION FROM DESIGN TO DEVELOPMENT
- 20. HOW DOES THAT WORK IN PRACTICE? © SAP 2012 | 20
- 21. PROJECT EXAMPLE 1 © SAP 2012 | 21 SAP SAIL BETTER
- 22. © SAP 2012 | 22 THE SAP SAIL BETTER APPROACH
- 23. © SAP 2012 | 23 SPACE = CULTURE OF TRUST & CREATIVE TORY MAPPING GOOD PRACTICES: USER S ENVIRONMENT
- 24. Design Development © SAP 2012 | 24 GOOD PRACTICES: USER STORY MAPPING
- 25. …AND WHAT ABOUT ‘REAL’ SAP PROJECTS? © SAP 2012 | 25
- 26. Solution Program With co- Innovation partners PoC © SAP 2012 | 26 APPLY ING DESIGN THINKING FOR LARGER-‐SCALE PROJECTS
- 27. © 2010, Alexander Osterwalder, Business Model GeneraGon © SAP 2012 | 27 LEAN PRODUCT DEVELOPMENT – TAKE AN ECOMONIC VIEW
- 28. Source: Eric Ries (2011) – The Lean Startup © SAP 2012 | 28 VALIDATED LEARNING IN ITERATIONS
- 29. Features/benefit Face-to-face demo Field pilot description Source: Steven Gary Blank (2008) – The Four Steps to the Epiphany © SAP 2012 | 29 VALIDATED LEARNING IN ITERATIONS
- 30. © SAP 2012 | 30 FRAMING DESIGN & DEVELOPMENT WITH SCRUM
- 31. © SAP 2012 | 31 GOOD PRACTICES FOR FRAMING DESIGN & DEVELOPMENT
- 32. © SAP 2012 | 32 HOWEVER, THERE‘S NO ONE-‐SIZE FITS ALL APPROACH…
- 33. Thank You! Contact InformaGon: Dr. Tobias Hildenbrand Jochen Gürtler SAP AG SAP AG Dietmar-‐Hopp-‐Allee 16 Dietmar-‐Hopp-‐Allee 16 69190 Walldorf 69190 Walldorf T: +49 6227 7-‐47474 T: +49 6227 7-‐47474 tobias.hildenbrand@sap.com jochen.guertler@sap.com