It (gp11)
- 1. Wong Pui Man (11012145) Wong Yun Mei (11017066) Lui Ching Ki (11008725) 26 November 2011
- 2. Background Objective Introduction Content Survey Data Brief Conclusion Analysis 26 November 2011
- 4. 1. Web Browser 2. Applications 3. Email 4. Larger Screen 5. Full Keyboard or Touchscreen 26 November 2011
- 5. • The first smartphone(IBM Simon) was released to the public 1993 • The first of Nokia's smartphones (Nokia 9000 communicator) was released 1996 • The term 'smartphone' was used for the first time when Ericsson unveiled the concept phone GS88 1997 • The first device to use an open operating system, the Symbian OS, was released 2000 26 November 2011
- 6. • Palm, Inc. introduced the Kyocera 6035, the first smartphone to be deployed in widespread use in US. 2001 • RIM released their first BlackBerry devices 2002 • The first apples’ iphone was released 2007 • The Android operating system for smartphones was released 2008 • HTC EVO 3D • Iphone 4S 2011 • Nokia announced a plan to make Microsoft Windows Phone 26 November 2011
- 7. To analysis 1. Target users of smart phones 2. Reasons why people reject using smart phones 3. Popularity of smart phones 4. Which function of smart phones is the most widely- used 5. Further development of smart phones 26 November 2011
- 8. Gender No. of respondents: 28 Age Reasons Improvement Smart phone user Popularity Survey Famous Brands Non-smart phone Price user Necessity or not? Most useful function Try in future?
- 10. Gender of smartphone users Age of smart phone users number. 25 M F 20 36% 64% 15 10 5 0 • Female smartphone users are more than that of male. • The age of smart phone users are most between 18 and 25 years old.
- 11. price is expensive s.phone is not useful to you don't want to follow the trend present phone is perfect disrecommendes by friends others Most people think the price of smartphone is expensive so do not use it.
- 12. Others 0 Battery life 5 Durability 4 Weight 3 Appearance 2 Speed 5 0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 Most people think that the speed and battery life of smartphone should be improved. Duarability also is a important problem. Appearance is the least important to be improved.
- 13. Will you try to use s.phone? (for non- smartphone user) 7 6 5 4 3 2 1 0 Y N
- 14. Popularity of smartphone 25 20 N 15 Y 10 5 0 No.of s.phone owners No.of people have ever use a s.phone •No. of people own their s.phone > No. of people have no s.phone. •No. of people have ever use s.phone > No. of people do not use s.phone before.
- 15. No. of s.phone that people know No. of s.phone of did people have in the past >6 6 4 0 2 4-6 0 1 2 1-3 3 The present is the first one • Same proportion of people know 1-3 to 4-6 brands of s.phone. • Most people have 1 to 2 s.phones.
- 16. No. of yrs of s.phone have people owned >3 3 2 1 0 0 1 2 3 4 5
- 17. Brands of s.phone that people use now 5 4 3 2 1 0 Apple and Samsung are the most popular brands
- 18. No. of hours that people use s.phone No.of people think s.phone is necessity or 6 5 4 N, 5 3 Y, 10 2 1 0 • Most people use s.phone more than 3-hours in a day. • No. of people think s.phone is necessity is double than that of not.
- 19. People think that tablet PC can br replaced by s.phone or not Y N 27% 73%
- 20. Do you join any monthly plan (with 3 free wifi service) for your smart phone ? 12 0 No. of people know how to use 7 the functions of smart phone? 0 5 10 15 N Y
- 21. Using other apps 1 Listening music 0 Sending message 1 Surfing the net 3 Taking photos or videos 1 Making phone calls 7 Playing games 2 0 1 2 3 4 5 6 7 Most people think that making phone calls is the most useful function of s.phone, least people think that listening music is the most useful function
- 22. People think that they will buy s.phone in the future or not Y N 14% 86% Most people think that they will use s.phone in the future.
- 23. Further Trend Development Improvement More and more people Expanding the market Size will use smart phone Major communication More species of apps Speed devices in the future Iphone 5,6, … Durability Become necessities and can replace MP3, Tablet Design to suit in different PC, Digital camera…. jobs (eg. Weight Business, Engineer, etc.) Apps
- 24. http://en.wikipedia.org/wiki/Smartphone http://www.pcworld.com/article/199243/a_brief_histo ry_of_smartphones.html http://www.youtube.com/watch?v=W0xXa7pbeag http://www.ehow.com/list_7510837_features- smartphone.html https://qasiatrial.asia.qualtrics.com/SE/?SID=SV_3kO THIXqP4ozSTi 26 November 2011
- 25. ~The End~ 26 November 2011