Importance of Digital Marketing | Edureka
2 likes1,344 views
The document discusses the significant growth of digital marketing, predicting it will reach $118 billion by 2021, with a focus on the rise of AI and voice search impacting marketing strategies. It highlights the diverse career opportunities in the field, emphasizing an increase in job demand and the importance of staying updated with trends to maintain competitiveness. Additionally, it advocates for learning digital marketing as a means to upskill and adapt in a continuously evolving industry.
Importance of Digital Marketing | Edureka
- 1. Copyright © 2017, edureka and/or its affiliates. All rights reserved. www.edureka.co
- 2. • Digital Marketing Trends • Importance of Digital Marketing • Top reasons to learn Digital Marketing www.edureka.co/post-graduate/digital-marketing-certification
- 4. By 2021, Digital Marketing is all set to increase to a total of $118 billion. Indian Marketing traffic is expected to grow 291 times bigger than it was in 2005 www.edureka.co/post-graduate/digital-marketing-certification
- 5. Artificial intelligence is the biggest commercial opportunity for companies, industries, and countries and will increase global GDP by up to 14% by 2030 Content Marketing Artificial Intelligence (AI) www.edureka.co/post-graduate/digital-marketing-certification
- 6. A file that contains different widgets to be used in the UI and the relationship between those widgets and their containers www.edureka.co/post-graduate/digital-marketing-certification Software program driven by Artificial Intelligence which serves the purpose of making a conversation with the user by texts or by speech.
- 7. www.edureka.co/post-graduate/digital-marketing-certification 70% of the consumers say that they have known a brand by watching their brand promotional video 52% of consumers say that watching product videos make them more confident in online purchase decisions
- 9. s 111.8 million people in the US will use voice assistant in a week. And, around 31% of smartphone users across the world will be using a voice-activated search 50% Also by 2020, 50% of all queries will be voice-based. www.edureka.co/post-graduate/digital-marketing-certification
- 11. Digital Marketing Increase in the number of sales Marketing strategy completely depends on the Digital Marketing. Brand your company Easy to work with marketing channels Helps rank on SERP Wide and dynamic career opportunities Helps build a better relationship with your customers Better ROI www.edureka.co/post-graduate/digital-marketing-certification
- 13. Top reasons to learn Digital Marketing s The growth rates of Digital Markets are increasing Digital Marketing Digital Market is expected to reach approximately 1,50,000 jobs by the end of 2020. The rate of growth in India alone was approximately 12% in 2016, 14% in 2017–18 and about 24%-37% is expected to grow by 2020–2021. www.edureka.co/post-graduate/digital-marketing-certification
- 14. Top reasons to learn Digital Marketing s Has a wide variety of career opportunities There are over 75,000 job listings on the very famous job portal: indeed.com. This field is in high demand as many Digital Marketers start with the salary starting from $45,000. www.edureka.co/post-graduate/digital-marketing-certification
- 15. Top reasons to learn Digital Marketing Easy to start a new creative business project You can easily create your own project by making use of the very commonly used platforms such as YouTube, blog creation and affiliate marketing www.edureka.co/post-graduate/digital-marketing-certification
- 16. Top reasons to learn Digital Marketing Easy to generate leads from the digital sales funnel Social media platforms like Facebook, Instagram, LinkedIn, all so many more are responsible for driving good traffic onto your website. www.edureka.co/post-graduate/digital-marketing-certification
- 17. Top reasons to learn Digital Marketing Easy to drive traffic to your website from Digital Markets www.edureka.co/post-graduate/digital-marketing-certification
- 18. Top reasons to learn Digital Marketing Digital Skills Gap The skills gap refers to the difference between the skills required for a job and the skills a person possesses. By using Digital Marketing, you can up-skill your knowledge about trending technologies. www.edureka.co/post-graduate/digital-marketing-certification
- 19. Top reasons to learn Digital Marketing Versatility If you choose a career path or specialization in the field of Digital Marketing and decide to pivot later, you’re likely to need a little training in order to make the switch. www.edureka.co/post-graduate/digital-marketing-certification
- 20. Top reasons to learn Digital Marketing Digital Marketing is evolving Digital Marketing is one such field where you’ll find something new to learn and follow. It gives you freedom to be more creative in terms of creating a Marketing plan. www.edureka.co/post-graduate/digital-marketing-certification
- 21. Top reasons to learn Digital Marketing Helps you stay ahead of your competitors Adapting Digital Marketing to your organization is a must. Unless you are up to date with the current market trends and try to adapt them to your company, you’ll have a rough time planning your strategy www.edureka.co/post-graduate/digital-marketing-certification
- 22. Top reasons to learn Digital Marketing Online Certifications have helped 60% Certifications www.edureka.co/post-graduate/digital-marketing-certification
- 23. Institute of Management Technology, Ghaziabad, Delhi NCR (Digital Marketing) Edureka’s Post-Graduate Program is forged in partnership with IMT, Ghaziabad which is among the Top 12-B Schools in India and also one among the Top 5 Private B Schools in India Top reasons to learn Digital Marketing www.edureka.co/post-graduate/digital-marketing-certification
- 24. Google AdWords Certification Google Analytics Certification Social Media Marketing Certification Content Marketing Certification Top reasons to learn Digital Marketing www.edureka.co/post-graduate/digital-marketing-certification
- 25. Google AdWords Certification Google Analytics Certification Social Media Marketing Certification Content Marketing Certification Top reasons to learn Digital Marketing www.edureka.co/post-graduate/digital-marketing-certification
- 26. Top reasons to learn Digital Marketing www.edureka.co/post-graduate/digital-marketing-certification