Introduction to Chatbots on FB Messenger
Download as PPTX, PDF5 likes1,834 views
The document discusses the development of chat bots on Facebook Messenger, highlighting their potential as a solution to app discovery challenges. It outlines the features of Messenger bots, the approval process for deploying them, and best practices for creating user-friendly bots. Additionally, it mentions examples of successful bots and common reasons for bot rejection.
Introduction to Chatbots on FB Messenger
- 1. Creating Chat Bots on Facebook Messenger
- 2. Smart Messaging Platform About me Leads Developer Relations at gupshup. Prior to gupshup worked as a Senior Developer Evangelist at InMobi. Plays Ultimate Frisbee and reads comic books in his free time. Twitter: @soganmageshwar 2
- 3. Smart Messaging Platform 3 WHAT IS A CHAT BOT?
- 5. The problem with apps • App discovery is difficult in a crowded app store • User Acquisition costs are high • Bots are the new apps 5
- 6. 6 ? Messaging Apps are opening their APIs
- 7. 7As of April 2016. From statista.com
- 8. Facebook launches chat bots • Facebook launched Chat Bots on Messenger during F8 2016. • Since then 10k+ developers have built chat bots on FBM
- 9. FB Messenger Features • Chatting with a bot is similar to chatting with a Facebook user • A bot can send: • text and images • Structured Messages 9
- 10. Structured Messages • Button Template - Present simple text with options. • Generic Template - Allows for an image, title, subtitle, description and buttons. Supports multiple bubbles per message and displays them as a horizontal list like a carousel. 10
- 11. • What can a user send to your bot: • Text and Image • Location • Video or audio attachment 11
- 12. Approval process • Facebook has a strict bot approval process • Follow the Platform Policy section on Messenger • What you need to provide: • Page used to test your bot. Make sure the bot is properly connected and functional, otherwise your submission may be rejected. • Description and screencast of how you're using the Send/Receive API (pages_messaging) to communicate with people 12
- 13. Approval Process - Guidelines • Don’t contact people in Messenger unless they've agreed to be contacted by you • Respect all requests by people to block, discontinue, or opt-out of using Messenger to communicate with them. • Don't request or share individual payment card or any cardholder data within Messenger. 13
- 14. Smart Messaging Platform Tips to build a well-behaved chat bot • Always introduce yourself • Never leave a user hangin’ • Account for typos • Give easy access to ‘help’ • Offer levels of customization 14
- 15. Examples of good FB Bots • Esther 15
- 16. Examples of good FB Bots • Where 16
- 17. Examples of good FB Bots • Hi Poncho 17
- 18. Common reasons for rejection/removal • Incomplete documentation • Unexpected behaviour • 4% of users block the bot. 18
- 19. Gupshup offers tools for the entire bot lifecycle 19
- 20. Smart Messaging Platform Thank You! 20