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Observation, Int
erviews and
Checklist
             Syarifah Nazurah Abd Khalib
             (2011909417)
             Wani Nurfahani Mohd Sapuan
             (2011918621)
             Rashidah Robani
             (2011725353)
Interviewing
Observation
 Meriam – Webster dictionary (2012) defines
 observe as „to watch carefully especially with
 attention to details or behaviour for the
 purpose of arriving at a judgment.

 Observation as the best way to answer some
 research questions – observing how people act
 and how things look.
Roles of a Researcher
      Participant           Nonparticipant
      Observation            observation


       Overt Participant        Participant-as-
          Observer                 observer




       Covert Participant       Observer-as-
          Observer               participant
Figure 1 : Variations in Approaches to Observation
        (Frankael, Wallen & Hyun (2012)
Naturalistic Observation
• It involves observing individuals in their natural
setting.

• No effort is required to manipulate variables or to
control activities, but simply observes and records
what happens.

• Example of naturalistic observer – Jean Piaget.
Simulations

   Individual   • You are a primary teacher and a
                 student of yours has been away from
                 school for more than two weeks. What
      Role       do you say to him when he suddenly
                 appears at school?
     Playing

                • The district is having an action song
                  competition and your school never
   Team Role      participate in the competition. As
                  new English teachers, all of you are
                  required to discuss on the reasons
    Playing       why the school did not participate in
                  that competition before. What will
                  be the outcome?
Observer Effect
• “ The presence of an observer can have a
considerable impact on the behaviour of those being
observed and hence, on the outcomes of the study”.

• Bernard (n.d), as cited in Frankel, Wallen and Hyun
(2012) suggests that “eventually, people just get plain
tired of trying to manage your impression and they
act naturally. In research, the trick is to catch a
glimpse of people in their natural activities before
they see you coming on the scene – before they have
the chance to modify the behaviour.
Curiosity aroused, resulted
in a lack of attention to the
      task at hand, thus
   producing other-than-
     normal-behaviour.

                                   If an
                                observer is
                                unexpected

 The behaviour of those
 who are being observed
might be influenced by the
  researcher‟s purpose
Observer bias and
expectations
• Observer bias refers to the possibility that certain
characteristics or ideas of observers may bias what
they „see‟.

•This is influenced to some degree by past
experiences; how we see the world and the people
within it.

•Observer expectations refers to if the researchers
may expect a certain type of behaviour which may
not be how the subjects normally behave.
Coding Observational Data
• The coding scheme is a set of categories that an observer uses to
record the frequency of a person‟s or group‟s behaviour.




   Figure 2 : The Amidon/ Flanders Scheme for Coding Categories of Interactions in the
                                      Classrooms
                               (Amidon & Hough ,1967)
The Use of Technology
• Recording the behaviour of people using video or digital recording
devices permits the researcher to repeatedly view the behaviour of an
individual or a group and then decide how to code it at a later, usually
more relaxed and convenient time.

                           • To record observation perfectly
                           • Observation can be reviewed several times
                           • Experts or interested others can view and share
                              insights
                           • Permanent record of certain kinds of behaviours is
                              obtained for comparison with later or different
                              samples
                          • Good video requires some training and prior
                             experiences
                          • Several microphones can distort the participant
                             behaviour
                          • Prolonged recording can be expensive
                          • Audio – record only verbal behaviour
                          • Noise is difficult to distinguish specific speakers and
                             sometimes interferes with the understanding of the
                             content
INTERVIEWING
 The second method for qualitative research.
 The most important data collection technique a
 qualitative researcher possesses (Fetterman)

 The purposes:
 * to discover the views, opinions and thought of the samples
   (Patton)
 * to discover the overlooked things during the observation
 * to check the accuracy of data collection.
INTERVIEWING
                    Semi
                              Informal
                 structured



    Structured          There are
                    FOUR (4) types
                      of interviews
                    that can be used
                     in a qualitative
                        research;
TYPES OF INTERVIEWS
                         * verbal questionnaires
                         * are conducted in a formal manner.
Structure
    d                    * are best conducted toward the end of the study
               Semi      * effective in testing the hypothesis of the research.
            structured

                         * the most common type of interview
                         * no certain guidelines of asking the questions.
     Informal            * less formal/casual manner.
                         * the objective is to gain the views, thoughts and opinions of the samples.
                         * issues of ethics – too personal?


                         * applicable in various forms;
                         * structured, semi-structured or informal.
                         * the least favourable type of the interview
                         * requires the samples to recall and reconstruct of something that happened in the
                         past.
                         * there is a possibility that the data is not accurate thus unreliable for the research.
INTERVIEW STRATEGIES

 There are FOUR (4) major
                                                    Informal
 interview strategies                         1   Conversation
                                                  al Interview




                                  Interview
                                    Guide
                   2              Approach




                       Standardized               Closed, Fixe
            3          Open-Ended
                        Interview
                                              4   d-Response
                                                   Interview.
INTERVIEW STRATEGIES
    Informal Conversational Interview               Interview Guide Approach
1                                             2

    Characteristics:                              Characteristics:
    * the questions are not planned               * The topics and issues are outlined in
    * they are asked in accordance to the           advance.
      situation.                                  * The questions and sequence will be
                                                    determined during the interview.

    Strengths:                                    Strengths:
    * Individuality                               * systematic data collection
      - the questions & the interview             * The outline acts as a guidance
    Weaknesses:
                                                  Weaknesses:
    * vast different responses from one
                                                  * different responses from one sample to
    sample to
                                                    another due to the flexibility in
      another
                                                    developing the questions.
    * the data could not be easy to analyse
                                                  * the data could not be easy to analyse
INTERVIEW STRATEGIES
  Standardize Open-ended Interview                Closed, Fixed-response Interview
3 Characteristics:                            4
  * The questions and sequence are                Characteristics:
  planned                                         * The categories for the questions and
    before the interview.                           responses are already prepared in
  * The samples are asked the same                advance.
  questions                                       * Responses are fixed.
    by the researcher.
  * The questions are in open-ended
  format.                                         Strengths:
  Strengths:                                      *The data becomes simpler and clearer
  *the data could be easy to analyse              to
                                                   be analysed and compared.
                                                  *Less time consuming
   Weaknesses:
                                                  Weaknesses:
   *limits the naturalness and relevance of
                                                  *Respondents might face difficulties in
   the
                                                   responding to the questions
    questions to the samples.
                                                  *Limited choice of responses
KEY-ACTOR INTERVIEWS
      The term „key actor‟ derives from the term „key
      informant‟.

      Definitions:
      Key informant
      the individuals who know their culture and history
      and are able to articulate better than others.
      Key actor
      The individuals who are knowledgeable and
      informative.
      Excellent source of knowledge
      In a research context, researchers should take
      some time to identify and build rapport with the
      key actors of a population.
TYPES OF INTERVIEW
QUESTIONS
There are SIX (6) types of
basic questions
which
                                                Feeling
are;                                           questions

         Knowledge                 Opinion
          questions                questions

                      Experience
                       questions

         Background                                         Sensory
          questions                                        questions
TYPES OF INTERVIEW
QUESTIONS
-Demographic questions
-feature questions related to respondents                  Backgroun
                                                           d questions
-For example; education level, age, income etc.
-feature questions related to the facts that the respondents know
-The information of the school , the graduation requirements, etc.
-For example;                                                        Knowledg
             What is the graduation requirement in this school?      e questions
-Behaviour questions
-To discover the respondents‟ experience, behaviour or activities that could not be
observed due to
 several reasons such as;
                                                           Experience
         *The researcher was not there                      questions
         *It was happening in the past
-For example;
             If I were to follow you through a typical day here at your school,
TYPES OF INTERVIEW
QUESTIONS
-Values questions
-Concern on the respondents‟ views, opinions and thoughts Opinion
-For example;                                             questions
              What do you think about ________________?

-Related to how respondents feel on certain things
-For example;                                                          Feeling
                How do you feel about _____________?
                                                                      questions

-Rely on the five senses;
        -What is seen, heard, tasted, smelled and          Sensory
          touched by the respondents.                     questions
-For example;
                When you enter your classroom, what do you see?
INTERVIEWING
BEHAVIOUR
   There are a set of expectations of how the
 researchers should behave during the interview.

                            be
                          natural



        respect the
                           The
                                    build rapport with
     respondents and   researcher    the respondents
       their culture
                         should;

                            etc
FOCUS GROUP
INTERVIEW
• a group of small people
• they are seated together and asked a series of questions to think
  of.
• the objective is to identify what this group of people think
  about the questions asked.
• not a discussion, problem-solving or
  decision-making session.
FOCUS GROUP
 INTERVIEW
                                                                     knowledgeable
                                                   Characteristics




                                           Roles

 Facilitating interaction
 Drawing out differing perspectives
 Keeping sessions focused                                       Facilitator
 Challenge participants in bringing out
  differing
    opinions about a topic
 Probe for more details
FOCUS GROUP
INTERVIEW
                            • There are 3 parts;



 facilitator/moderator                                       facilitator/moderator
 •welcomes members                                           •thanking and debriefing
 •explains purpose,                         Closing            participants
  context and rules        Opening
                                                             •giving them opportunity for
                                                               further input.



                                    Middle


                         participants answer main research
                         questions
RECORDING DATA



                                  involves




•Advantages:

 To keep track the conscious and unconscious response of the respondents.
  Facilitate later analysis, including locating important quotations from the
   recording device
  Indicate to respondents that what have been said was of importance.
ETHICS IN INTERVIEWING:
the necessity for informed consent.
• It is preferable to
  request participants to
  sign an informed
  consent form.
• to preserve the rights
  of both interviewers
  and participants
• to avoid misunderstanding of any issues regarding the
  interview.
CHECKLISTS I
                                            A type of informational job aid used to
  Comprehensive list of important or        reduce failure by compensating for
relevant actions, or steps to be taken in   potential limits of human memory and
            a specific order.               attention. It helps to ensure consistency
   (http:/www. businessdictionary.com)      and completeness in carrying out a task.
                                                                          (Wikipedia)


                                    General
                                   Definitions


A list of items to be noted, checked and
                                               A list of things you need to do or
              remembered.
                                                             consider.
(The American Heritage@Dictionary of
                                                                        (MacMillan)
               the English Language)
CHECKLISTS II
  Generally, it is as a tool or instrument for data collection



                                         Ensures a more complete
   The simplest of all the devices
                                       consideration of all aspects of
         for data collection
                                          the object, act or task.

   It consists of a prepared list of
                                         Contain terms, which the
   items pertinent to an object or
                                         respondent understands
           a particular task
    Presence or absence of each
                                       May be used as an independent
     item may be indicated by
                                           tool or as a part of a
      checking „yes‟ or „no‟ or
                                          schedule/questionnaire
          multipoint scale
CATEGORIES
                       Checklist is divided in TWO (2) categories ;
              Performance Checklists                     Self – checklists

             most frequently used of all measuring    List of several characteristics or
             instruments                              activities presented to the subjects
                                                      of a study
             Consists of a list of behaviours that
             make up a certain type of                Individuals place a mark opposite
             performance.                             the characteristics they possess or
                                                      the activities they have engaged for
             To determine whether an                  a particular length of time.
             individual behaves in a certain
             way when asked to complete a
                                                      Often used when
             particular task
                                                      researchers want
No
                                                      students to diagnose or
subjective   If particular behavior is present,       to appraise their own
judgments    a check mark is placed                   performance
THE PURPOSES

                    Enhance quality of research
                    proposals
  As a guide to build skills in        Provide formative evaluation for
  writing research proposals that      the success in the summative
  involve human participants           evaluation process
  Outline necessary content for research proposals involving human
  participants, and learning activities are intended to build application
  skills

  To guide evaluative feedback         As a guide to evaluate previous
                                       proposals, thus produces clear
  Communicate important                understanding of the criteria and
  course content                       standards
FUNDAMENTAL
                            Brookfield‟s 5 Principles

     • Explain Intentions Clearly is a guiding principle when distributing checklists.
       Checklist clearly communicates performance expectations in terms of criteria and
P1     standards.

     • Improve Clarity in Instructions – checklist specifically identifies what needs to be
P2     included in a proposal or what parts of a proposal may need revision.

     • Sort Out Causes of Resistance – use of checklist at intervals help researchers build
       confidence in their ability to develop a high-quality proposal that meets criteria and
P3     standards.

     • Conduct Regular Formative Evaluation – in the form of troubleshooting, private
P4     feedback, buddy system, small group feedback sessions

     • Overcome Fear in Public – checklists build confidence and eliminates errors before
P5     presenting a proposal, creating “success” experience.

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Interviewing

  • 1. Observation, Int erviews and Checklist Syarifah Nazurah Abd Khalib (2011909417) Wani Nurfahani Mohd Sapuan (2011918621) Rashidah Robani (2011725353)
  • 3. Observation Meriam – Webster dictionary (2012) defines observe as „to watch carefully especially with attention to details or behaviour for the purpose of arriving at a judgment. Observation as the best way to answer some research questions – observing how people act and how things look.
  • 4. Roles of a Researcher Participant Nonparticipant Observation observation Overt Participant Participant-as- Observer observer Covert Participant Observer-as- Observer participant
  • 5. Figure 1 : Variations in Approaches to Observation (Frankael, Wallen & Hyun (2012)
  • 6. Naturalistic Observation • It involves observing individuals in their natural setting. • No effort is required to manipulate variables or to control activities, but simply observes and records what happens. • Example of naturalistic observer – Jean Piaget.
  • 7. Simulations Individual • You are a primary teacher and a student of yours has been away from school for more than two weeks. What Role do you say to him when he suddenly appears at school? Playing • The district is having an action song competition and your school never Team Role participate in the competition. As new English teachers, all of you are required to discuss on the reasons Playing why the school did not participate in that competition before. What will be the outcome?
  • 8. Observer Effect • “ The presence of an observer can have a considerable impact on the behaviour of those being observed and hence, on the outcomes of the study”. • Bernard (n.d), as cited in Frankel, Wallen and Hyun (2012) suggests that “eventually, people just get plain tired of trying to manage your impression and they act naturally. In research, the trick is to catch a glimpse of people in their natural activities before they see you coming on the scene – before they have the chance to modify the behaviour.
  • 9. Curiosity aroused, resulted in a lack of attention to the task at hand, thus producing other-than- normal-behaviour. If an observer is unexpected The behaviour of those who are being observed might be influenced by the researcher‟s purpose
  • 10. Observer bias and expectations • Observer bias refers to the possibility that certain characteristics or ideas of observers may bias what they „see‟. •This is influenced to some degree by past experiences; how we see the world and the people within it. •Observer expectations refers to if the researchers may expect a certain type of behaviour which may not be how the subjects normally behave.
  • 11. Coding Observational Data • The coding scheme is a set of categories that an observer uses to record the frequency of a person‟s or group‟s behaviour. Figure 2 : The Amidon/ Flanders Scheme for Coding Categories of Interactions in the Classrooms (Amidon & Hough ,1967)
  • 12. The Use of Technology • Recording the behaviour of people using video or digital recording devices permits the researcher to repeatedly view the behaviour of an individual or a group and then decide how to code it at a later, usually more relaxed and convenient time. • To record observation perfectly • Observation can be reviewed several times • Experts or interested others can view and share insights • Permanent record of certain kinds of behaviours is obtained for comparison with later or different samples • Good video requires some training and prior experiences • Several microphones can distort the participant behaviour • Prolonged recording can be expensive • Audio – record only verbal behaviour • Noise is difficult to distinguish specific speakers and sometimes interferes with the understanding of the content
  • 13. INTERVIEWING The second method for qualitative research. The most important data collection technique a qualitative researcher possesses (Fetterman) The purposes: * to discover the views, opinions and thought of the samples (Patton) * to discover the overlooked things during the observation * to check the accuracy of data collection.
  • 14. INTERVIEWING Semi Informal structured Structured There are FOUR (4) types of interviews that can be used in a qualitative research;
  • 15. TYPES OF INTERVIEWS * verbal questionnaires * are conducted in a formal manner. Structure d * are best conducted toward the end of the study Semi * effective in testing the hypothesis of the research. structured * the most common type of interview * no certain guidelines of asking the questions. Informal * less formal/casual manner. * the objective is to gain the views, thoughts and opinions of the samples. * issues of ethics – too personal? * applicable in various forms; * structured, semi-structured or informal. * the least favourable type of the interview * requires the samples to recall and reconstruct of something that happened in the past. * there is a possibility that the data is not accurate thus unreliable for the research.
  • 16. INTERVIEW STRATEGIES There are FOUR (4) major Informal interview strategies 1 Conversation al Interview Interview Guide 2 Approach Standardized Closed, Fixe 3 Open-Ended Interview 4 d-Response Interview.
  • 17. INTERVIEW STRATEGIES Informal Conversational Interview Interview Guide Approach 1 2 Characteristics: Characteristics: * the questions are not planned * The topics and issues are outlined in * they are asked in accordance to the advance. situation. * The questions and sequence will be determined during the interview. Strengths: Strengths: * Individuality * systematic data collection - the questions & the interview * The outline acts as a guidance Weaknesses: Weaknesses: * vast different responses from one * different responses from one sample to sample to another due to the flexibility in another developing the questions. * the data could not be easy to analyse * the data could not be easy to analyse
  • 18. INTERVIEW STRATEGIES Standardize Open-ended Interview Closed, Fixed-response Interview 3 Characteristics: 4 * The questions and sequence are Characteristics: planned * The categories for the questions and before the interview. responses are already prepared in * The samples are asked the same advance. questions * Responses are fixed. by the researcher. * The questions are in open-ended format. Strengths: Strengths: *The data becomes simpler and clearer *the data could be easy to analyse to be analysed and compared. *Less time consuming Weaknesses: Weaknesses: *limits the naturalness and relevance of *Respondents might face difficulties in the responding to the questions questions to the samples. *Limited choice of responses
  • 19. KEY-ACTOR INTERVIEWS The term „key actor‟ derives from the term „key informant‟. Definitions: Key informant the individuals who know their culture and history and are able to articulate better than others. Key actor The individuals who are knowledgeable and informative. Excellent source of knowledge In a research context, researchers should take some time to identify and build rapport with the key actors of a population.
  • 20. TYPES OF INTERVIEW QUESTIONS There are SIX (6) types of basic questions which Feeling are; questions Knowledge Opinion questions questions Experience questions Background Sensory questions questions
  • 21. TYPES OF INTERVIEW QUESTIONS -Demographic questions -feature questions related to respondents Backgroun d questions -For example; education level, age, income etc. -feature questions related to the facts that the respondents know -The information of the school , the graduation requirements, etc. -For example; Knowledg What is the graduation requirement in this school? e questions -Behaviour questions -To discover the respondents‟ experience, behaviour or activities that could not be observed due to several reasons such as; Experience *The researcher was not there questions *It was happening in the past -For example; If I were to follow you through a typical day here at your school,
  • 22. TYPES OF INTERVIEW QUESTIONS -Values questions -Concern on the respondents‟ views, opinions and thoughts Opinion -For example; questions What do you think about ________________? -Related to how respondents feel on certain things -For example; Feeling How do you feel about _____________? questions -Rely on the five senses; -What is seen, heard, tasted, smelled and Sensory touched by the respondents. questions -For example; When you enter your classroom, what do you see?
  • 23. INTERVIEWING BEHAVIOUR There are a set of expectations of how the researchers should behave during the interview. be natural respect the The build rapport with respondents and researcher the respondents their culture should; etc
  • 24. FOCUS GROUP INTERVIEW • a group of small people • they are seated together and asked a series of questions to think of. • the objective is to identify what this group of people think about the questions asked. • not a discussion, problem-solving or decision-making session.
  • 25. FOCUS GROUP INTERVIEW knowledgeable Characteristics Roles  Facilitating interaction  Drawing out differing perspectives  Keeping sessions focused Facilitator  Challenge participants in bringing out differing opinions about a topic  Probe for more details
  • 26. FOCUS GROUP INTERVIEW • There are 3 parts; facilitator/moderator facilitator/moderator •welcomes members •thanking and debriefing •explains purpose, Closing participants context and rules Opening •giving them opportunity for further input. Middle participants answer main research questions
  • 27. RECORDING DATA involves •Advantages:  To keep track the conscious and unconscious response of the respondents.  Facilitate later analysis, including locating important quotations from the recording device  Indicate to respondents that what have been said was of importance.
  • 28. ETHICS IN INTERVIEWING: the necessity for informed consent. • It is preferable to request participants to sign an informed consent form. • to preserve the rights of both interviewers and participants • to avoid misunderstanding of any issues regarding the interview.
  • 29. CHECKLISTS I A type of informational job aid used to Comprehensive list of important or reduce failure by compensating for relevant actions, or steps to be taken in potential limits of human memory and a specific order. attention. It helps to ensure consistency (http:/www. businessdictionary.com) and completeness in carrying out a task. (Wikipedia) General Definitions A list of items to be noted, checked and A list of things you need to do or remembered. consider. (The American Heritage@Dictionary of (MacMillan) the English Language)
  • 30. CHECKLISTS II Generally, it is as a tool or instrument for data collection Ensures a more complete The simplest of all the devices consideration of all aspects of for data collection the object, act or task. It consists of a prepared list of Contain terms, which the items pertinent to an object or respondent understands a particular task Presence or absence of each May be used as an independent item may be indicated by tool or as a part of a checking „yes‟ or „no‟ or schedule/questionnaire multipoint scale
  • 31. CATEGORIES Checklist is divided in TWO (2) categories ; Performance Checklists Self – checklists most frequently used of all measuring List of several characteristics or instruments activities presented to the subjects of a study Consists of a list of behaviours that make up a certain type of Individuals place a mark opposite performance. the characteristics they possess or the activities they have engaged for To determine whether an a particular length of time. individual behaves in a certain way when asked to complete a Often used when particular task researchers want No students to diagnose or subjective If particular behavior is present, to appraise their own judgments a check mark is placed performance
  • 32. THE PURPOSES Enhance quality of research proposals As a guide to build skills in Provide formative evaluation for writing research proposals that the success in the summative involve human participants evaluation process Outline necessary content for research proposals involving human participants, and learning activities are intended to build application skills To guide evaluative feedback As a guide to evaluate previous proposals, thus produces clear Communicate important understanding of the criteria and course content standards
  • 33. FUNDAMENTAL Brookfield‟s 5 Principles • Explain Intentions Clearly is a guiding principle when distributing checklists. Checklist clearly communicates performance expectations in terms of criteria and P1 standards. • Improve Clarity in Instructions – checklist specifically identifies what needs to be P2 included in a proposal or what parts of a proposal may need revision. • Sort Out Causes of Resistance – use of checklist at intervals help researchers build confidence in their ability to develop a high-quality proposal that meets criteria and P3 standards. • Conduct Regular Formative Evaluation – in the form of troubleshooting, private P4 feedback, buddy system, small group feedback sessions • Overcome Fear in Public – checklists build confidence and eliminates errors before P5 presenting a proposal, creating “success” experience.