Interactive Designed and Curated Maps of Cities with Stroly
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Toru Takahashi, co-founder and co-CEO of ATR Creative Inc., presents a project focused on creating designed and curated maps to enhance how people perceive and enjoy city atmospheres, particularly in Japan where smartphone map usage is rising. Despite the increasing reliance on maps, many young individuals and women find them unenjoyable, perceiving them merely as tools rather than as sources of enjoyment. The project aims to offer a new platform, Stroly, that hosts these creative maps, making them easily accessible without requiring an app, and soliciting collaboration to enrich map design.
Interactive Designed and Curated Maps of Cities with Stroly
- 1. Toru Takahashi Co-Founder and Co-CEO of ATR Creative Inc. Kansai Brunch Manager of Linked Open Data Initiative, N.P.O Interactive Designed and Curated Maps of Cities with Stroly
- 2. Our Project is about Maps • About visualization by maps • But, not data visualization on maps • Visualization of city atmosphere by maps • The design of maps is important! • Our project is for people to know and enjoy cities more
- 3. Smartphone Usage is Increasing in Japan スマートフォンでの地図の利用率は年々増加 24% 41% 77% 32% 33% 68% 40% 29% 68% スマートフォン カーナビ PC Annual Map Usage by % 年間地図利用率 2013年 2014年 2015年 Smartphone Automotive Navigation System http://www.zenrin.co.jp/magazine/150427/ ZENRIN: “The Actual Condition Survey of Map Usage 2015”
- 4. Dislike Women in 20`s 18-29 in Total Women in Total Men in Total Men in 60`s http://www.zenrin.co.jp/magazine/150427/ ZENRIN: “The Actual Condition Survey of Map Usage 2015” Neither Like Preference of Maps More than Half of the Women and Young People are not fond of Maps 過半数の女性や若者は地図を好きと思っていない
- 5. Are the Maps Enjoyable or Merely Tools? 地図は楽しむものか、道具か Maps are not something to enjoy and merely tools for many women and young people. http://www.zenrin.co.jp/magazine/150427/ ZENRIN: “The Actual Condition Survey of Map Usage 2015” The Perception of Maps Something to enjoy (men) Something to enjoy (women) Merely tools (men) Merely tools (women) Enjoyable Merely a tools
- 6. Google Maps is great Tool for correctness and efficiency But not enjoyable Google Maps many users are unwilling to read the maps
- 7. For those who are not fond of Maps only look at the current position and the line of the route, not the map. 地図好きでない人には現在地と経路の線しか見えていない
- 8. The Designed and Curated Maps Exist to Tell the Atmosphere of the Surrounding and to Support Find the Destination TPOに合わせた様々なデザインの地図により周囲の雰囲気を伝え、目的地を見つけてもらう
- 9. Map Signs in Public Spaces in Japan Map signs are very common and useful!!
- 10. Map Signs for Tourists in Barcelona There are many route maps for Bus and Subway. Very few number for tourists, and neither affective nor attractive…
- 11. 2016/6/16 Stroly
- 12. Current Location Switch to the related maps. User Interface Image No App required. Instant and easy access.
- 13. Demonstrations
- 14. Stroly Platform The Platform of Designed and Curated Maps The “YouTube” of Crated Maps Solving the Issues with Original Technology: • Easy to Use on Smartphone with GPS without an App DL. • Showing the current position in the distorted proportional maps. • Easy Access through QR Code and the click on the iframe. • Searchable and recommended maps on the App. • Easy web submission of the maps. 絵地図の課題を解決する高機能な絵地図ホスティングプラットフォーム
- 15. Alpha Version of Our Platform Available Online http://alpha3.chizuburari.com
- 16. Stroly Workshops Walking Events and Editorial Events in Cities in Japan
- 17. Map Café
- 18. We are Looing For Collaborators! to fill the world with creatively designed maps Business, Feld-works, or Civic-tech
- 19. Let’s Enjoy Strolling the world with Stroly! Stroly
- 20. Toru Takahashi and ATR Creative Co-CEO & Co-Founder of ATR Creative Inc. Director and Co-Founder of • 1999, joined Advanced Telecommunications Research Institute International (ATR) as a researcher • 2002, received a doctor degree of engineering (Dr. Eng.) • 2004, visiting researcher at Industrial Design Department of Eindhoven University of Technology, the Netherlands • 2006, started an in-house venture business in ATR • 2012, ATR Creative Inc. is founded • 2016, Co-CEO of ATR Creative 2016/6/16