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L ABS
Mobile Growth made easy
1
Why Daphnis Labs?
Precisely connect Prespective user to the BRAND
2
Daphnislabs2016 ver1.1
Founded
in
2013
Laser targeted
web & mobile
traffic
Who we are?
Mobile & web
performance
agency
Proved viral
methodologies
Amongst top
growth Hacking
Companies in
the world
3
Daphnislabs2016 ver1.1
What we do?
Target right user
to get best
Performance
Execute campaigns
on CPI,CPL,CPS,
CPC,CPV,CPM etc.
360 degree
solutions to
boost performance
Get best optimized
Users at fraction
of cost
Highly experienced
team to ensure best
campaign execution
Internal fraud
traffic handling
4
Daphnislabs2016 ver1.1
App Promotions and branding
Facebook campaign management
Google ad campaign management
Performance optimizations
Google playstore 5 star
reviews (keyword based) to
boost your ASO positions
Viral strategy
CPI,CPR,SEO Strategy
SEM management and strategy
CPS campaigns
Email marketing
A/B testing
Video marketing Channels
Survey and feedback based campaigns
Purchase Percentage
Level Ups
Registration rate
Add to Cart Percentage
Retention rate
LTV
ARPU
Time on Site/App
News Vs Returning Users
Tutorial Completed
Pattern Detection
IP Repeat Rate
Virtual Device Info
Low Quality Performance
3G Telecom Repeat
Scale performance against
different parameters
360 degree solutions
for advertisers to get
performance and rankings
Internal fraud traffic
analysis across
different parameters
5
Daphnislabs2016 ver1.1
How We Do?
Mobile Growth Stratergy
we consult some of the most innovative
mobile commerce brands on Earth to help
them increase the efiiciency and transparency
of their media buying efforts .
Mobile Campaign Management
Our agile campaign management framework
leverages small tests , rapid iteration , and only
scaling what works to maximize return on ad
for our clients
6
Daphnislabs2016 ver1.1
Creative Stratergy and Production
Mobile is the most personal way to connect
your brand with a potential customer and
as they say , you never get a second chance
at a first impression .
Advertising Iteration Service
We partner with larger mobile brands
to help ensure they continue rapid
exploration of new creatives and audience
Segments despite the huge workload that
goes into maintaining a basrline at scale .
7
Daphnislabs2016 ver1.1
Case Studies
8
Daphnislabs2016 ver1.1
Get high quality retained usersChallenge -
We ran a cross channels campaign spanning
over a long period of time with age, gender,
demographic, income, interest and other
crucial target methods
Solution -
We achieved more than 30% of
users who engage with app including:
Install to retaining
users after 15 days
are above 30%
Install to events per
users average is
4-5 events per user
User interaction
increased by
700% on average
Result
9
Daphnislabs2016 ver1.1
Get large amount of traffic to stay on top
of app store charts
Challenge -
We did a volume based campaign and
generated genuine users from every urban
city in india
Solution -
Result
We achieved more than 50% of
users who engage with app including:
30%
and above retention
upto 4 days
60%
surge in downloads
by users
10
Daphnislabs2016 ver1.1
Acquire new Indian shoppers for
Amazon Shopping App on a CPI basis.
Challenge -
Using our predictive algorithm we were able
to buy traffic from our publishers and predict
their conversion rates.
Solution -
Result
We scaled and generated
significant volume
30%
and above user
registered ona pp
02%
Purchases from
the app
11
Daphnislabs2016 ver1.1
Acquire and retain Institutional fee paying usersChallenge -
We laser targeted users and achieved the
desired KPI of fee paying users for both web
and mobile platform
Solution -
Result
We achieved the
following
20%
above user
retention upto 3
days
20%
transaction within
the app
12
Daphnislabs2016 ver1.1
Existing Clients
13
Daphnislabs2016 ver1.1
Tech Partners
14
Daphnislabs2016 ver1.1
Company Address:
609, Pearl Best Height-2
Netaji Shubhash Place
Delhi – 110034, India
Contact : +91-9560870329
15
Daphnislabs2016 ver1.1

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Growth hacking - Daphnis Labs

  • 1. L ABS Mobile Growth made easy 1
  • 2. Why Daphnis Labs? Precisely connect Prespective user to the BRAND 2 Daphnislabs2016 ver1.1
  • 3. Founded in 2013 Laser targeted web & mobile traffic Who we are? Mobile & web performance agency Proved viral methodologies Amongst top growth Hacking Companies in the world 3 Daphnislabs2016 ver1.1
  • 4. What we do? Target right user to get best Performance Execute campaigns on CPI,CPL,CPS, CPC,CPV,CPM etc. 360 degree solutions to boost performance Get best optimized Users at fraction of cost Highly experienced team to ensure best campaign execution Internal fraud traffic handling 4 Daphnislabs2016 ver1.1
  • 5. App Promotions and branding Facebook campaign management Google ad campaign management Performance optimizations Google playstore 5 star reviews (keyword based) to boost your ASO positions Viral strategy CPI,CPR,SEO Strategy SEM management and strategy CPS campaigns Email marketing A/B testing Video marketing Channels Survey and feedback based campaigns Purchase Percentage Level Ups Registration rate Add to Cart Percentage Retention rate LTV ARPU Time on Site/App News Vs Returning Users Tutorial Completed Pattern Detection IP Repeat Rate Virtual Device Info Low Quality Performance 3G Telecom Repeat Scale performance against different parameters 360 degree solutions for advertisers to get performance and rankings Internal fraud traffic analysis across different parameters 5 Daphnislabs2016 ver1.1
  • 6. How We Do? Mobile Growth Stratergy we consult some of the most innovative mobile commerce brands on Earth to help them increase the efiiciency and transparency of their media buying efforts . Mobile Campaign Management Our agile campaign management framework leverages small tests , rapid iteration , and only scaling what works to maximize return on ad for our clients 6 Daphnislabs2016 ver1.1
  • 7. Creative Stratergy and Production Mobile is the most personal way to connect your brand with a potential customer and as they say , you never get a second chance at a first impression . Advertising Iteration Service We partner with larger mobile brands to help ensure they continue rapid exploration of new creatives and audience Segments despite the huge workload that goes into maintaining a basrline at scale . 7 Daphnislabs2016 ver1.1
  • 9. Get high quality retained usersChallenge - We ran a cross channels campaign spanning over a long period of time with age, gender, demographic, income, interest and other crucial target methods Solution - We achieved more than 30% of users who engage with app including: Install to retaining users after 15 days are above 30% Install to events per users average is 4-5 events per user User interaction increased by 700% on average Result 9 Daphnislabs2016 ver1.1
  • 10. Get large amount of traffic to stay on top of app store charts Challenge - We did a volume based campaign and generated genuine users from every urban city in india Solution - Result We achieved more than 50% of users who engage with app including: 30% and above retention upto 4 days 60% surge in downloads by users 10 Daphnislabs2016 ver1.1
  • 11. Acquire new Indian shoppers for Amazon Shopping App on a CPI basis. Challenge - Using our predictive algorithm we were able to buy traffic from our publishers and predict their conversion rates. Solution - Result We scaled and generated significant volume 30% and above user registered ona pp 02% Purchases from the app 11 Daphnislabs2016 ver1.1
  • 12. Acquire and retain Institutional fee paying usersChallenge - We laser targeted users and achieved the desired KPI of fee paying users for both web and mobile platform Solution - Result We achieved the following 20% above user retention upto 3 days 20% transaction within the app 12 Daphnislabs2016 ver1.1
  • 15. Company Address: 609, Pearl Best Height-2 Netaji Shubhash Place Delhi – 110034, India Contact : +91-9560870329 15 Daphnislabs2016 ver1.1