Introduction of woabi.de
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Woabi.de is a mobile barcode scanning service launched in Germany that allows consumers to access product information and prices at the point of sale via their mobile phones. The platform features product lists, user recommendations, and integrates with social networks for sharing watchlists. Founded in 2008, Woabi seeks to innovate in mobile commerce and product information, aiming to enhance the shopping experience.
Introduction of woabi.de
- 1. Presentation of Berlin, 25th August 2009
- 2. The next big thing: mobile barcode scanning services
- 3. Consumers get price- and product information direct at the POS
- 4. woabi.de makes the mobile phone to a shopping companion the shopping vision • woabi enables all users at POS to access all relevant product information via mobile phone • quick & easy product identification through barcode scan and compact delivery of prices & shops • for mobile cameras with and w/o autofocus available
- 5. woabi.de searches the best price-offers and supplies the suitable shops Features Shop-List • database network to access thousands of products and prices • product indicates and listings of shops with best prices • product & customer reviews • save products to personal watchlists Product-List • user recommendations
- 6. State of the Art Technology and Content... Technology Information • Mobile code recognition • Product data & reviews (EAN, QR) • Offer- and price • Productdatabases informations • Mobile client-server • Location-based data communication • Geocoding • Mobile client-applications • Searchalgorithm / • Web-services product matching and • also J2ME, Android, indexing Windows Mobile, iPhone
- 7. The mobile services are complemented by a web service Online Plattform • MyAccount – Lists all products already “scanned” mobile (inquiries) • Administrate personal product watch-/wishlists • Publish products and lists at social networks (Facebook, etc.) • Online-Ordering
- 8. Watchlists can be used and communicated variously Activate watchlists for a social community profile …and friends can see the favorite products.
- 9. Monetarisation: Affiliate-Partnerships User can order products online CPC / CPO from the watchlists Prov. …and the affiliate-partner paid a provision.
- 10. woabi.de is available for many devices • Windows Mobile • Symbian • J2ME • Android • iPhone (ab Juli 09) Distribution Shortcode 86000 (only Germany supported) with text„woabi“, or mobile webpage:http://m.woabi.de
- 11. Basic facts • Founded in May 2008 • Company based in Germany, Berlin • 6 employees • Shareholders • Partners
- 12. Focus • The focus of the company is the development and marketing of innovative mobile applications and services, particularly in the area of mobile commerce and product information
- 13. Thank you for your attention! checkitmobile GmbH Tarik Tokic CEO Linienstr. 138 10115 Berlin Tel: +49 30 921 228 40 Mail: tokic@checkitmobile.com