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Google Wave - What is it, How Does it Work and How Can it Help Me?
© 2009 Confidential | intelligent marketing & technology solutions
Overview  What is Google Wave? Google Wave features Terms used in Google Wave Google Wave Extensions What’s in it for marketers?
What is Google Wave? Online tool for real time communication and collaboration Combines Aspects of Email Instant Messaging Web Chat Social Networking Project Management © 2009 Confidential | intelligent marketing & technology solutions
Google Wave : Under the Hood Written in Java using the OpenJDK Each Wave is a hosted XML Document Uses XMPP Protocol © 2009 Confidential | intelligent marketing & technology solutions
The Technology  “Operational Transformation” Live Concurrent Editing Client and Server in the same state Live and Concurrent conversation, hence no waiting A single server holds all your data  No worries over a client crash, can still fetch it
Wave Terminologies Wave –  a specific threaded conversation Wavelet -  subset of a larger conversation Blip –  a single individual message, smaller than a wavelet Document –  refers to content within a blip Extension –  mini application that works within a wave
© 2009 Confidential | intelligent marketing & technology solutions Google Wave Features Real-time: character-by-character  Embedability: Waves can be embedded on any blog or website Applications and Extensions: Anything from bots to complex real-time games  Drag-and-drop file sharing: No attachments; just drag & drop  Wiki functionality Playback: Playback any part of the wave to see what was said Open source: To foster innovation and adoption amongst developers      
Google Wave Extensions Gadgets Gadgets are specific to individual waves, not users. Unlike a Facebook gadget Almost any iGoogle or OpenSocial gadget can run within Google Wave A Gadget built within Google Wave can take advantage of live interaction with multiple users Robots Automated participant in a wave Talk with users, interact with waves Provide information from outside sources Check content with in a wave Wave Embeds Place the conversed wave on to your website/Blog
Gadgets vs Robots Robot Gadget Runs on application servers (currently AppEngine) and interacts with the wave over a protocol. Runs within the wave client itself.  Each robot may instantiate at most one instance per wave. Remember that a robot is like a participant on a wave, so each participant/robot is a unique instance, but a wave can have many participants/robots.  Each gadget may have multiple instances per wave, one for each participant interacting with the gadget. Robots may modify a wave and perform the same operations as a human participant.  Gadgets are not able to modify a wave, and have limited visibility into the wave. A gadget is only able to detect changes in the wave's participants. Robots can modify a gadget.  Gadgets have no way to know that a robot exists, and thus are not able to modify a robot.
Some Existing Gadgets & Robots Some Gadgets Yes/No/Maybe Ribbit Web Conference Maps (allows for collaboration on a  Google Map) Robots Debuggy  (an in-wave debugger) Stocky  (which pulls stock prices based on stock quote mentions) Tweety  (the Twave robot, which displays tweets inside of a wave) Polly
IGoogle Gadgets Overview
Collaborative Workspaces © 2009 Confidential | intelligent marketing & technology solutions
A Public Wave Making a Wave Public Add  [email_address]  to your wave Add relevant tags to the page to make it searchable © 2009 Confidential | intelligent marketing & technology solutions
Multilingual Wave Let the Wave speak Natural language: Autocorrect your spelling & Auto-translate on-the-fly Add  [email_address]   to your wave As you type the tool will translate your text  to over 40 languages. © 2009 Confidential | intelligent marketing & technology solutions
Gadgets on the Go Google Gadgets © 2009 Confidential | intelligent marketing & technology solutions
Google Wave for Business BPM Project Management © 2009 Confidential | intelligent marketing & technology solutions
Gravity from SAP Gravity is a prototype developed by SAP research Leverages on Google Wave collaborative power for process modeling The final model can be imported into the SAP BPM for further  refinement and execution      
Alignspace – Technology & Community Combines social networking tools with intuitive tools for process design and modeling Collaborate effectively to improve processes Create process models that can be exported and run within BPM engines
About Regalix Forefront of Online Marketing, Research and Web 2.0 portals Multi-disciplinary Leadership Team Fortune 500 and Venture-Backed Customers (B2B and B2C)  Global Operations: HQ in Silicon Valley, 4 Offices 150+ Team, Built on 8+ years of research  Recognition
Learn more about Regalix at: www.regalix.com Contact: Belmond Victor SEO & Email Marketing Manager Email:  [email_address]

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Google Wave Basics

  • 1. Google Wave - What is it, How Does it Work and How Can it Help Me?
  • 2. © 2009 Confidential | intelligent marketing & technology solutions
  • 3. Overview What is Google Wave? Google Wave features Terms used in Google Wave Google Wave Extensions What’s in it for marketers?
  • 4. What is Google Wave? Online tool for real time communication and collaboration Combines Aspects of Email Instant Messaging Web Chat Social Networking Project Management © 2009 Confidential | intelligent marketing & technology solutions
  • 5. Google Wave : Under the Hood Written in Java using the OpenJDK Each Wave is a hosted XML Document Uses XMPP Protocol © 2009 Confidential | intelligent marketing & technology solutions
  • 6. The Technology “Operational Transformation” Live Concurrent Editing Client and Server in the same state Live and Concurrent conversation, hence no waiting A single server holds all your data No worries over a client crash, can still fetch it
  • 7. Wave Terminologies Wave – a specific threaded conversation Wavelet - subset of a larger conversation Blip – a single individual message, smaller than a wavelet Document – refers to content within a blip Extension – mini application that works within a wave
  • 8. © 2009 Confidential | intelligent marketing & technology solutions Google Wave Features Real-time: character-by-character Embedability: Waves can be embedded on any blog or website Applications and Extensions: Anything from bots to complex real-time games Drag-and-drop file sharing: No attachments; just drag & drop Wiki functionality Playback: Playback any part of the wave to see what was said Open source: To foster innovation and adoption amongst developers      
  • 9. Google Wave Extensions Gadgets Gadgets are specific to individual waves, not users. Unlike a Facebook gadget Almost any iGoogle or OpenSocial gadget can run within Google Wave A Gadget built within Google Wave can take advantage of live interaction with multiple users Robots Automated participant in a wave Talk with users, interact with waves Provide information from outside sources Check content with in a wave Wave Embeds Place the conversed wave on to your website/Blog
  • 10. Gadgets vs Robots Robot Gadget Runs on application servers (currently AppEngine) and interacts with the wave over a protocol. Runs within the wave client itself. Each robot may instantiate at most one instance per wave. Remember that a robot is like a participant on a wave, so each participant/robot is a unique instance, but a wave can have many participants/robots. Each gadget may have multiple instances per wave, one for each participant interacting with the gadget. Robots may modify a wave and perform the same operations as a human participant. Gadgets are not able to modify a wave, and have limited visibility into the wave. A gadget is only able to detect changes in the wave's participants. Robots can modify a gadget. Gadgets have no way to know that a robot exists, and thus are not able to modify a robot.
  • 11. Some Existing Gadgets & Robots Some Gadgets Yes/No/Maybe Ribbit Web Conference Maps (allows for collaboration on a Google Map) Robots Debuggy (an in-wave debugger) Stocky (which pulls stock prices based on stock quote mentions) Tweety (the Twave robot, which displays tweets inside of a wave) Polly
  • 13. Collaborative Workspaces © 2009 Confidential | intelligent marketing & technology solutions
  • 14. A Public Wave Making a Wave Public Add [email_address] to your wave Add relevant tags to the page to make it searchable © 2009 Confidential | intelligent marketing & technology solutions
  • 15. Multilingual Wave Let the Wave speak Natural language: Autocorrect your spelling & Auto-translate on-the-fly Add [email_address] to your wave As you type the tool will translate your text to over 40 languages. © 2009 Confidential | intelligent marketing & technology solutions
  • 16. Gadgets on the Go Google Gadgets © 2009 Confidential | intelligent marketing & technology solutions
  • 17. Google Wave for Business BPM Project Management © 2009 Confidential | intelligent marketing & technology solutions
  • 18. Gravity from SAP Gravity is a prototype developed by SAP research Leverages on Google Wave collaborative power for process modeling The final model can be imported into the SAP BPM for further refinement and execution      
  • 19. Alignspace – Technology & Community Combines social networking tools with intuitive tools for process design and modeling Collaborate effectively to improve processes Create process models that can be exported and run within BPM engines
  • 20. About Regalix Forefront of Online Marketing, Research and Web 2.0 portals Multi-disciplinary Leadership Team Fortune 500 and Venture-Backed Customers (B2B and B2C) Global Operations: HQ in Silicon Valley, 4 Offices 150+ Team, Built on 8+ years of research Recognition
  • 21. Learn more about Regalix at: www.regalix.com Contact: Belmond Victor SEO & Email Marketing Manager Email: [email_address]