This document provides instructions and data on using LinkedIn for lead generation and sales. It summarizes results from January to June 2019, during which 1,269 LinkedIn connections were made, leading to 79 sales totaling £76,695.28 in revenue. The average sale was £970.83. It then provides tips for defining searches, applying filters, connecting with leads, following up after connection acceptance, and chasing leads after 1 week.
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