iCrates launches iPhone app – A mobile search tool for record collectors, music lovers and crate diggers.
- 1. PRESS RELEASE Berlin, 16th February 2011 FOR IMMEDIATE RELEASE iCrates launches iPhone app – A mobile search tool and information source for record collectors, music lovers and crate diggers. Record collectors and music lovers get mobile support while “digging the crates” and searching for rare vinyl, CDs or tapes on the go. The iCrates app gives instant access to the biggest music databases and marketplaces such as Discogs, eBay, Amazon and iTunes. www.icrates.com Users find detailed information on releases, artists and labels while searching for music in record stores or on flea markets. The built-in barcode scanner allows even faster access to search results. iCrates shows real-time price offers for releases and evaluates the rarity and average selling price in various currencies. This way music collectors will know when they have spotted a real bargain. With iCrates users can even listen to audio samples and full tracks or watch related videos on Youtube. In addition the app includes the iCrates Magazine, a high end online music magazine focussing on the love of vinyl and analogue music. It provides insights into the international record digging scene, offering readers a new way to rediscover old music. Read stories, reviews and interviews as well as guides to the hottest record stores and markets on the planet. “To us, the interest in analogue music and vinyl records is pure passion. There is a huge treasure trove of musical recordings out there that can change everything for you when you discover it for the first time.” Gunnar Menzel, founder and Design Director of iCrates. “The app is unlike anything else on the market” says Bram van der Poel, founder and developer of iCrates. “With iCrates, record collectors get a mobile tool that not only enables them to access and browse easily through all the information they need, but let’s iCrates them compare prices from various key marketplaces on the go.” Professional Beat Digging Paul-Lincke-Ufer 44A 10999 Berlin “We only see this as the start. We are constantly developing the app concept and are really looking forward to the first feedback from music T +49 (0) 30 749 278 29 diggers and record collectors, because we’ve developed iCrates for E info@icrates.com them.” Ann-Kristin Leder, founder and Marketing Manager of iCrates. W www.icrates.com Get more info: www.icrates.org/app iCrates. Developed for music lovers, by music lovers. Buy it now: www.itunes.com/apps/icrates
- 2. PRESS RELEASE 16.02.2011 FOR IMMEDIATE RELEASE KEY FEATURES: SEARCH for artists, releases, labels or catalogue numbers FIND detailed information such as sub-labels, release dates, aliases, credits and album covers BROWSE through artists profiles and find video interviews, real names, groups, official artist websites and relevant links SCAN the barcodes of releases to get faster search results (only available for iPhone) www.icrates.com WATCH music videos (YouTube) LISTEN to tracks and audio samples BUY songs on iTunes GET the average selling price and rarity evaluation of a release in your currency (Euro, USD, GBP, Yen) plus find real-time offers on eBay and Discogs REMEMBER your ten recent searches ADD each search entry to your favorites for future reference and access them even when the device is offline SHARE with friends on Twitter, Facebook or by email GEOTAG releases and send the location to your friends on Facebook or by email GET INSIGHTS into the international record digging scene with the iCrates Magazine. Read stories, reviews and interviews as well as guides to the hottest record stores and markets. The Magazine is also accessible when device is offline OPTIMISE your search results and overall app performance by easily customising your settings ACCESS the following databases: Discogs, eBay, Amazon, Youtube, iTunes iCrates FORMATS The application includes the following formats: Professional Beat Digging Vinyl, Shellac, CD, CDV, DVD, HD DVD, Blu-ray, Paul-Lincke-Ufer 44A Cassette, DAT, DCC, Betamax, VHS, Video 2000, 10999 Berlin Laserdisc, Minidisc, Memory Stick, Box Set T +49 (0) 30 749 278 29 and many more... E info@icrates.com W www.icrates.com PLEASE NOTE: Get more info: To use and experience the full functionality of the app you need to www.icrates.org/app have an internet connection. Your favorites and the iCrates Magazine Buy it now: are accessible when device is offline. www.itunes.com/apps/icrates
- 3. PRESS RELEASE 16.02.2011 FOR IMMEDIATE RELEASE DEVICE REQUIREMENTS: – iPhone and iPod touch – Requires iPhone OS 4.0 or later – 4 MB DOWNLOAD THE APP: http://itunes.com/apps/icrates PRODUCT WEBSITE: www.icrates.org/app “HOW TO DIGG MUSIC WITH ICRATES” (VIDEO): www.icrates.com http://www.youtube.com/watch?v=l0KBSNA-nX4 Copyright © 2010-2011 iCrates Leder, Menzel, van der Poel GbR. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of AppleInc. in the U.S. and/or other countries. iCRATES IS... iCrates is a music search tool and information source developed for iPhone and iPod touch, and an online music magazine for record collectors and analogue music lovers. GET FURTHER INFORMATION on the iCrates App www.icrates.org/app on the iCrates Magazine www.icrates.com ABOUT iCRATES The Digital Creative Director, Gunnar Menzel had the initial idea to develop an app for DJs and vinyl collectors. He further developed the concept with the support of developer and composer Bram van der Poel and Arts Manager and Marketing Professional Ann-Kristin Leder. In 2010 they founded iCrates. Being music lovers themselves, the vision was to create the ultimate search tool for record collectors, DJs and crate diggers that would not only provide relevant information on releases, artists and labels, but also allow them to listen to tracks on the spot. iCrates Professional Beat Digging Realising that record sales have increased over the past years and Paul-Lincke-Ufer 44A that a global platform was missing for todays vinyl lovers, the idea 10999 Berlin of the iCrates Online Magazine was born. In a short time more than T +49 (0) 30 749 278 29 twenty authors and creatives came on board to give a classic music E info@icrates.com medium a fresh twist and explore the boundaries between the W www.icrates.com analogue era and the digital world. Get more info: The aim of iCrates is to nurture the love of vinyl and analogue music, www.icrates.org/app and to show the world that records are still spinning. Buy it now: www.itunes.com/apps/icrates
- 4. PRESS RELEASE 16.02.2011 FOR IMMEDIATE RELEASE FOR FURTHER INFORMATION, PLEASE VISIT OUR PRESS SECTION: http://www.icrates.org/press/ OR CONTACT: Ann-Kristin Leder E press@icrates.com T + 49 (0) 30 749 27 829 iCrates Paul-Lincke Ufer 44A www.icrates.com 10999 Berlin, Germany T + 49 (0) 30 749 27 829 E info@icrates.com www.icrates.com iCrates Professional Beat Digging Paul-Lincke-Ufer 44A 10999 Berlin T +49 (0) 30 749 278 29 E info@icrates.com W www.icrates.com Get more info: www.icrates.org/app Buy it now: www.itunes.com/apps/icrates