Global business context
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The document discusses several points about cross-cultural communication and understanding different cultures: 1. It outlines 5 reasons for understanding different cultures, such as developing cultural approaches to business and becoming skilled at working with different cultures. 2. It notes some limitations of frameworks for analyzing cultures, such as generalizing entire countries and regions or not accounting for how cultures change over time. 3. It proposes that understanding emotions may reduce cross-cultural misunderstandings in some "affective cultures" compared to more "neutral cultures."
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Global business context
- 3. “ bridging the difference between cultures”
- 4. 1. To understand the worldwide political, cultural & business environments. 2. To develop many cultural approaches to the way we conduct business. 3. To become inter-culturally skilful because of the need to work with people from any different cultures simultaneously. 4. To learn how to adapt to living in other cultures successfully. 5. To give up our ethnocentricity i.e. to give up our belief that our culture is superior when working with colleagues from different cultures.
- 6. CROSS CULTURAL COMMUNICATION ERRORS
- 12. MASCULINITY 52
- 17. HIGH POWER DISTANCE 80
- 19. HIGH UNCERTAINTY AVOIDANCE 68
- 21. LIMITATIONS OF HOFSTEDE’S DIMENSIONS
- 22. GENERALISES NOT ALL INDIVIDUALS OR EVEN REGIONS WITH SUBCULTURES FIT INTO THE MOULD THE DATA HAS BEEN COLLECTED BY QUESTIONNAIRES, WHICH HAVE THEIR OWN LIMITATIONS CONTEXT OF THE QUESTION ASKED IS AS IMPORTANT AS THE CONTENT IN SOME CULTURES THE CULTURE OF A COUNTRY CHANGES OVER TIME
- 26. EMOTION DOMINATES IN AN AFFECTIVE CULTURE FEELINGS WILL FIND AN IMMEDIATE OUTLET ARGUBLY RESULTING IN FEWER MISUNDERSTANDINGS OF FEELINGS AND EMOTIONS THAN A NEUTRAL CULTURE
- 30. LIMITATIONS OF TROMPENAAR’S DIMENSIONS
- 31. FAILS TO RECOGNISE THE INFLUENCE AN INDIVIDUAL’S CHARACTERISTICS CAN HAVE ON BEHAVIOUR DOES NOT PROVIDE RECOMMENDATIONS WITH HOW TO WORK WITH SPECIFIC CULTURES OHMAE (BORDERLESS WORLD) AND LEVITT (GLOBALISATION OF MARKETS) ARGUE THAT NATIONAL BORDERS ARE DIMINISHING, THEREFORE THESE HAVE NO USE
- 32. OUR RECOMMENDATIONS FOR CROSS CULTURAL BUSINESS IN QATAR
- 37. Thank you for listening ma'a salama