Guide to Interviewing



                 Presentation by
                 Asiya firdose
                 2nd MBA
Contents
   Types of interviews
   Three steps in successful interviewing
   The interview schedule
   The interview guide
   Conducting the interview
   Rapport
   Questioning
   Interview review
   The interviewee
   Dos and don’ts
   Further assistance
                                             2
Interviews
Interviews are in essence guided dialogues to
gain information, made effective by using a well
prepared interview guide.
Some examples are:
•   Requirements gathering interviews
•   Post implementation review interviews
•   Job and team selection interviews
•   Performance review interviews
•   Exit interviews
                                                   3
Three steps in successful interviewing

 Preparation: produce an interview schedule
  and interview guides.
 Execution: conduct the interviews

 Review: write up the interview notes




                                               4
Steps in the interview process
                 Preparation                       Execution          Review


             Interview            Interview                             Interview
                                                     Interview
             schedule              guides                              notes format


         Who you are going    What questions are     • Structure   What results were
         to interview, why,   you going to ask?      • Rapport     obtained?
         when and where?                             • Listen         • Information found
                                                     • Probe          • Decisions
                                                     • Clarify        • Actions




 An interview guide should be created prior to all
 interviews to ensure the interviews are focused and
 efficient and enable comparison and summarisation.

                                                                                            5
The interview guide
        Section        Question                         Sub Question
        Introduction   1. Personal background           • Education
                       2. Key mission of the department • Work experience
                       3. ……………..                       • Major activities
                                                        • Major interfaces
                                                        •

        Body           4. Recent development in area x • Major products
                       5. Customer reactions           • Competitor activities
                       6. ……………….                       • Switching costs
                       7. ……………….                       • Timing of change
                       8. ……………….                       •
        Wrap up        9. Future trends
                                                        • Next S - curve
                       10.Restate key points
                                                        • Timing
                                                        •




To make the most out of an interview, a well thought
through interview guide is extremely helpful.
                                                                                 6
Preparing the interview guide

  •   Determine the objectives of the interview.
  •   Plan the structure of the interview.
  •   Prepare interview questions.
  •   Prepare additional notes if they assist. For
      example having an organisation chart helps in
      clarifying roles and responsibilities.

 The interview guide enables standardisation of
 interviews for effective comparison and summarisation
                                                         7
How to conduct the interview
Introduction
   Conduct at their place of work where possible
   Always state the reason for the interview and how it will be conducted
   Put the interviewee at ease
   Ask the interviewee if they agree to you taking notes
Body
   Listen to the answers and request clarification if necessary
   Avoid making criticisms or taking sides
   Keep control of the interview: refocus the interviewee if they
       are rambling or clarify if they misunderstood the question

    Stay focused and follow your interview guide
    Allow the interviewee to ask questions
Wrap-up
   Thank the interviewee
   Advise them what the next steps are and the timeframe
                                                                             8
Interview review
A standard interview note format is useful in orienting interviews to results:

       Key Steps                          Format
                                               Interview Notes
                                                Interview Notes
       ••Write interview notes
          Write interview notes
         as soon as possible after the    Interviewees:
                                           Interviewees:
          as soon as possible after the
         interview                        Interviewers:
                                           Interviewers:
          interview
                                          Location:
                                           Location:
       ••Outline key findings,            Date:
                                           Date:
          Outline key findings,
         note emerging hypotheses
          note emerging hypotheses        KEY FINDINGS
                                          KEY FINDINGS

       ••Consider how findings fit
          Consider how findings fit
         with earlier evidence            BACKGROUND AND
                                          BACKGROUND AND
          with earlier evidence           SITUATION
                                          SITUATION
       ••Identify gaps to be
          Identify gaps to be
         filled in subsequent
          filled in subsequent            DISCUSSION NOTES
                                          DISCUSSION NOTES
         interviews
          interviews
                                          NEXT STEPS
                                          NEXT STEPS



           Interview notes are valuable when sharing
           information with other team members.
                                                                                 9
The interviewee may be
  •   Assuming no possible improvement
  •   Assuming they have the full picture
  •   Assuming knowledge on your part
  •   Describing work out of sequence
  •   Covering up their own failings
  •   Exaggerating
  •   Scoring off others

  •   Overwhelmed by you

  •   Protecting others

  •   Exaggerating the immediate problem

  •   Overestimating the importance of the job

  •   telling you what they think you want to hear



                                                     10
Adjust your style to suit the interviewee
  The nervous interviewee
     Be very explicit in setting the scene, tell why you are there and what they can
     expect. Establish rapport and make sure you are relaxed and confident
  The non-talker
     Make a special effort to build rapport and find common language and
  experiences. Avoid closed questions, use open questions to draw them out
  The angry/hostile interviewee
     Do not tolerate threatening behaviour.
     If anger is directed at you:
     • admit your mistake if you are wrong
     • stay calm, avoid getting angry in return
     If anger is directed at others:
     • do not get involved and do not taking sides
     • correct misinformation tactfully
        ie do not challenge honestly held opinions

                                                                                       11
Poor interviewing behaviour
Examples:
×   Did not make an appointment

×   Arrived late

×   Was rude

×   Exhibited one upmanship

×   Did not explain the purpose of the interview

×   Did not explain the scope of interview

×   Used jargon

×   Became confrontational

×   Was inconsiderate

×   Talked down to the interviewee

×   Abruptly ended the interview

×   Did not explain what happens next
                                                   12
Do not
×   Arrive without warning
×   Forget interviewee’s name or role
×   Show off
×   Criticise
×   Interrupt
×   Be impatient
×   Use coarse language
×   Fidget, lounge or appear bored
×   Go over time without agreement from interviewee
×   Fail to thank the interviewee for their time




                                                      13
Do
 Create rapport
 Make notes
 Be sincere
 Be objective
 Be courteous
 Verify your findings
 Separate fact from fiction
 Pitch the interview at the right level
 Keep within the scope of the interview
 Establish the option to ask follow up questions
 Wrap up the interview and thank the interviewee
   for their time.

                                                    14
Further assistance
For additional supporting guides refer to:

 Guide to communicating

 Guide to requirements gathering

 Guide to conducting meetings and RAP sessions




                                                  15
THANKING YOU


               16

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Interviewing

  • 1. Guide to Interviewing Presentation by Asiya firdose 2nd MBA
  • 2. Contents  Types of interviews  Three steps in successful interviewing  The interview schedule  The interview guide  Conducting the interview  Rapport  Questioning  Interview review  The interviewee  Dos and don’ts  Further assistance 2
  • 3. Interviews Interviews are in essence guided dialogues to gain information, made effective by using a well prepared interview guide. Some examples are: • Requirements gathering interviews • Post implementation review interviews • Job and team selection interviews • Performance review interviews • Exit interviews 3
  • 4. Three steps in successful interviewing  Preparation: produce an interview schedule and interview guides.  Execution: conduct the interviews  Review: write up the interview notes 4
  • 5. Steps in the interview process Preparation Execution Review Interview Interview Interview Interview schedule guides notes format Who you are going What questions are • Structure What results were to interview, why, you going to ask? • Rapport obtained? when and where? • Listen • Information found • Probe • Decisions • Clarify • Actions An interview guide should be created prior to all interviews to ensure the interviews are focused and efficient and enable comparison and summarisation. 5
  • 6. The interview guide Section Question Sub Question Introduction 1. Personal background • Education 2. Key mission of the department • Work experience 3. …………….. • Major activities • Major interfaces • Body 4. Recent development in area x • Major products 5. Customer reactions • Competitor activities 6. ………………. • Switching costs 7. ………………. • Timing of change 8. ………………. • Wrap up 9. Future trends • Next S - curve 10.Restate key points • Timing • To make the most out of an interview, a well thought through interview guide is extremely helpful. 6
  • 7. Preparing the interview guide • Determine the objectives of the interview. • Plan the structure of the interview. • Prepare interview questions. • Prepare additional notes if they assist. For example having an organisation chart helps in clarifying roles and responsibilities. The interview guide enables standardisation of interviews for effective comparison and summarisation 7
  • 8. How to conduct the interview Introduction Conduct at their place of work where possible Always state the reason for the interview and how it will be conducted Put the interviewee at ease Ask the interviewee if they agree to you taking notes Body Listen to the answers and request clarification if necessary Avoid making criticisms or taking sides Keep control of the interview: refocus the interviewee if they are rambling or clarify if they misunderstood the question Stay focused and follow your interview guide Allow the interviewee to ask questions Wrap-up Thank the interviewee Advise them what the next steps are and the timeframe 8
  • 9. Interview review A standard interview note format is useful in orienting interviews to results: Key Steps Format Interview Notes Interview Notes ••Write interview notes Write interview notes as soon as possible after the Interviewees: Interviewees: as soon as possible after the interview Interviewers: Interviewers: interview Location: Location: ••Outline key findings, Date: Date: Outline key findings, note emerging hypotheses note emerging hypotheses KEY FINDINGS KEY FINDINGS ••Consider how findings fit Consider how findings fit with earlier evidence BACKGROUND AND BACKGROUND AND with earlier evidence SITUATION SITUATION ••Identify gaps to be Identify gaps to be filled in subsequent filled in subsequent DISCUSSION NOTES DISCUSSION NOTES interviews interviews NEXT STEPS NEXT STEPS Interview notes are valuable when sharing information with other team members. 9
  • 10. The interviewee may be • Assuming no possible improvement • Assuming they have the full picture • Assuming knowledge on your part • Describing work out of sequence • Covering up their own failings • Exaggerating • Scoring off others • Overwhelmed by you • Protecting others • Exaggerating the immediate problem • Overestimating the importance of the job • telling you what they think you want to hear 10
  • 11. Adjust your style to suit the interviewee The nervous interviewee Be very explicit in setting the scene, tell why you are there and what they can expect. Establish rapport and make sure you are relaxed and confident The non-talker Make a special effort to build rapport and find common language and experiences. Avoid closed questions, use open questions to draw them out The angry/hostile interviewee Do not tolerate threatening behaviour. If anger is directed at you: • admit your mistake if you are wrong • stay calm, avoid getting angry in return If anger is directed at others: • do not get involved and do not taking sides • correct misinformation tactfully ie do not challenge honestly held opinions 11
  • 12. Poor interviewing behaviour Examples: × Did not make an appointment × Arrived late × Was rude × Exhibited one upmanship × Did not explain the purpose of the interview × Did not explain the scope of interview × Used jargon × Became confrontational × Was inconsiderate × Talked down to the interviewee × Abruptly ended the interview × Did not explain what happens next 12
  • 13. Do not × Arrive without warning × Forget interviewee’s name or role × Show off × Criticise × Interrupt × Be impatient × Use coarse language × Fidget, lounge or appear bored × Go over time without agreement from interviewee × Fail to thank the interviewee for their time 13
  • 14. Do  Create rapport  Make notes  Be sincere  Be objective  Be courteous  Verify your findings  Separate fact from fiction  Pitch the interview at the right level  Keep within the scope of the interview  Establish the option to ask follow up questions  Wrap up the interview and thank the interviewee for their time. 14
  • 15. Further assistance For additional supporting guides refer to:  Guide to communicating  Guide to requirements gathering  Guide to conducting meetings and RAP sessions 15

Editor's Notes

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