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Future of Indian E-Learning
“Students on the web”
    A study report on behavior of Indian Students in Internet




The study was conducted by Google search query
patterns along with an offline study by TNS
Australia.
“Students on the web”
           A study report on behavior of Indian Students in Internet


The study sampled 2,229 students between 18-35 years of
  age ( 52 % were female and 48 % male) across

 New Delhi
 Mumbai
 Pune
 Ahmedabad
 Kolkata
 Hyderabad
 Bangalore



Education most googled in India:   The Times of India
“Students on the web”
           A study report on behavior of Indian Students on Internet





 56% students said job placement was the most important
criteria while selecting institutes/courses.

 Faculty (49%), course content (48%), reputation of the
institute (43%) and fees (41%) followed behind.

 Students research for 5-6 months on average before
zeroing in on a course.


India ranks No.2 in Google search queries for education :.   The Hindu
“Students on the web”
            A study report on behavior of Indian Students in Internet




The study revealed that over 60% Indian students, who have
  access to internet, use it as their first source to research
  for information related to educational courses and
  institutes.




  Googling across India for education courses and choices : – The Indian Express
“Students on the web”
           A study report on behavior of Indian Students in Internet




Google reveals that with over half of the Indian Internet
population in the age bracket of 18-35, India has raced to
the number 2 spot globally when it comes to absolute
volume of search queries related to Education on Google
Search.Indiawas ranked number 8 in 2008 and is now 2nd
only to theUS.




 'Majority of Indian Students Google for Correct Career Choices', Says Study : -
                                                               NewsPoint Africa
“Students on the web”
         A study report on behavior of Indian Students in Internet




Google's survey also showed that along with the popularity of
  smartphones and usage of the Internet on the go among
  the Indian students, as majority said they wanted the
  educational institutes to have mobile-friendly websites.




         Internet is the one-stop destination for students, says Google study
                                                            The Business Line
“Students on the web”
         A study report on behavior of Indian Students in Internet




About 66 percent of the students said they accessed the
  online content via their mobile phones. Another interesting
  finding of the survey is that majority of the students want
  more videos as part of their research about educational
  institutes.




   Google: India Ranks Second In Terms Of Education Search Queries; 46%
                                Growth; 22% Mobile Queries : MediaNama
“Students on the web”
           A study report on behavior of Indian Students in Internet




 About 56 percent wanted to have videos on career and
  placements, while 44 percent looked for videos on faculty.

Search queries from mobile phones have considerably grown
  showing a growth of over 135 percent and amounting to
  over 22 percent of all education related search queries.




India among top nations to Google search on education: Survey ThinkDigit
“Students on the web”
       A study report on behavior of Indian Students in Internet




IT/Vocational (44 percent) courses were the most searched
   courses, followed by a strong demand for engineering
   courses (40 percent) and institutes, followed by
   postgraduate courses with MBA (16 percent).




          5 out of 6 come online to decide on higher education: Google
                                                           MBA Universe
“Students on the web”
         A study report on behavior of Indian Students in Internet



India's most searched for terms between the period starting
January 2012 to June 2012, on both desktop and mobile
platforms read (in that order):


  Sikkim Manipal

  Amity

  Nirma

  Lovely Professional

  Sharda University


                                                                     Continue.............
“Students on the web”
         A study report on behavior of Indian Students in Internet




while in the IIMs it read:                    and in the IITs it read:

 IIM Ahmedabad                                
                                                IIT Delhi

 IIM Bangalore                                
                                                IIT Chennai

 IIM Indore                                   
                                                IIT Kharagpur

 IIM Calcutta                                 
                                                IIT Roorkee

 IIM Kozhikode                                
                                                IIT Kanpur




                       Indians seek education on web     Deccan Herald
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
Future of Indian E-learning
2tion
Future of Indian E-learning

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Future of Indian E-learning

  • 2. “Students on the web” A study report on behavior of Indian Students in Internet The study was conducted by Google search query patterns along with an offline study by TNS Australia.
  • 3. “Students on the web” A study report on behavior of Indian Students in Internet The study sampled 2,229 students between 18-35 years of age ( 52 % were female and 48 % male) across New Delhi Mumbai Pune Ahmedabad Kolkata Hyderabad Bangalore Education most googled in India: The Times of India
  • 4. “Students on the web” A study report on behavior of Indian Students on Internet  56% students said job placement was the most important criteria while selecting institutes/courses.  Faculty (49%), course content (48%), reputation of the institute (43%) and fees (41%) followed behind.  Students research for 5-6 months on average before zeroing in on a course. India ranks No.2 in Google search queries for education :. The Hindu
  • 5. “Students on the web” A study report on behavior of Indian Students in Internet The study revealed that over 60% Indian students, who have access to internet, use it as their first source to research for information related to educational courses and institutes. Googling across India for education courses and choices : – The Indian Express
  • 6. “Students on the web” A study report on behavior of Indian Students in Internet Google reveals that with over half of the Indian Internet population in the age bracket of 18-35, India has raced to the number 2 spot globally when it comes to absolute volume of search queries related to Education on Google Search.Indiawas ranked number 8 in 2008 and is now 2nd only to theUS. 'Majority of Indian Students Google for Correct Career Choices', Says Study : - NewsPoint Africa
  • 7. “Students on the web” A study report on behavior of Indian Students in Internet Google's survey also showed that along with the popularity of smartphones and usage of the Internet on the go among the Indian students, as majority said they wanted the educational institutes to have mobile-friendly websites. Internet is the one-stop destination for students, says Google study The Business Line
  • 8. “Students on the web” A study report on behavior of Indian Students in Internet About 66 percent of the students said they accessed the online content via their mobile phones. Another interesting finding of the survey is that majority of the students want more videos as part of their research about educational institutes. Google: India Ranks Second In Terms Of Education Search Queries; 46% Growth; 22% Mobile Queries : MediaNama
  • 9. “Students on the web” A study report on behavior of Indian Students in Internet About 56 percent wanted to have videos on career and placements, while 44 percent looked for videos on faculty. Search queries from mobile phones have considerably grown showing a growth of over 135 percent and amounting to over 22 percent of all education related search queries. India among top nations to Google search on education: Survey ThinkDigit
  • 10. “Students on the web” A study report on behavior of Indian Students in Internet IT/Vocational (44 percent) courses were the most searched courses, followed by a strong demand for engineering courses (40 percent) and institutes, followed by postgraduate courses with MBA (16 percent). 5 out of 6 come online to decide on higher education: Google MBA Universe
  • 11. “Students on the web” A study report on behavior of Indian Students in Internet India's most searched for terms between the period starting January 2012 to June 2012, on both desktop and mobile platforms read (in that order):  Sikkim Manipal  Amity  Nirma  Lovely Professional  Sharda University Continue.............
  • 12. “Students on the web” A study report on behavior of Indian Students in Internet while in the IIMs it read: and in the IITs it read:  IIM Ahmedabad  IIT Delhi  IIM Bangalore  IIT Chennai  IIM Indore  IIT Kharagpur  IIM Calcutta  IIT Roorkee  IIM Kozhikode  IIT Kanpur Indians seek education on web Deccan Herald
  • 26. 2tion