Introwebinargettingdiversebuttsthedwcgroup7 11-dc-edits-2
- 1. Getting Diverse Butts in Seats and Keeping Them There: Why? An introductory webinar on culturally competent civic engagementThe DWC Group www.thedwcgroup.com
- 2. Changing demographics increase the challenge of civic engagementThe virtual seminar series will:Build upon lessons gathered over 20 yearsProvide practical tips Give an opportunity to apply tips in a amalgam scenario based several real casesThe DWC Group www.thedwcgroup.com
- 3. Participant IntroductionName and locationOccupation and organizationHow long have you interested in civic engagementThe DWC Group www.thedwcgroup.com
- 4. Why spend energy on cultural competence?ImagineA city manager has engaged you as a consultant. He/she is deeply bothered by the fact recognized that people of color have not been participating in public discussions. Your task is to persuade the head planner of the value of adopting a somewhat new approach to civic engagement to get new communities involved.The planner Generally, does not like changeIs not a big fan of “diversity initiatives”Is fair minded and intellectually honestStrongly believes in the idea that planners should hear from the publicThe DWC Group www.thedwcgroup.com
- 5. Consider, Reflect, and DiscussWhat would be your strongest arguments about why he/she should aside departmental funds for developing a strategy for culturally competent civic engagementThe DWC Group www.thedwcgroup.com
- 6. Probing cultural competence in more depthImagine:You have the chance to get a very large contract to design and implement an civic engagement initiativeThe decision-makers have been watching too much reality TV, and have designed an audition-like process for consultant semi-finalists. Getting to the finalist round of two is largely based on your answer to this question:What is the one tip, insight, lesson, etc. that you would offer as reflecting your most important piece of distilled wisdom that someone should keep in mind when designing a civic engagement effort that is culturally competent? The DWC Group www.thedwcgroup.com
- 7. Consider, Reflect, and DiscussThe DWC Group www.thedwcgroup.com
- 8. Our Framework for Civic EngagementCivic engagement processes can be thought of as having three phasesPublic Positioning and MessagingOutreachMeeting Design and FacilitationImproving Culturally Competence means asking a common series of professional practice questions for each phase.The core question is: What are some generalizations about the cultural groups of concern that it makes sense to alter my practice around? The DWC Group www.thedwcgroup.com
- 9. Phase 1: Positioning the MeetingGeneralization: Non-mainstream communities are sometimes better motivated by different messages than are most effective for mainstream communities. Accompanying Tip: Messages for multiple communities have be compatible, but don’t have to be identical.The DWC Group www.thedwcgroup.com
- 10. Phase 2: OutreachGeneralization: The demographics of your outreach team – and their personal style – may affect how targeted communities view your meeting. Accompanying Tip: Consider how the demographics of your outreach staff and their comfort in connecting with targeted communities.The DWC Group www.thedwcgroup.com
- 11. Phase 3: Meeting Design and FacilitationGeneralization: People from targeted communities often have very different understandings of problems and preferred solutions than other groups.Accompanying Tip: if there are “big issues” that may be on the minds of substantial portions of the target population, explore different options for addressing them directly, or acknowledging them directly and setting them aside. The DWC Group www.thedwcgroup.com
- 12. Open DiscussionThe DWC Group www.thedwcgroup.com
- 13. Our Next Virtual Seminar: Getting Butts in Seats and Keeping Them There3 Sessions, August 11, 18, & 251. Positioning Meetings2. Outreach3. Meeting Design and Facilitation$60 for series, $25 per sessionNo more than 15 people per sessionThe DWC Group www.thedwcgroup.com
- 14. Thank You!The DWC Group www.thedwcgroup.com