In search for a good practice of finding information
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This document summarizes Kristian Norling's presentation on finding information. It discusses the importance of persistence in developing a good search experience through search strategy, statistics, and usage analysis. It also highlights the value of user feedback and metadata, though metadata can be difficult for editors. The presentation recommends automating search through tools like OpenSearch and location-based mobile search. Overall it provides guidance on improving search through a user-centered approach and automation.
In search for a good practice of finding information
- 1. In Search for a Good Practice of Finding Information Kristian Norling IT strategic department Region Västra Götaland KristianNorling
- 2. Region Västra Götaland Public sector 50.000 employees
- 4. © Region Västra Götaland
- 5. Outline 1. Persistence and why it's important for a better search experience 2. The importance of user feedback 3. Why metadata can be good and bad at the same time 4. How to use search (without searching) to give the users the right information at the right time
- 6. “Wish our search was like Google”
- 7. “Not Google, but a good effort”
- 8. http://hitta.vgregion.se/search.xhtml Swedish only
- 9. 1. Persistence Getting search to work takes time, lots of time... ....and plenty of hard work • Start with the search strategy • Any search engine will do • Statistics! Statistics! Statistics! • And some analysis too...
- 10. hitta (Swe) = find Scope Report generated: Show stats for: today, latest week, month, year Choose time period Show stats N:o searches this year Most common search queries Query N.o: Search queries giving 0 results
- 11. 1. Persistence • User centered • Effect management
- 13. 1. Persistence • Interaction design • Interface problem? Do it like Google... • Usage analysis (=use tests)
- 14. 7 design principles http://www.slideshare.net/kristiannorling/search-find-and-destroy
- 15. 1. Persistence • Find your information silos • Analyze them (and add to index) • After publishing information - take responsibility for findability • Information that cannot be found has NO value
- 16. You all have a CMS... ...and people working it?
- 17. Do you have a search solution? And how many are working on it?
- 18. For every editor also hire a search editor
- 19. 1. Persistence Work with: • Content owners • Information Management • The Users
- 20. 2. User feedback • Good feedback = gold • Catch them when they are mad (or glad) • Answer promptly • Many bugs found • Best suggestions • Combine with search stats for good analysis
- 23. “Hope you have good medication” Martin White, Workshop on Search in 2009.
- 24. 3. Metadata • Metadata is a blessing for search - and a curse for editors • Metadata is also boring to add - but very useful • Wrong metadata is bad for search - better to have none • Good metadata is search engine heaven
- 25. 3. Metadata • Good metadata needs: • Taxonomies (and master metadata) • User input via tagging • Metadata schemas (org. standardised) • Semantic markup is even better • Start with Microformats
- 29. Automagic search
- 30. 4. Automagic search • Opensearch • Atom - pubsubhubbub • Watch out for search terms in the information flow -> add to user stream • Send alerts by Atom/Mail/Twitter
- 31. 4. Automagic search Mobile: • Use the GPS: Location Based Information • Use the camera: Scan QR codes • Personalized - it is a personal device
- 35. What is your Search Maturity Level? http://www.searchtechnologies.com/searchchronicles/search-maturity-level.html
- 36. Questions?
- 37. Interested in contributing to a wiki/book project to create an “Introduction to intranets”? We need you! Follow @intranintro and check out the wiki: http://introductiontointranets.com/wiki/ Main_Page