How Journalists are using Twitter
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The debate by Precise discussed the transformative impact of Twitter on journalists' work, highlighting its role as a personal news service and the importance of speed in news reporting. Journalists are encouraged to maintain an online profile, although not all find Twitter equally beneficial, and the relevance of tweets is questioned. Ultimately, while Twitter serves as a useful tool, it does not replace traditional methods of communication and relationship-building.
How Journalists are using Twitter
- 1. How Journalists Use Twitter by Emma Brown
- 2. Precise, a business information group, held a debate to discuss the ways in which Twitter is transforming journalists’ working lives… Here are the key takeaways, reflected in Tweets from the participants and observers of the debate.
- 3. 1. Twitter as a Personal News Service Twitter has, for some journalists, taken the place of a newswire service.
- 4. 2. Speed is of the Essence More than ever before, speed is of the essence – Twitter helps journalists keep ahead of the newswires.
- 5. 3. Online Profile As the media landscape evolves, it’s important that journalists – as spokespeople for their publications – have an online profile.
- 6. 4. Twitter… it’s not everything Although it’s a useful tool for researching stories, not all journalists see its benefit…
- 7. 5. Tweet Relevance Just because it’s Tweeted, doesn’t mean it is relevant, representative or even true!
- 8. What does all this mean for PRs?
- 9. Twitter in Context While Twitter is a great tool for journalists and PRs, it by no means replaces ‘traditional’ methods of making contact and building relationships.