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GETTING KNOW
UX DESIGN PROCESS
FOR YOUR STARTUP
Deska Setiawan Yusra
H i , m y n a m e i s
UX Designer at OY! Indonesia
T O P I C F O R T O D A Y
UX Fundamentals
Composition of UX Team
How to Collaborate
How to Improve
UX FUNDAMENTALS
GOOD UX BAD UX
U S E R E X P E R I E N C E
The process of creating products
that provide meaningful and relevant experiences to users.
"Design is not just what it looks like and feels like.
Design is how it works."
-STEVE JOBS
U X Q U E S T I O N S
What is the problem or need we are aiming to solve?
What does the product need to do?
Who are the users or customer?
Why would someone use this?
Are there any relevant products we can look at?
COMPOSITION OF UX TEAM
Getting know ux design process for your startup
UX DESIGNER
Focus on deliver a good experience for user
UX RESEARCHER
Conduct user research to gather insight
UX WRITER
Make a copy that is suitable for target user
UI DESIGNER
Create a pleasurable visual interaction
HOW TO COLLABORATE
S T A R T W I T H R E S E A R C H
Benchmarking
User Interview & FGD for
Qualitative Research
User Survey & Analytic Tools for
Quantitative Research
UX RESEARCHER
U X R E S E A R C H E R
S T A R T E R P A C K
Quip or Google Doc
for Documentation
Lookback
for Usability Test
Amplitude or MixPanel
for Analytic Tools
C R A F T T H E A R C H I T E C T U R E
Be the bridge
Applied the knowledge of user to design
UX DESIGNER
U X D E S I G N E R
S T A R T E R P A C K
Balsamiq or Whimsical
for Wiref raming & User Flow
F I N A L I Z E T H E V I S U A L
Implement the Concept of UX
Consistency with Visual Guidelines
UI DESIGNER
U I D E S I G N E R
S T A R T E R P A C K
Sketch
for Create Mockup
Zeplin
for Handoff to Engineer
Abstract
for Version Control
S A Y T H E M A G I C W O R D
Make engaging and fun copy
Consistency with Writing Guidelines
UX WRITER
U X W R I T E R
S T A R T E R P A C K
Sketch + Content Sync
for Create Copy
HOW TO IMPROVE
THINK
CREATECHECK
Getting know ux design process for your startup
USER
NEEDS
BUSINESS
NEEDS
UX
STRATEGY
TECHNICAL
CAPABILITIES
CONCLUSION
There is no f irm endpoint to the UX design process.
The goal of each UX design process is the same
"create a great product for your users". 
Evolve your UX design process as your product evolves.
Getting know ux design process for your startup
THANKS

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Getting know ux design process for your startup

  • 1. GETTING KNOW UX DESIGN PROCESS FOR YOUR STARTUP
  • 2. Deska Setiawan Yusra H i , m y n a m e i s UX Designer at OY! Indonesia
  • 3. T O P I C F O R T O D A Y UX Fundamentals Composition of UX Team How to Collaborate How to Improve
  • 6. U S E R E X P E R I E N C E The process of creating products that provide meaningful and relevant experiences to users.
  • 7. "Design is not just what it looks like and feels like. Design is how it works." -STEVE JOBS
  • 8. U X Q U E S T I O N S What is the problem or need we are aiming to solve? What does the product need to do? Who are the users or customer? Why would someone use this? Are there any relevant products we can look at?
  • 11. UX DESIGNER Focus on deliver a good experience for user UX RESEARCHER Conduct user research to gather insight UX WRITER Make a copy that is suitable for target user UI DESIGNER Create a pleasurable visual interaction
  • 13. S T A R T W I T H R E S E A R C H Benchmarking User Interview & FGD for Qualitative Research User Survey & Analytic Tools for Quantitative Research UX RESEARCHER
  • 14. U X R E S E A R C H E R S T A R T E R P A C K Quip or Google Doc for Documentation Lookback for Usability Test Amplitude or MixPanel for Analytic Tools
  • 15. C R A F T T H E A R C H I T E C T U R E Be the bridge Applied the knowledge of user to design UX DESIGNER
  • 16. U X D E S I G N E R S T A R T E R P A C K Balsamiq or Whimsical for Wiref raming & User Flow
  • 17. F I N A L I Z E T H E V I S U A L Implement the Concept of UX Consistency with Visual Guidelines UI DESIGNER
  • 18. U I D E S I G N E R S T A R T E R P A C K Sketch for Create Mockup Zeplin for Handoff to Engineer Abstract for Version Control
  • 19. S A Y T H E M A G I C W O R D Make engaging and fun copy Consistency with Writing Guidelines UX WRITER
  • 20. U X W R I T E R S T A R T E R P A C K Sketch + Content Sync for Create Copy
  • 26. There is no f irm endpoint to the UX design process. The goal of each UX design process is the same "create a great product for your users".  Evolve your UX design process as your product evolves.