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Hello
by Richard Tidman



Everyone’s favourite Uncle   A presentation by
02 | About Uncle




Who are Uncle?
Uncle are an integrated,
full service design agency
with a wealth of experience.
We have a passionate team
with the desire to deliver.




Everyone’s favourite Uncle
03 | About Uncle




Our Philosophy
We apply our experience
and insight in a way that
doesn’t alienate. We believe
in keeping it simple, after all,
clear concise communication
speaks volumes.




Everyone’s favourite Uncle
04 | About Uncle




What We Do
           Brand Strategy
           Brand Identity
           Print Design
           Web Design
           Packaging Design
           Exhibition Design
           Wayfinding & Signage
           Campaign Creative      We do all these things
           Art Direction          but our core proposition
           Print Management       is more straightforward




Everyone’s favourite Uncle
05 | About Uncle




Brilliant Ideas
Uncle take pride in originating
innovative and engaging
creative solutions that connect
with the intended audience.




Everyone’s favourite Uncle
06 | About Uncle




Positive Culture
Uncle attract the right
kind of people and we pride
ourselves on a team with
a wealth of knowledge,
creativity and experience.




Everyone’s favourite Uncle
07 | About Uncle




Key People


Mark Deeprose                   Richard Tidman                   Richard West                    Mike Thomas
Creative Director               Commercial Manager               Senior Creative                 Senior Developer


Mark has been delivering the    Sixteen years in design          Before joining Uncle, Richard   Mike Thomas, accomplished
goods for over fifteen years.   management has given             came up with fantastic ideas    digital professional with ten
He’s spent time at many a       Richard an impressive array      for John Brown Publishing,      years experience in design,
London agency, including        of knowledge and experience,     Why Not Associates, Lewis       information architecture
Design Bridge, Creative Leap    all of which he’s brought to     Moberly and Carter Wong         and usability for the web.
and Fingal Design working       Uncle to help spearhead          Tomlin. With over ten years’    Mike’s legacy includes an
on Bentley, Glenfiddich and     the growth of the business.      experience in designing for     impressive portfolio of over
Jaguar to name a few. Uncle     Richard joins the family         online and offline, Richard     25 websites for FTSE100, AIM
was born in 2007 from Mark’s    direct from Space and Studio     is a key member of the Uncle    and techMARK companies,
passion for design and a        Exposure, where he helped        team – and responsible for      as well as successfully apply
desire to make a difference     run the creative arms of these   many of our finest creations.   his talents to a number of
within the industry.            integrated agencies.                                             more creative briefs for clients
                                                                                                 within the music industry.




Everyone’s favourite Uncle
Everyone’s favourite Uncle
08 | About Uncle




Our Experience




Everyone’s favourite Uncle
09 | About Uncle




Testimonials

“Uncle are a genuine pleasure to work with. They understand
our brand, take on board changes with ease and accuracy
and deliver stunning pieces of communication.”
Sarah Thompson Advertising Manager Virgin Holidays


“Uncle have played a pivotal role in changing our brand
perception and developing our brand guidelines. It’s a
pleasure to work with a company who are so professional,
responsive and reliable.”
Chrysandra Halstead Marketing Manager Encyclopedia Britannica




Everyone’s favourite Uncle
10 | Our Clients




Testimonials

“Uncle have created a strong identity for our business and
have become our brand guardians. Uncle continue to keep
their ideas fresh and I beieve the success of our business is
unequivocally linked to the strength of our brand.”
Rob Pierre Managing Director Jellyfish


“Uncle worked with us on a complete rebranding project and
their consultative approach led to the development of a very
clear and consistent brand that we are fiercely proud of.”
Suzie Ballard Marketing Manager Eurostaff




Everyone’s favourite Uncle
Our Work:
Brand
Everyone’s favourite Uncle
12 | Our Work




Jellyfish                    Brand | Print | Web | Exhibition



Jellyfish was a new business in
need of a identity that would help
position them firmly in the Search
Engine Marketing sector.

The bespoke logotype was
designed and redrawn to give
Jellyfish the individuality and
standout they needed in a
competitive marketplace.




Everyone’s favourite Uncle
13 | Our Work




Bullet Marketing                   Brand | Print | Web



Bullet approached Uncle to
rebrand its marketing business
and to help take their brand
identity to the next level.

We created a brand that was
simple, flexible and powerful,
like the name suggests. The new
marque has been enhanced by
a dominant use of red which
they have now taken ownership
of within their industry sector.




Everyone’s favourite Uncle
14 | Our Work




The Segrave Trophy                    Brand | Print



The Segrave Trophy is awarded
to British subjects who demonstrate
amazing acheivements on land,
sea, water and in the air.
The awards have recognised
legends such as Sir Donald
Campbell and Sir Stirling Moss.

The identity was inspired by the
trophy itself and was important
that the new brand and supporting
material reflected the prestious
nature of the awards.




Everyone’s favourite Uncle
15 | Our Work




Brent Walsh                         Brand | Print | Web | Interior



Brent Walsh is the ultimate in
male grooming. Our brief was
to create an identity which
appeals to men who care about
their appearance, enjoy being
pampered and relaxing in a cool
and unpretentious environment.

Uncle developed the brand and
have been responsible for the
interiors, signage, point of sale
and overall brand consistency
throughout the business.




Everyone’s favourite Uncle
Our Work:
Web
Everyone’s favourite Uncle
17 | Our Work




triOpsis                   Brand | Website



Uncle provide a totally integrated
service to triOpsis, a specialist
in the world of Retail Display
Management.

As well as creating the triOpsis
brand and company website,
we have also played a big part
in building the web application
that forms a central part of the
company’s key product offering.




www.triopsis.com




Everyone’s favourite Uncle
18 | Our Work




Jellyfish                      Brand | Website



As brand guardians for
Jellyfish, Uncle were asked
to translate their brand on the
web. Specialising in online
subscription and conversion,
Jellyfish required a site that
represented their online
business and experience.

Their website has become the
strongest selling tool in a highly
competitive market sector.




www.jellyfish.co.uk




Everyone’s favourite Uncle
19 | Our Work




Riverford                          Campaign Website



Uncle created a campaign
specific website for this online
organic produce retailer.

Uncle worked closely with
Paid Search marketing agency,
Jellyfish to provide a bespoke
creative solution aimed at
driving substantial sales when
the site goes live at the end of
July ‘09.




Everyone’s favourite Uncle
21 | Why Uncle?




Why Uncle?
We have great strategic and
creative skills with a solid
work ethic. We are innovative,
flexible and friendly with real
belief in what we do.
Uncle care about providing
the very best solution in
response to your brand needs.




Everyone’s favourite Uncle
Thank you
For more information please contact:


Richard Tidman
richard.tidman@creativeuncle.co.uk
+44 (0)7525 838537

31 London Road
Reigate, Surrey RH2 9SS
0845 123 6080
creativeuncle.co.uk

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Introducing Uncle

  • 1. Hello by Richard Tidman Everyone’s favourite Uncle A presentation by
  • 2. 02 | About Uncle Who are Uncle? Uncle are an integrated, full service design agency with a wealth of experience. We have a passionate team with the desire to deliver. Everyone’s favourite Uncle
  • 3. 03 | About Uncle Our Philosophy We apply our experience and insight in a way that doesn’t alienate. We believe in keeping it simple, after all, clear concise communication speaks volumes. Everyone’s favourite Uncle
  • 4. 04 | About Uncle What We Do Brand Strategy Brand Identity Print Design Web Design Packaging Design Exhibition Design Wayfinding & Signage Campaign Creative We do all these things Art Direction but our core proposition Print Management is more straightforward Everyone’s favourite Uncle
  • 5. 05 | About Uncle Brilliant Ideas Uncle take pride in originating innovative and engaging creative solutions that connect with the intended audience. Everyone’s favourite Uncle
  • 6. 06 | About Uncle Positive Culture Uncle attract the right kind of people and we pride ourselves on a team with a wealth of knowledge, creativity and experience. Everyone’s favourite Uncle
  • 7. 07 | About Uncle Key People Mark Deeprose Richard Tidman Richard West Mike Thomas Creative Director Commercial Manager Senior Creative Senior Developer Mark has been delivering the Sixteen years in design Before joining Uncle, Richard Mike Thomas, accomplished goods for over fifteen years. management has given came up with fantastic ideas digital professional with ten He’s spent time at many a Richard an impressive array for John Brown Publishing, years experience in design, London agency, including of knowledge and experience, Why Not Associates, Lewis information architecture Design Bridge, Creative Leap all of which he’s brought to Moberly and Carter Wong and usability for the web. and Fingal Design working Uncle to help spearhead Tomlin. With over ten years’ Mike’s legacy includes an on Bentley, Glenfiddich and the growth of the business. experience in designing for impressive portfolio of over Jaguar to name a few. Uncle Richard joins the family online and offline, Richard 25 websites for FTSE100, AIM was born in 2007 from Mark’s direct from Space and Studio is a key member of the Uncle and techMARK companies, passion for design and a Exposure, where he helped team – and responsible for as well as successfully apply desire to make a difference run the creative arms of these many of our finest creations. his talents to a number of within the industry. integrated agencies. more creative briefs for clients within the music industry. Everyone’s favourite Uncle Everyone’s favourite Uncle
  • 8. 08 | About Uncle Our Experience Everyone’s favourite Uncle
  • 9. 09 | About Uncle Testimonials “Uncle are a genuine pleasure to work with. They understand our brand, take on board changes with ease and accuracy and deliver stunning pieces of communication.” Sarah Thompson Advertising Manager Virgin Holidays “Uncle have played a pivotal role in changing our brand perception and developing our brand guidelines. It’s a pleasure to work with a company who are so professional, responsive and reliable.” Chrysandra Halstead Marketing Manager Encyclopedia Britannica Everyone’s favourite Uncle
  • 10. 10 | Our Clients Testimonials “Uncle have created a strong identity for our business and have become our brand guardians. Uncle continue to keep their ideas fresh and I beieve the success of our business is unequivocally linked to the strength of our brand.” Rob Pierre Managing Director Jellyfish “Uncle worked with us on a complete rebranding project and their consultative approach led to the development of a very clear and consistent brand that we are fiercely proud of.” Suzie Ballard Marketing Manager Eurostaff Everyone’s favourite Uncle
  • 12. 12 | Our Work Jellyfish Brand | Print | Web | Exhibition Jellyfish was a new business in need of a identity that would help position them firmly in the Search Engine Marketing sector. The bespoke logotype was designed and redrawn to give Jellyfish the individuality and standout they needed in a competitive marketplace. Everyone’s favourite Uncle
  • 13. 13 | Our Work Bullet Marketing Brand | Print | Web Bullet approached Uncle to rebrand its marketing business and to help take their brand identity to the next level. We created a brand that was simple, flexible and powerful, like the name suggests. The new marque has been enhanced by a dominant use of red which they have now taken ownership of within their industry sector. Everyone’s favourite Uncle
  • 14. 14 | Our Work The Segrave Trophy Brand | Print The Segrave Trophy is awarded to British subjects who demonstrate amazing acheivements on land, sea, water and in the air. The awards have recognised legends such as Sir Donald Campbell and Sir Stirling Moss. The identity was inspired by the trophy itself and was important that the new brand and supporting material reflected the prestious nature of the awards. Everyone’s favourite Uncle
  • 15. 15 | Our Work Brent Walsh Brand | Print | Web | Interior Brent Walsh is the ultimate in male grooming. Our brief was to create an identity which appeals to men who care about their appearance, enjoy being pampered and relaxing in a cool and unpretentious environment. Uncle developed the brand and have been responsible for the interiors, signage, point of sale and overall brand consistency throughout the business. Everyone’s favourite Uncle
  • 17. 17 | Our Work triOpsis Brand | Website Uncle provide a totally integrated service to triOpsis, a specialist in the world of Retail Display Management. As well as creating the triOpsis brand and company website, we have also played a big part in building the web application that forms a central part of the company’s key product offering. www.triopsis.com Everyone’s favourite Uncle
  • 18. 18 | Our Work Jellyfish Brand | Website As brand guardians for Jellyfish, Uncle were asked to translate their brand on the web. Specialising in online subscription and conversion, Jellyfish required a site that represented their online business and experience. Their website has become the strongest selling tool in a highly competitive market sector. www.jellyfish.co.uk Everyone’s favourite Uncle
  • 19. 19 | Our Work Riverford Campaign Website Uncle created a campaign specific website for this online organic produce retailer. Uncle worked closely with Paid Search marketing agency, Jellyfish to provide a bespoke creative solution aimed at driving substantial sales when the site goes live at the end of July ‘09. Everyone’s favourite Uncle
  • 20. 21 | Why Uncle? Why Uncle? We have great strategic and creative skills with a solid work ethic. We are innovative, flexible and friendly with real belief in what we do. Uncle care about providing the very best solution in response to your brand needs. Everyone’s favourite Uncle
  • 21. Thank you For more information please contact: Richard Tidman richard.tidman@creativeuncle.co.uk +44 (0)7525 838537 31 London Road Reigate, Surrey RH2 9SS 0845 123 6080 creativeuncle.co.uk