How to sell scrum to your management
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The document provides strategies for promoting Scrum methodologies to management, emphasizing the importance of their support for successful implementation. Key approaches include understanding management's concerns, demonstrating Scrum's effectiveness through pilot teams, and aligning Scrum benefits with corporate objectives. Additionally, it suggests sharing success stories and educational resources to facilitate acceptance and adoption of Scrum practices.
How to sell scrum to your management
- 1. How to Sell SCRUM to Your Management! By. Aria Hadi www.ScrumAcademy.ID
- 2. The Excuses ● I prefer the old way ● We don’t have the budget for it ● The customer doesn’t want that ● It’s too expensive ● We’re in a hurry to meet the deadline, we don’t have time to try that
- 3. The Excuses ● Sounds good, we’ll try it next year ● What is the immediate benefit? ● We don’t need that! ● Let me look into that and get back to you later
- 4. WHY do we need SUPPORT from Management? ● They Set the Strategy ● Dead end to Self-Organized team ● Organization Changed is needed ● Safe to Fail Environment ● Supporting Bos/Senior Management is pivotal to succesful Scrum Use
- 6. The Art of Selling 1. Get to Know Them 2. Just Do It 3. Tell the Stories 4. Deliver the messages 5. Upgrade 6. Be-Scrum
- 7. ○ What they have heard ‘bout Scrum and Scrum ○ What Company’s objective and Their Concern ○ What their Personal motivation and ability Get to Know Them HOW YOU WILL REACT! A & L
- 8. The Game 1. You Learn and be Expert on Scrum mindset and Scrum Framework 2. Spread it, Get your team know it as well Just Do It PROVE IT WORKS! 3. Create the Pilot team 4. Within 2 sprint, Let them SEE!
- 9. Just Do It ○ Tracing Metrics (revenue, quality, growth, velocity, etc) ○ Setting a Base line (our time to market? How determine quality? Our customer satisfaction level?, etc) ○ Measuring Innovation and Competitiveness ○ Measuring Improved Performance (sales, mkt, output volume) ○ Measuring Employee Engagement (happiness, motivation, turn over) ○ Measuring Tactically Measure Scrum Success
- 10. ○ Business ○ Social ○ Client’s Testimonial Tell Them Success Stories Mostly We’re FOLLOWERs!
- 11. a. Don’t go into detail b. Don’t say Scrum is the only way c. Be empathic Deliver the Messages Value and Profit Perspective
- 12. i. Align to Corporate Objective ● Save Cost ● Increase Revenue ● Mitigate the Risk ● Deliver added value Deliver the Messages Key Points to Address
- 13. ii. Align to Management’s Concern ● Delegate, Allocate, Managing, Authority (solved by Self managed and Cross Functional team) ● What do I do? Deliver the Messages Key Points to Address
- 14. iii. Increase Capability of the organization ● Skill and knowledge ● Dependencies Deliver the Messages Key Points to Address
- 15. a. Tell them to READ the books/articles or Watch YouTube i. The Art of Doing Twice the work in half time by Jeff Sutherland ii. Scrum: A Pocket Guide by Gunther Verheyen iii. Scrum at el by Ken Schwabber b. Sent them to the Scrum Training c. With him GO to the Meetup Upgrade them and you
- 18. About Me Founder | CEO | Scrum Practitioner Aria Hadi Wardhana CMSO @ PT. Walden Global Services SM | Scrum Coach @ PT. Ekipa Scrum Consultancy Founder | CEO @ ScrumAcademy.id Email: aria@ScrumAcademy.I DHP/Whatsapp: +62-87825813767