This document discusses the importance of data protection and business continuity planning given trends like increased virtualization, regulatory mandates around data governance, and greater dependency on IT systems. It notes that while disasters can be catastrophic, most downtime is actually caused by more common issues like equipment failures or human errors. The document then outlines the key components of an effective business continuity plan, with an emphasis on the importance of data recovery. It argues that storage virtualization can help improve data protection by providing integrated services for continuous data protection, replication, and testing in a single management interface. This simplifies configuration, reduces costs, and helps ensure successful recovery.