How to create your own Kickstarter video?
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The document provides a comprehensive guide on creating effective Kickstarter videos using Moovly, outlining various types of videos, editing options, and multimedia content creation. It emphasizes the production process, scriptwriting tips, key characteristics of successful crowdfunding videos, and the importance of engaging storytelling. Additionally, it offers insights into using voice-overs, animations, and visuals to enhance video quality while ensuring messages remain concise and impactful.
How to create your own Kickstarter video?
- 1. How to create your own Kickstarter video?
- 3. Different Types of Video Talking head Video camera shooting Screen recording Whiteboard video
- 4. PROBLEM.
- 6. Your story tomorrow + email + onsite
- 8. Ideal solution… Create a professional looking video… that I can edit and keep editing… without expertise… at the lowest cost possible…
- 9. YES YOU CAN
- 10. www.moovly.com
- 11. Your Multimedia Content Our Styles & Libraries Standard or Custom Animated Objects 3rd Party Marketplace Voice-overs, Animated Objects Any Device, any Format Any Platform Your Personal Media Uploaded photos, video, sounds Support & Services Direct or Partners Your Ideas Moovly SaaS Platform How Moovly works
- 12. What can you create with Moovly? Animations, videos, banners, music video clips, commercials, info graphics, photo animations, presentations and other multimedia content = Moovs
- 13. Getting Started • Sign up for a Free account • Manage your profile via Manage -> Profile
- 14. Creating a new Moov
- 15. The Moovly Editor Libraries The “Stage” Timeline Save Properties Tips Thumbnails and scenes Upload pictures and sound
- 16. The Libraries • The Moovly Libraries – Doodle Marker – Info graphics – Colorful Cartoon (Plus) – Cut-Out (Pro) • Your Personal Library – Individual uploads • Marketplace Objects Filter and search
- 17. The Color Picker Last used colors Pick (copy) existing color Exact color code
- 18. Layers on the Timeline Objects in higher layers are in front of lower ones
- 19. Animations on the Timeline Direction: in Properties
- 20. The Move and Zoom animation Start position End position - Intermediate positions also possible! - Rotations too - Remove an intermediate position: Click position point in timeline + Delete
- 21. Upload media to your Personal Library Video Picture Sound Record using microphone Refresh after import of objects from Marketplace Remove
- 22. Managing Sound Adjust length Adjust volume level Right-click to split sound
- 23. Adding Voice-Over • Record yourself or have it recorded • OR: first record yourself, later replace with: – Voice of a colleague – Professional voice
- 24. Uploading video* Max size per clip: 15MB = typically 30 to 45 sec in MP4 (compressed) Formats: FLV, MOV, MP4, AVI, WMV, M4V *Plus license and higher
- 25. Presentation Mode Pins indicate where video will pause Click here to insert a pin (= a stop) at the Timeline marker.
- 26. Additional Libraries Available in the Moovly Marketplace or with premium licenses
- 27. Custom Libraries -> Your own style, your own objects, your own subject area
- 29. The Details View
- 31. Dimensions and resolutions 1920 x 1080 1280 x 720 720 x 480 480p 720p 1080p
- 32. Storyboard Animation Programming Production process Voice over Analysis Script Professional/Custom made Script AnimationVoice over Moovly Design/L&F
- 34. If You Try To Be Everything To Everyone, You’ll Be Nothing To No One MAKE CHOICES VERSIONS or
- 35. The average length of the top 50 YouTube videos is 2:54 seconds
- 37. Linear Processing of Content Chapter 1 Chapter 3 Chapter 5Chapter 2 Chapter 4 User progress Drop-off point
- 42. Put the most important information in the strongest/richest format Text Multimedia High impact Low
- 43. The Script • = most important messages in powerful wording • = your voice-over text • 120 to 140 words per minute • 3 minutes = 1 page (A4, Letter) • Approach: 1. Brainstorm, snippets, ideas, post-its, mind-map 2. Organize and structure 3. Write out in full sentences
- 44. From script to production
- 45. The Production Process 1 Choose a Style 2 Upload your Media
- 46. Have your voice over recorded • Yourself or a colleague • A professional voice • Fiverr.com • Voices.com • Voicebunny.com • …
- 47. Background music
- 48. 7 Common Characteristics of Successful Crowd Funding Videos 1. Well-planned, good flow, covering all the most important aspects 2. Personal, “genuine” and true to the project itself 3. Engaging and concise. Shorter is better. 4. Answering the key questions about the project, the problem it solves, team and people behind the project, what was needed and the rewards one gets for contributing 5. Combination of visuals, voice-over and background music 6. Not using copyrighted materials 7. Concluding with a call to action and not afraid to ask and appeal to the audience to participate.