The document discusses how to optimize the use of accessibility experts for web projects. It recommends using experts for training, guidance, and support, rather than having them write requirements, code, or do all the testing. The four phases of a project - define, design, do, and deliver - are examined, with suggestions for how experts can best contribute to each phase, such as helping to set goals in define and reviewing requirements in design. It emphasizes that experts should train teams rather than do the work themselves, and act as good teammates and teachers.