This document discusses how to handle objections and complaints from customers. It recommends using the LAST approach: Listen attentively, Apologize and empathize, Solve the issue, and Thank the guest. When dealing with complaints, representatives should stay positive, respond quickly, offer personalized service, take ownership without blaming others, and follow up. The document also notes that most complaints are due to issues like merchandise, price, or other contacts rather than personal beliefs or attitudes. The goal in solving complaints should be a win-win where both the guest and the organization are satisfied.