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FallSymposium
November28,2012.NewYorkCity
#ItalianInnovationNYC
@StartupsItalian
www.italianbusiness.org
Italian SME's and startups presented at the IB&II Fall Symposium 2012
TODAY'SAGENDA
FallSymposium
5:00pm
6:00pm
6:15pm
WelcomeReceptionandNetworking
OpeningRemarks
Joe Daniels – Partner, Loeb & Loeb LLP
Fernando Napolitano - President and CEO, Italian Business & Investment Initiative
Masimiliano Cattozzi, Head Intesa San Paolo USA & South America
CompanyPitches
- Stereomood
- HyperTV
- Beintoo
- RealmadeinItaly(RMI)
- ArtistFan
- AdmantX
- Timbuktu
- Blomming
- Mosaicoon
- +Plugg
- +ICoolhunt
- Homply
Each presnters has 4 min pitch,
followed a Q&A session (3 min)
8:45pm ClosingRemarksandReception
Italian SME's and startups presented at the IB&II Fall Symposium 2012
BENVENUTO!
FallSymposium
DearGuest,
Welcome to the Italian Business & Investment Initiative's Fall 2012 Italian Startup Pitch Event, in cooperation with Loeb & Loeb.
Just over a year and a half ago, IB&II hosted its first event in New
York, showcasing the investment opportunities at a select group of
Italy's small and medium sized enterprises (SMEs) and start-up
companies. Over the last 18 months, we have been able to help
further the international growth aspirations of nearly 50 Italian SMEs
in sectors ranging from biotech and aeronautics - to green tech and
energy. These companies represent the best of Italian innovation, and
the way forward for the country's troubled economy.
A central part of IB&II's mission is to provide a physical forum to con-
nect the supply and demand of capital between the United States and
Italy, and to attract new foreign direct investments by promoting Italy's
SMEs as exciting and viable investment opportunities. IB&II's partners
and I are happy to report that as a result of these efforts, we have been
able to help secure close to $12 million in investment capital for these
growing companies…anditdoesn'tstopthere!OnApril13,IB&IIbrought
its message straight to Italy's political sphere at a special event in Rome
titled, "A Call for Action, Changing a Generation." We gathered together
government representatives, CEOs, and ambitious entrepreneurial
Italians to raise capital and opportunity for aspiring tech-focused
startups.
Today we are joined by twelve SMEs from a diverse range of sectors
including software technology, social media, communications and fash-
ion. These companies have been selected because of their global aspira-
tions and the attractive investment opportunities they present. You will
have a chance to interact directly with the talented management teams
from all nine companies during formal Q&A following their presenta-
tions and a networking session at the end of today's event.
Finally, I want to thank all of our generous sponsors for their kind sup-
port of today's event - without their backing, we would not be here
today.
Distinti saluti,
Fernando Napolitano
PresidentandCEO
Italian Business & Investment Initiative
fnapolitano@italianbusiness.org
Italian SME's and startups presented at the IB&II Fall Symposium 2012
  TODAY'SPRESENTERS
FallSymposium
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Daniele Novaga – daniele@stereomood.com
www.stereomood.com
Stereomood is a platform for listening to music online. The music, however, is segmented nontraditionally -
according to your mood. The company has a community of 400.000 registered users that contribute to such
segmentation and focuses on independent labels.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: MusicDiscovery CEO: Daniele Novaga* 2012Revenue: $ 650K
Founded: 2010 CTO: MaurizioPratici 2012EBITDA: Not Available
Headquarters: Rome,Italy Creative Director: EleonoraViviani 2013(forecast): $ 4.5M
Employees: Eight 2013EBITDA(forecast): $ 1.9 bn
PreviousCapital: Seed Funding from Innogest
NOTES
FallSymposium
Stereomood
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Claudio Vaccarella: clavac@vejopark.com
www.hypertvx.com
Second Screen technology presents a new way of engaging audiences, promoting channel and program loyalty, extend-
ing the advertising market and creating new revenue streams. HTV has developed an advanced online cross-device
multimedia platform software that offers enhanced second screen usage. It's fully customizable white-label open-
technology with a wide range of interactive widgets allows easy integration and creates a rich multi-layered online
experience. This has led HTV to become the world leader in providing the most hours of Second Screen technology
content. HTV has installed a total of 7 platforms throughout Europe and plans to launch in the US market in 2012.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: MobileEntertainment CEO: Claudio Vaccarella* 2012Revenue: $1.8 M
Founded: 2011 CTO: PatrizioMunzi 2012EBITDA: Not Available
Headquarters:
Employees:
Rome,Italy
Eight
2013Revenue(forecast):
2013EBITDA(forecast):
PreviousCapital:
Not Available
Not Available
$1.9M
NOTES
FallSymposium
HyperTVx
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Antonio Tomarchio: atomarchio@beintoo.com
www.beintoo.com
Beintoo is a gamification platform and web advertising and mobile, leverages the reward concept sent to the
user based on his/her gaming or app usage results. The company is creating a proprietary loyalty program
based on virtual currency named bedollar. This platform is going global and able to pin in contact advertiser
with 200 million users and more 50 million of active users.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: MobileEntertainment CEO: Antonio Tomarchio 20112Revenue: Averaging $200K/month
Founded: 2011 CTO: Fillippo Privitera* 2012EBITDA: Not Available
Headquarters: Mlan,Italy 2013Revenue(forecast): Not Available
Employees: Twenty-Five 2013EBITDA(forecast): Not Available
PreviousCapital: $7.5M from Innogestand
TLcom CapitalPartners
NOTES
FallSymposium
BeinToo
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Gian Luca Innocenzi – gl.innocenzi@yahoo.com
RMI is a New Media, Life-Style project dedicated to the Italian way of living; a style and uniqueness known
and appreciated world wide. Food & Wine, with a touch of history, tourism and art. In addition, fashion and
design. The RMI project represents the ultimate innovation in Italian Life-Style, content available specifically
for Connected TV, Smartphones and Tablets. Key partners include: Food & Wine, Eataly Fashion & Tourism,
Class Editori Group.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: LifestyleMedia CEO: Lorenzo Fragola 20112Revenue: Not Available
Founded: 2012 CTO: Andrea De Paoli 2012EBITDA: Not Available
Headquarters: Turin,Italy Marketing: Gian Luca Innocenzi 2015Revenue(forecast): $15M
Employees: Five Legal&Finance:TizianaDappiani 2015EBITDA(forecast): $ 4.7M
Business Devel.: Greta Torricelli PreviousCapital: Not Available
NOTES
FallSymposium
RMI
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Fabrizio Sotti – fsotti@artistfan.com
ArtistFan is the only interactive online music network that provides music artists with a FREE, easy to use
platform to promote and distribute their music, videos, merchandise, live performances and live streaming (to
be launched Jan 2013).
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: MusicDistribution Founder, CEO: Fabrizio Sotti 20112Revenue: Not Available
Founded: 2011 President, co-founder: Joseph Anthony 2012EBITDA: Not Available
Headquarters: NewYork,NY 2015Revenue(forecast): Not Available
Employees: One 2015EBITDA(forecast): Not Available
PreviousCapital: $1.5 M
NOTES
FallSymposium
ArtistFan
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
AntonioLinari–info@admantx.com
www.admantx.com
Contextualization data for cookieless ad targeting like never before. At ADmantX, we not only match ads to
brand-safe appropriate content, we take it a step further and assure that the underlying emotional response to
the content matches the action desired by the advertiser. Semantic technology and dynamic categorization
come together to match ads with the right consumers in the right frame of mind with the right message.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: OnlineAdvertising CEO: GiovanniStrocchi 20112Revenue: Not Available
Founded: 2010 CMO: J.Brooke Aker 2012EBITDA: Not Available
Headquarters: WestHartford,CT CTO: Antonio Linari 2015Revenue(forecast): Not Available Employees:
Nine Business Devel.: Damon Francis 2015EBITDA(forecast): Not Available
Partnerships: Greg Shaw PreviousCapital: $2.8M from Atlante Ventures
NOTES
FallSymposium
ADmantX
COMPANYSNAPSHOT
FallSymposium
CONTACTTHISCOMPANY:
Elena Favilli – elenafavilli@gmail.com
www.timbuktu.me
Timbuktu works at the intersections of design, education and technology. We help parents discover the world
with their kids. Timbuktu is an iPad magazine that brings you only the best content and activities for you and
your kids. Play games, read the news, discover the most beautiful pictures from all over the world. We do the
research, so you don't have to.
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: MobileEntertainment CEO: Elena Favilli 20112Revenue: Not Available
Founded: 2011 Creative Director: Francesca Cavallo 2012EBITDA: Not Available
Headquarters: Milan,Italy 2013Revenue(forecast): Not Available
Employees: Six 2013EBITDA(forecast): Not Available
PreviousCapital: $ 500K
NOTES
FallSymposium
Timbuktu
COMPANYSNAPSHOT
	
  
FallSymposium
	
  
CONTACTTHISCOMPANY:
Matteo Cascinari – matteo@blomming.com
www.blomming.com
Blomming is one of the first European DIY e-commerce solutions for blogs, social media and soon mobile devices.
The platform allows users to insert a complete, embeddable online shop anywhere on the Web. Features include
multilingual support (English, Spanish and Italian) for worldwide coverage and reach.	
  
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: E-Commerce CEO: Matteo Cascinari 20112Revenue: None
Founded: 2010 CTO:	
  Nicola Junior Vitto 2012EBITDA: -$ 350K
Headquarters: Italy CMO:	
  Alberto D’Ottavi 2013Revenue(forecast): Not Available
Employees: Nine 2013EBITDA(forecast): Not Available
PreviousCapital: $1.7M from VertisVenture
	
  
NOTES	
  
FallSymposium
	
  
Blomming 	
  
COMPANYSNAPSHOT
	
  
FallSymposium
	
  
CONTACTTHISCOMPANY:
Ugo Parodi Giusino – ugo@mosaicoon.com
www.mosaicoon.com
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: OnlineAdvertising CEO: Ugo ParodiGiusino 20112Revenue: $ 2M
Founded: 2009 Client Director:	
  Pietro Sorce 2012EBITDA: $ 250K
Headquarters: Palermo,Italy R&D Manager:	
  Giuseppe Costanza 2013Revenue(forecast): $ 4.2M
Employees: Twenty-Five Head of Seeding:	
  Marco Imperato 2013EBITDA(forecast): $ 1M
PreviousCapital: $ 800K from VertisVenture
	
  
Mosaicoon	
  is	
  an	
  online	
  marketing	
  and	
  engagement	
  agency	
  with	
  a	
  network	
  reaching	
  over	
  80M	
  users	
  worldwide.	
  
Mosaicoon	
  has	
  developed	
  novel	
  seeding	
  approaches	
  to	
  improve	
  the	
  success	
  rates	
  of	
  viral	
  campaigns.	
  Currently	
  
active	
  in	
  Italy	
  and	
  UK,	
  Mosaicoon	
  is	
  looking	
  to	
  expand	
  its	
  global	
  footprint.	
  
NOTES	
  
Mosaicoon	
  
FallSymposium
	
  
FallSymposium
	
  
COMPANYSNAPSHOT
	
  
CONTACTTHISCOMPANY:
Franco Bondi – franco.bondi@plusplugg.com
Intelligent	
  tools	
  that	
  work	
  connected	
  to	
  the	
  most	
  common	
  smartphones	
  (IOS,	
  Android	
  and	
  Windows	
  Mobile).	
  +Plugg	
  
reinvents	
  everyday	
  objects	
  and	
  provide	
  them	
  with	
  new	
  intelligence	
  (software),	
  connectivity	
  (mobile	
  connection)	
  and	
  
power	
  when	
  connected	
  to	
  smartphones.	
  It	
  is	
  the	
  world	
  of	
  internet	
  of	
  things:	
  weather	
  stations	
  change	
  the	
  alarm	
  clock	
  in	
  
case	
  of	
  traffic	
  or	
  rain,	
  thermometers	
  alert	
  the	
  office	
  and	
  family	
  members	
  in	
  case	
  of	
  fever	
  and	
  show	
  a	
  map	
  of	
  areas	
  with	
  
epidemics,	
  etc.	
  
	
  
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: ConsumerElectronics President: Andrea Mastalli 20112Revenue: $ 1M
Founded: 2011 CEO:	
  Franco Bondi 2012EBITDA: Not Available
Headquarters: Cagliari, Italy 	
   2013Revenue(forecast): $ 16M
Employees: Eleven 2013EBITDA(forecast): $ 4.4M
PreviousCapital: $ 3M from VertisVenture
	
  
FallSymposium
	
  
+Plugg	
  
FallSymposium
	
  
COMPANYSNAPSHOT
	
  
CONTACTTHISCOMPANY:
Luca Morena – luca@icoolhunt.com
www.icoolhunt.com
ICoolHunt	
  is	
  he	
  first	
  location-­‐based	
  social	
  networking	
  game	
  in	
  the	
  intriguing	
  world	
  of	
  coolhunting,	
  available	
  both	
  as	
  a	
  
Web	
  application	
  and	
  as	
  an	
  iPhone	
  application.	
  iCoolhunt	
  is	
  not	
  only	
  a	
  social	
  game	
  and	
  photo-­‐sharing	
  service	
  but	
  also	
  an	
  
unprecedented	
  tool	
  in	
  market	
  research.	
  It	
  is	
  a	
  game-­‐with-­‐a-­‐purpose	
  (GWAP)	
  designed	
  with	
  the	
  intent	
  of	
  capturing	
  the	
  
wisdom	
  of	
  the	
  crowds	
  on	
  trends.	
  
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: SocialMedia CEO: Alessio Morena 20112Revenue: Not Available
Founded: 2012 CEO:	
  Luca Morena 2012EBITDA: Not Available
Headquarters: Cagliari, Italy 	
   2013Revenue(forecast): $ 1.8M
Employees: Two 2013EBITDA(forecast): $ 590K
PreviousCapital: Seed funding from Atlante Venture
	
  
FallSymposium
	
  
ICoolHunt	
  
COMPANYSNAPSHOT
	
  
FallSymposium
	
  
CONTACTTHISCOMPANY:
Alessandro Santo – ale@homply.com
www.mosaicoon.com
Homply	
  is	
  a	
  real	
  estate	
  focused	
  “Evernote”	
  that	
  aggregates	
  the	
  “demand	
  for	
  house”	
  and	
  profit	
  from	
  superior	
  lead	
  
generation	
  capabilities	
  disrupting	
  an	
  old	
  market	
  the	
  same	
  way	
  AdWords	
  impacted	
  on	
  advertising.	
   	
   	
  
OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION:
Sector: RealEstate CEO: AlessandroSanto 20112Revenue: Not Available
Founded: 2012 CEO:	
  Pietro Montelatici 2012EBITDA: Not Available
Headquarters: Milan, Italy CMO:	
  Massimo Montagnana 2013Revenue(forecast): Not Available
Employees: Three 2013EBITDA(forecast): Not Available
PreviousCapital: $ 100K
	
  
Homply	
  
SPONSORS
	
  
FallSymposium
	
  
SPONSORS
	
  
FallSymposium
	
  
Italian SME's and startups presented at the IB&II Fall Symposium 2012

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Italian SME's and startups presented at the IB&II Fall Symposium 2012

  • 3. TODAY'SAGENDA FallSymposium 5:00pm 6:00pm 6:15pm WelcomeReceptionandNetworking OpeningRemarks Joe Daniels – Partner, Loeb & Loeb LLP Fernando Napolitano - President and CEO, Italian Business & Investment Initiative Masimiliano Cattozzi, Head Intesa San Paolo USA & South America CompanyPitches - Stereomood - HyperTV - Beintoo - RealmadeinItaly(RMI) - ArtistFan - AdmantX - Timbuktu - Blomming - Mosaicoon - +Plugg - +ICoolhunt - Homply Each presnters has 4 min pitch, followed a Q&A session (3 min) 8:45pm ClosingRemarksandReception
  • 5. BENVENUTO! FallSymposium DearGuest, Welcome to the Italian Business & Investment Initiative's Fall 2012 Italian Startup Pitch Event, in cooperation with Loeb & Loeb. Just over a year and a half ago, IB&II hosted its first event in New York, showcasing the investment opportunities at a select group of Italy's small and medium sized enterprises (SMEs) and start-up companies. Over the last 18 months, we have been able to help further the international growth aspirations of nearly 50 Italian SMEs in sectors ranging from biotech and aeronautics - to green tech and energy. These companies represent the best of Italian innovation, and the way forward for the country's troubled economy. A central part of IB&II's mission is to provide a physical forum to con- nect the supply and demand of capital between the United States and Italy, and to attract new foreign direct investments by promoting Italy's SMEs as exciting and viable investment opportunities. IB&II's partners and I are happy to report that as a result of these efforts, we have been able to help secure close to $12 million in investment capital for these growing companies…anditdoesn'tstopthere!OnApril13,IB&IIbrought its message straight to Italy's political sphere at a special event in Rome titled, "A Call for Action, Changing a Generation." We gathered together government representatives, CEOs, and ambitious entrepreneurial Italians to raise capital and opportunity for aspiring tech-focused startups. Today we are joined by twelve SMEs from a diverse range of sectors including software technology, social media, communications and fash- ion. These companies have been selected because of their global aspira- tions and the attractive investment opportunities they present. You will have a chance to interact directly with the talented management teams from all nine companies during formal Q&A following their presenta- tions and a networking session at the end of today's event. Finally, I want to thank all of our generous sponsors for their kind sup- port of today's event - without their backing, we would not be here today. Distinti saluti, Fernando Napolitano PresidentandCEO Italian Business & Investment Initiative fnapolitano@italianbusiness.org
  • 8. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Daniele Novaga – daniele@stereomood.com www.stereomood.com Stereomood is a platform for listening to music online. The music, however, is segmented nontraditionally - according to your mood. The company has a community of 400.000 registered users that contribute to such segmentation and focuses on independent labels. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: MusicDiscovery CEO: Daniele Novaga* 2012Revenue: $ 650K Founded: 2010 CTO: MaurizioPratici 2012EBITDA: Not Available Headquarters: Rome,Italy Creative Director: EleonoraViviani 2013(forecast): $ 4.5M Employees: Eight 2013EBITDA(forecast): $ 1.9 bn PreviousCapital: Seed Funding from Innogest
  • 10. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Claudio Vaccarella: clavac@vejopark.com www.hypertvx.com Second Screen technology presents a new way of engaging audiences, promoting channel and program loyalty, extend- ing the advertising market and creating new revenue streams. HTV has developed an advanced online cross-device multimedia platform software that offers enhanced second screen usage. It's fully customizable white-label open- technology with a wide range of interactive widgets allows easy integration and creates a rich multi-layered online experience. This has led HTV to become the world leader in providing the most hours of Second Screen technology content. HTV has installed a total of 7 platforms throughout Europe and plans to launch in the US market in 2012. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: MobileEntertainment CEO: Claudio Vaccarella* 2012Revenue: $1.8 M Founded: 2011 CTO: PatrizioMunzi 2012EBITDA: Not Available Headquarters: Employees: Rome,Italy Eight 2013Revenue(forecast): 2013EBITDA(forecast): PreviousCapital: Not Available Not Available $1.9M
  • 12. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Antonio Tomarchio: atomarchio@beintoo.com www.beintoo.com Beintoo is a gamification platform and web advertising and mobile, leverages the reward concept sent to the user based on his/her gaming or app usage results. The company is creating a proprietary loyalty program based on virtual currency named bedollar. This platform is going global and able to pin in contact advertiser with 200 million users and more 50 million of active users. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: MobileEntertainment CEO: Antonio Tomarchio 20112Revenue: Averaging $200K/month Founded: 2011 CTO: Fillippo Privitera* 2012EBITDA: Not Available Headquarters: Mlan,Italy 2013Revenue(forecast): Not Available Employees: Twenty-Five 2013EBITDA(forecast): Not Available PreviousCapital: $7.5M from Innogestand TLcom CapitalPartners
  • 14. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Gian Luca Innocenzi – gl.innocenzi@yahoo.com RMI is a New Media, Life-Style project dedicated to the Italian way of living; a style and uniqueness known and appreciated world wide. Food & Wine, with a touch of history, tourism and art. In addition, fashion and design. The RMI project represents the ultimate innovation in Italian Life-Style, content available specifically for Connected TV, Smartphones and Tablets. Key partners include: Food & Wine, Eataly Fashion & Tourism, Class Editori Group. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: LifestyleMedia CEO: Lorenzo Fragola 20112Revenue: Not Available Founded: 2012 CTO: Andrea De Paoli 2012EBITDA: Not Available Headquarters: Turin,Italy Marketing: Gian Luca Innocenzi 2015Revenue(forecast): $15M Employees: Five Legal&Finance:TizianaDappiani 2015EBITDA(forecast): $ 4.7M Business Devel.: Greta Torricelli PreviousCapital: Not Available
  • 16. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Fabrizio Sotti – fsotti@artistfan.com ArtistFan is the only interactive online music network that provides music artists with a FREE, easy to use platform to promote and distribute their music, videos, merchandise, live performances and live streaming (to be launched Jan 2013). OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: MusicDistribution Founder, CEO: Fabrizio Sotti 20112Revenue: Not Available Founded: 2011 President, co-founder: Joseph Anthony 2012EBITDA: Not Available Headquarters: NewYork,NY 2015Revenue(forecast): Not Available Employees: One 2015EBITDA(forecast): Not Available PreviousCapital: $1.5 M
  • 18. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: AntonioLinari–info@admantx.com www.admantx.com Contextualization data for cookieless ad targeting like never before. At ADmantX, we not only match ads to brand-safe appropriate content, we take it a step further and assure that the underlying emotional response to the content matches the action desired by the advertiser. Semantic technology and dynamic categorization come together to match ads with the right consumers in the right frame of mind with the right message. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: OnlineAdvertising CEO: GiovanniStrocchi 20112Revenue: Not Available Founded: 2010 CMO: J.Brooke Aker 2012EBITDA: Not Available Headquarters: WestHartford,CT CTO: Antonio Linari 2015Revenue(forecast): Not Available Employees: Nine Business Devel.: Damon Francis 2015EBITDA(forecast): Not Available Partnerships: Greg Shaw PreviousCapital: $2.8M from Atlante Ventures
  • 20. COMPANYSNAPSHOT FallSymposium CONTACTTHISCOMPANY: Elena Favilli – elenafavilli@gmail.com www.timbuktu.me Timbuktu works at the intersections of design, education and technology. We help parents discover the world with their kids. Timbuktu is an iPad magazine that brings you only the best content and activities for you and your kids. Play games, read the news, discover the most beautiful pictures from all over the world. We do the research, so you don't have to. OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: MobileEntertainment CEO: Elena Favilli 20112Revenue: Not Available Founded: 2011 Creative Director: Francesca Cavallo 2012EBITDA: Not Available Headquarters: Milan,Italy 2013Revenue(forecast): Not Available Employees: Six 2013EBITDA(forecast): Not Available PreviousCapital: $ 500K
  • 22. COMPANYSNAPSHOT   FallSymposium   CONTACTTHISCOMPANY: Matteo Cascinari – matteo@blomming.com www.blomming.com Blomming is one of the first European DIY e-commerce solutions for blogs, social media and soon mobile devices. The platform allows users to insert a complete, embeddable online shop anywhere on the Web. Features include multilingual support (English, Spanish and Italian) for worldwide coverage and reach.   OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: E-Commerce CEO: Matteo Cascinari 20112Revenue: None Founded: 2010 CTO:  Nicola Junior Vitto 2012EBITDA: -$ 350K Headquarters: Italy CMO:  Alberto D’Ottavi 2013Revenue(forecast): Not Available Employees: Nine 2013EBITDA(forecast): Not Available PreviousCapital: $1.7M from VertisVenture  
  • 24. COMPANYSNAPSHOT   FallSymposium   CONTACTTHISCOMPANY: Ugo Parodi Giusino – ugo@mosaicoon.com www.mosaicoon.com OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: OnlineAdvertising CEO: Ugo ParodiGiusino 20112Revenue: $ 2M Founded: 2009 Client Director:  Pietro Sorce 2012EBITDA: $ 250K Headquarters: Palermo,Italy R&D Manager:  Giuseppe Costanza 2013Revenue(forecast): $ 4.2M Employees: Twenty-Five Head of Seeding:  Marco Imperato 2013EBITDA(forecast): $ 1M PreviousCapital: $ 800K from VertisVenture   Mosaicoon  is  an  online  marketing  and  engagement  agency  with  a  network  reaching  over  80M  users  worldwide.   Mosaicoon  has  developed  novel  seeding  approaches  to  improve  the  success  rates  of  viral  campaigns.  Currently   active  in  Italy  and  UK,  Mosaicoon  is  looking  to  expand  its  global  footprint.  
  • 26. FallSymposium   COMPANYSNAPSHOT   CONTACTTHISCOMPANY: Franco Bondi – franco.bondi@plusplugg.com Intelligent  tools  that  work  connected  to  the  most  common  smartphones  (IOS,  Android  and  Windows  Mobile).  +Plugg   reinvents  everyday  objects  and  provide  them  with  new  intelligence  (software),  connectivity  (mobile  connection)  and   power  when  connected  to  smartphones.  It  is  the  world  of  internet  of  things:  weather  stations  change  the  alarm  clock  in   case  of  traffic  or  rain,  thermometers  alert  the  office  and  family  members  in  case  of  fever  and  show  a  map  of  areas  with   epidemics,  etc.     OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: ConsumerElectronics President: Andrea Mastalli 20112Revenue: $ 1M Founded: 2011 CEO:  Franco Bondi 2012EBITDA: Not Available Headquarters: Cagliari, Italy   2013Revenue(forecast): $ 16M Employees: Eleven 2013EBITDA(forecast): $ 4.4M PreviousCapital: $ 3M from VertisVenture  
  • 28. FallSymposium   COMPANYSNAPSHOT   CONTACTTHISCOMPANY: Luca Morena – luca@icoolhunt.com www.icoolhunt.com ICoolHunt  is  he  first  location-­‐based  social  networking  game  in  the  intriguing  world  of  coolhunting,  available  both  as  a   Web  application  and  as  an  iPhone  application.  iCoolhunt  is  not  only  a  social  game  and  photo-­‐sharing  service  but  also  an   unprecedented  tool  in  market  research.  It  is  a  game-­‐with-­‐a-­‐purpose  (GWAP)  designed  with  the  intent  of  capturing  the   wisdom  of  the  crowds  on  trends.   OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: SocialMedia CEO: Alessio Morena 20112Revenue: Not Available Founded: 2012 CEO:  Luca Morena 2012EBITDA: Not Available Headquarters: Cagliari, Italy   2013Revenue(forecast): $ 1.8M Employees: Two 2013EBITDA(forecast): $ 590K PreviousCapital: Seed funding from Atlante Venture  
  • 30. COMPANYSNAPSHOT   FallSymposium   CONTACTTHISCOMPANY: Alessandro Santo – ale@homply.com www.mosaicoon.com Homply  is  a  real  estate  focused  “Evernote”  that  aggregates  the  “demand  for  house”  and  profit  from  superior  lead   generation  capabilities  disrupting  an  old  market  the  same  way  AdWords  impacted  on  advertising.       OVERVIEW: KEYPEOPLE: FINANCIALINFORMATION: Sector: RealEstate CEO: AlessandroSanto 20112Revenue: Not Available Founded: 2012 CEO:  Pietro Montelatici 2012EBITDA: Not Available Headquarters: Milan, Italy CMO:  Massimo Montagnana 2013Revenue(forecast): Not Available Employees: Three 2013EBITDA(forecast): Not Available PreviousCapital: $ 100K