Inclusive Design: Thinking Beyond Accessibility | NERDSummit 2017
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The document discusses the principles and importance of inclusive design, which aims to make products and environments accessible to everyone by considering a wide range of human differences. It outlines ten principles of inclusive design and highlights four key pillars: no user is average, every user deserves equal access, provide understandable content, and respect users. It emphasizes that designing for the 'average user' is ineffective and advocates for practical changes in design to improve user experience for all.
Inclusive Design: Thinking Beyond Accessibility | NERDSummit 2017
- 1. Inclusive Design Thinking beyond accessibility #NERDSummit
- 2. Mike Miles Genuine ( )wearegenuine.com Dev(up); ( )developingup.com All the internet places: mikemiles86
- 3. We all have one thing in common We want to make a positive impact on as many people as possible
- 5. Based on Universal Design Ronald L. Mace Slewyn Goldsmith Patricia Moore Founded and pushed the idea of universal design in the architecture and design of public spaces. Lowering barriers to make those spaces as usable by as many people as possible.
- 9. 10 Principles of Inclusive Design 1. Be Equitable 2. Be Flexible 3. Be Straightfoward 4. Be Perceptible 5. Be Informative 6. Be Preventative 7. Be Tolerant 8. Be Effortless 9. Be Accomidating 10. Be Consistent © 05/2011 Sandi Wassmer bit.ly/IDXPrinciples
- 10. Four Pillars of Inclusive Design I. No user is average II. Every user deserves equal access III. Provide understandable content for every user IV. Every user deserves our trust and respect © 09/2016 CC4.0 Mike Miles
- 11. I. No user is average
- 13. The Myth of Average "If you design for the average, you are literally designing for nobody." Todd Rose bit.ly/IDXAvgMyth
- 14. The average user does not exist Building for the "average user" is the same as building for no user. Every user has a unique difference
- 15. Plan beyond the average user Planning for unique users (outliers) and their differences, means capturing everyone in between.
- 16. Create personas with limitations "Suffers from red green colorblindness" "Has a broken wrist due to a skiing accident" "Does most work while traveling"
- 17. Map users based on behaviors Create an impact map of expected behaviors © Dominic Krimmer www.dkrimmer.de Plan out the journey you want users to have. Base it on the real behaviors they will take and how they can reach your intended endpoint.
- 18. II. Every user deserves equal access
- 19. 45% of internet browsing is from desktop desktop mobile / other Data Source: gs.statcounter.com/platformmarketshare/desktopmobiletablet Only a few years ago we were asking clients if they wanted a mobile site. Now we tell them they need a responsive site. The market changed. The same thing is happening for accessibility, we need to tell clients they have to plan this way.
- 20. Structure in a way that makes sense Use semantic markup, Use progressive design to deliver experience Prioritize what needs to be loaded bit.ly/IDXSemBBC
- 22. Average global internet speed: 6.3Mbps Republic of Mali South Korea 0.5 Mbps 26.3 Mbps Data Source: www.fastmetrics.com/internetconnectionspeedbycountry.php#top10comparison If you just build for South Korea, people in Mali are going to have a poor expirence. However, if you plan and build for people in Mali then everyone is going to have a positive experience.
- 24. III. Provide understandable content to every user
- 25. The new boston.gov website was redesigned and the content was reorganized with real users in mind.
- 27. Be clear and direct Use simple phrasing and avoid jargon Pay attention to font, spacing, line length Be meaningful, tools to check readability
- 29. Inform and guide Display useful error messaging Plan a user's journey Provide contextual relations
- 31. IV. Provide every user with trust and respect
- 32. Inclusive Design: Excluding no gender "The easiest way to do inclusive design? Stop asking about gender!" Sarah Leren bit.ly/IDXGender
- 34. Collect only the information you need Ask "Why do we need this data?" Ask "What options can we give users?" Ask "Why should users give this to us?"
- 36. Be responsible with data Explain how the data is used Explain how the data is protected Give users control of their data
- 37. Four Pillars of Inclusive Design I. No user is average II. Every user deserves equal access III. Provide understandable content for every user IV. Every user deserves our trust and respect If we agree to these four pillars when building our applications, then we have to think differently.
- 38. We make a positive impact on as many people as possible And if we follow the four pillars, then we will reach a wider audience.