Ibm pure systems pov_idr_spig_v1
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The document discusses the evolution of IT applications development and management, emphasizing the transition from in-house solutions to packaged and cloud-based applications. It highlights the benefits of frameworks like IBM PureSystems, which enhance system deployment efficiency, cost reduction, and rapid provisioning. Additionally, the text outlines the ecosystem's dynamics involving ISVs and application needs, aiming for innovative solutions and quicker deployment times.
Ibm pure systems pov_idr_spig_v1
- 1. Changing the game in the development, deployment, and management of IT applications
- 2. Marco Laucelli Meana IBM, TM & Strategy Consultant mlaucelli@es.ibm.com mlaucelli es.linkedin.com/in/mlaucelli © 2012 IBM Corporation
- 3. Simplified Experience © 2012 IBM Corporation
- 4. IT Transformation drivers: Mobile vs. Cloud Public Private Service agile response Demand heterogeneity and variability © 2012 IBM Corporation
- 5. IT Transformation trends: enterprise App Stores Corporate mobility Benefits •Reduce costs •Reduce T2M •Improves IT procurement process • Better user fulfilment •Adaptative IT Public & private clouds © 2012 IBM Corporation
- 6. Shift in software development landscape Packaged solutions replacing in-house developments 2015 2010 $702B 2005 $549B $467B Pkg’d Apps SaaS Pkg’d $144B $33B In-House In-House Apps Dev’t Pkg’d $125B SaaS Mobile In-House Dev’t $13B $341B Apps $29B Dev’t $296B Out- $118B Out- Mobile OSS $269B $7B Sourced Sourced $22B Out- Dev’t OSS Dev’t Sourced $99B $9B Dev’t $133B $73B Acquired Acquired Acquired $197B $253B $361B 5% CAGR 7% CAGR All figures are 2010 opportunity and CGR ’10-’15 Excludes: MW & OS, SW Development Tools, Operational Costs © 2012 IBM Corporation 6
- 7. Simplified Experience © 2012 IBM Corporation
- 8. Simplified Experience Factory pre-configured and tested 70% faster setup time Dynamic resource Days to minutes allocation for workload deployment time Management across physical 75% lower systems costs over 3 years & virtual 98% time savings in storage resources provisioning © 2012 IBM Corporation
- 9. PureSystems Centre © 2012 IBM Corporation
- 10. PureSystems creates an opportunity Traditional opportunity Old IT New IT cut off cut off ISVs Application ROI Platform generated opportunity Profitably pursue niche application opportunities that were previously too small or to be attractive. App Hits App Niches App unmet needs Servers Application Rank Appliances © 2012 IBM Corporation
- 11. PureSystems creates an ecosystem Users & clients User needs Innovation projects Application & Recommendations content Cloud services PureSystems Platform base Centre Information Analytics & Best Practices Application & content Business Technical & opportunities business support Pilots Developers & ISVs Users want: Rich, ISVs want: Large customer base to sell Ecosystem owners want: innovative and relevant applications to, Business support Ecosystem profit potential, application, content and services, storefront, application e.g., devices, services, service portfolio promotion and marketing, market advertising intelligence, payment processing… © 2012 IBM Corporation
- 12. PureSystems stack: patterns of expertise Samples of the three types of patterns PureFlex System PureApplication System Pre-integrated servers, storage, Pre-integrated middleware and networking, virtualization and infrastructure management Application Patterns ISV applications (e.g., SAP CRM) Business application Business intelligence expertise Web experience Demand driven elasticity ISV or Client Simplified system setup and install Platform Patterns Tuned Policy-based system management Expertise across the Platform Simplified application migration middleware and infrastructure Web application deployment Transactional database deployment Data mart deployment Infrastructure Patterns Provisioning and automation Expertise across the compute Storage system optimization resources Scalability and upgradability Included with system purchase Available in catalog © 2012 IBM Corporation
- 13. Ready for IBM PureSystems • Complete successful ISV Application Pattern (PureApplication System) or ISV Virtual Appliance (PureFlex System) enablement • Create Global Solutions Directory Display entry • Create Solution Description and Solution Download pages • Sign ‘Ready for IBM PureSystems’ supplement agreement Building the Virtual Image Virtual Appliance repository Appliance/Virtual App Software application Software application + Middleware Middleware + Operating system Operating system Activation + Engine Activation Engine Metadata + Metadata Virtual App Pattern Web Application Pattern 2.0 Virtual System Pattern IBM Transactional Database Pattern 1.1 IBM Data Mart Pattern 1.1 © 2012 IBM Corporation
- 14. PureSystems Centre: references Previously SugarCRM required the IBM's PureFlex System will enable our customer to install the middleware clients to tune their server and storage manually. Now Sugar can provide infrastructures, matching the various SAP complete End to End provisioning, workloads onto an IBM PureFlex optimized reducing the typical deployment time from system. It promises to be a new way of 2-3 days to 10 minutes. simplifying the deployment and management of enterprise applications. © 2012 IBM Corporation
- 15. IDR ISVs IBM Innovation Technology Centers plans Business development Co-marketing Sell With Sell Through © 2012 IBM Corporation
- 16. IDR areas of activity PartnerWorld ISVs & The goal: Deliver innovative, comprehensive client solutions System Integrators developerWorks The goal: Skill growth around IT professionals emerging technologies Academic Initiative The goal: Build a more Students & Faculty competitive IT workforce Venture Capital Group Entrepreneurs & The goal: Increase visibility, differentiation and credibility Startups © 2012 IBM Corporation
- 17. Thank you