UCL / JBoye CMS workshop
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The document summarizes a UCL workshop agenda that was held on July 3rd 2013. The agenda included an introduction, presentations on best practices and trends in digital strategy, and an interactive workshop. The workshop was intended to help UCL define priorities and requirements for a unified website, including considerations for search optimization, responsive design, content management, governance, and technical capabilities.
UCL / JBoye CMS workshop
- 1. UCL Workshop July 3rd 2013
- 2. Agenda • 11.00 – 11.05 Agenda & introduction • 11.05 – 11.20 Best practices & trends • 11.20 – 13.00 Workshop
- 3. J. Boye • Brian Bentzen from J. Boye • J. Boye was founded by Janus Boye in 2003 • 12 people based in DK, Benelux, DACH & US • Facilitates network groups of web & intranet professionals • More than 500 members in Europe & North America • Consulting on all things digital • International web & intranet conference each year in Aarhus and Philadelphia
- 4. Best practices • Management buy in • Strategy first, technology last • Full time project leader • Define & prioritise need to have and nice to have • User stories & task oriented • Agile development • Set deadline after final project planning • Communication • Understands that 80% is a success • Launch with version1.0 and have a roadmap for next versions
- 5. Trends • Consolidation: One website instead of hundreds • Consolidation: One CMS instead of many • Platform: Mobile & responsive web design • Search/Google: Speed & taxonomy • Content: Independent of platform, and highly structured • Governance: Less and better editors • Hosting: On premises or in the cloud
- 6. The challenge What the users want Online strategy Trends Best practice s What the organisatio n wants What the CMS can do
- 7. Workshop • One unified website • Focus on search • Mobile & responsive design • Corporate branding • Central media library • Supported technology • Campaign sites • Reuse of content • Performance • Scalable solution terminology & metadata • Global IA • Publishing & approval workflow • Content QA • SEO When thinking of UCL online, what is must have and what is should have, and what are our priorities? For example: