How to Implement Digital Business Transformation in Higher Education
- 1. How to Implement Digital Business Transformation in Higher Education Alaa Mahjoub, M.Sc. Eng. Data Management Senior Expert
- 2. Table of Contents Digital Business Transformation Steps for Implementing Digital Business Transformation in Higher Education How to Develop Digital Business Transformation Strategy Higher Education Institution Operating Model Higher Education Institution Business Capability Model Partnering with Ecosystem Players Building the Digital Business Technology Platform Implementing the Digital Business Transformation Program
- 3. Digital Business Transformation Digital business is the creation of new business designs by blurring the digital and physical worlds due to the convergence of people, business and things * Digital business delivers value by rethinking, reinventing, reimagining and transforming current business models to leverage social, mobile, information and cloud, as well as the Internet of Things * Based on Gartner’s IT Glossary definition
- 4. 1. Develop Digital Business Transformation Strategy and Roadmap 2. Establish Digital Business Capabilities 3. Partner with Relevant Ecosystem Players 4. Build Digital Business Technology Platform 5. Implement Digital Business Transformation Programs Steps for Implementing Digital Business Transformation in HE
- 5. 1. Develop Digital Business Transformation Strategy and Roadmap
- 6. Develop Digital Business Transformation Strategy & Roadmap A. Develop current state Operating Model and Business Capability Model B. Conduct a survey on relevant "digital only" businesses and "born digital" businesses C. Identify potential areas for delivering business value by rethinking, reinventing, reimagining and transforming the current business models to better leverage social, mobile, information, cloud and Internet of Things D. Develop the future state operating model and business capability model E. Review organization chart and propose new organizational capabilities and pathways for digital success F. Expand the governance framework to accommodate digital G. Synchronize the institution’s digital business strategy with IT strategy H. Develop a High-Level Implementation Roadmap
- 7. The HE Institution Operating Model is used as a thinking tool to support the development / evolution of the institution’s organizational structure Example of a Higher Education Institution Operating Model CG… Corporate Governance ERM … Enterprise Risk Management IC… Internal Control EA … Enterprise Architecture EIM … Enterprise Information Management ICT … Information Communication Technology OT … Operational Technology, IoT … Internet of Things RUNDEVELOP Program/Project Development Transformation Programs’ Management & Control Procurement Execution Review/Testing/ Evaluation of Deliverables Design Requirement Transition Handover /Rollout/ Change Mgt. Market Development ValueChain Teaching Mgt. Recruitment Mgt. Research Mgt. Topic Identification Pre-Delivery Delivery Marketing, Sales & Communications Mgt. CRM Providing Teaching Preparing Teaching Funding Undertaking Research Publications marketing, consultancy, T. Courses Mentoring and Supervising Examining Career Placement Academic Recruitment Student Recruitment Planning Strategy and Architecture Demand Portfolio Management Business Case Development Business Strategies and Policies Long term Planning Mid term Planning (3-5 years business plan) Annual Planning Standards EA Planning Market Studying & Benchmarking Demand Portfolio Digital Business Transformation (Bimodal) Policy & Strategy Formulation STRATEGIZE ASSESS Foundational Administration Professional Services Resource Management Fund, Cost & Revenue Management Academic Support Services/ Student Services EA and EIMLegalStakeholder Engagement ICT, OT & IoT Performance Management, ERM, IC, CG DEVELOP Pre-Delivery Delivery Brand Development Alumni RM Recruiters RM CRM
- 8. 2. Establish Digital Business Capabilities
- 9. Strategize Assess Requirements Develop Programs Manage Research Manage Teaching Manage Recruitment Marketing, Sales & Communications Market Studying & Benchmarking Policy & Strategy Formulation Demand Portfolio Acquire & Prioritize Demands Develop Business Case Develop Plans Procurement Transformation Programs’ Management & Control Design Programs and Projects Execution Testing Rollout Topic Identification Funding Undertaking Research Publications marketing, consultancy, T. Courses Providing Teaching Mentoring and Supervising Examining Career Placement Preparing Teaching Academic Recruitment Student Recruitment Develop Markets Develop Brand Manage Relation With Customers Manage Relationship With Recruiters Digital Business Transformation Capabilities Create new Business ModelsAnalyse Customers & Partners Manage Ecosystem Players Manage Contextual Information Support Business Admin Services Fund , Cost & Reve nue Mgt. Academic Support Services/ Student Services Legal Resource Mgmt. E A & E I M I C T , O T Stakeholder Engagement Performance Managemen t, ERM, IC, CG CG… Corporate Governance ERM … Enterprise Risk Management IC… Internal Control EA … Enterprise Architecture EIM … Enterprise Information Management ICT … Information Communication Technology OT … Operational Technology IoT. Internet of Things Example of a Higher Education Institution Business Capability Model The HE Institution Business Capability model is used to integrate the strategy with Execution Manage Relationship With Alumni
- 10. HE INSTITUTION NEW DIGITAL BUSINESS CAPABILITIES Digital Business Transformation Capabilities Create new Business Models Analyse Customers & Partners Manage Ecosystem Players Manage Contextual Information Design & Implement Digital Services - Persona Development - Segmentation - Customer Journey Mapping Combine capital assets, partnerships and resources to generate new ways of competing To connect the individual "nodes" in the ecosystem and support ecosystem decisions Understand the customer needs, and the possibilities of the ecosystem, to create useful digital services ⁻ Other HE Institutions ⁻ Government ⁻ Organizations ⁻ Industrial Organizations ⁻ Recruiters ⁻ Alumni ⁻ Media ⁻ Credit Card Networks ⁻ Health Organizations ⁻ Smart City ⁻ Telecom, Clouded and Internet Service Providers ⁻ Etc. Digital Business Transformation Capabilities – A Closer Look
- 11. 3. Partner with Ecosystem Players
- 12. A. Other Higher Education Institutions B. Government C. Industrial Organizations D. Recruiters E. Alumni F. Media G. Credit Card Networks H. Health Organizations I. Smart City J. Telecom, Clouded and Internet Service Providers … Partner with Ecosystem Players
- 13. 4. Build the Digital Business Technology Platform
- 15. Using HE Technology Trends to Support HE Business Trends* HE Business Trends Reinventing Credentials Competency Based Education Analytics Everywhere Ranking Breaking Boundaries HE Technology Trends Revenue Diversification Student Recruitment Innovative Learning Spaces Personalization Digital Assessment Open Micro-credentials Predictive Analytics Adaptive Learning VR/AR Comprehensive Integration Platforms Listening and Sensing Technology Institution Video Management Artificial Intelligence Robotic Telepresence *Based on Gartner’s 2017 Top 10 Strategic Technologies for Higher Education 2017
- 16. Top 10 Strategic Technologies Impacting Higher Education 2019 As Identified by Gartner *Please refer to Gartner Newsroom, Press Releases, STAMFORD, Conn., March 26, 2019 for more details abou this subject 1) Next-Generation Security and Risk Management 2) Artificial Intelligence (AI) Conversational Interface 3) Smart Campus 4) Predictive Analytics 5) Nudge Tech 6) Digital Credentialing Technologies 7) Hybrid Integration Platforms 8) Career Software 9) Student Cross-Life Cycle CRM 10)Wireless Presentation Technologies
- 17. 5. Implement Transformation Programs
- 18. Typical Digital Business Transformation Roadmap Innovate & Transform Transformation projects Prototype the IoT Platform & Ecosystems Platforms Modernize the Information Systems, Customer Experience, and Data and Analytics Platforms Improve ServicesEstablish Digital Business Capabilities 1 2 3 … n
- 19. Thank You