LeadSeek Introduction
- 1. What We Do • We are an email marketing and lead generation firm. • We find as many new prospects as possible within your target market and significantly increase your prospect database. • We use our email distribution software to contact hundreds or thousands of your potential clients at once, then deliver to you and your team those that are interested in your company.
- 2. We allow you to focus your time and energy on prospects within your target market that are already interested in speaking with you. Our service is extremely hands-on and completely customized to your specific business needs and business model. We work with you and your team directly to ensure that we distribute the exact message you want to reach your potential customers. We want to become your lead generation partner, rather than offering you a one-size-fits-all solution.
- 3. Who are your ideal customers? You tell us who your ideal prospects are • Industries • Geographic Area • Size (Number of Employees or Revenue) • Job Titles, Departments, or Levels We then compile a list of target contacts at companies that fit your specific criteria
- 4. Craft Your Message • We will craft a custom message for you or take the messaging currently in use by your sales and/or marketing team and disperse it on a massive scale. • Why do your customers choose you? • What pain points do you address? • What advantages do you provide over your competitors?
- 5. Improved Efficiency Take your brand recognition to a new level. We take your message to your entire prospect base in seconds and allow you to focus your time and energy on interested companies that are a good fit for your business. Immediately recognize your best opportunities and maximize your sales team’s efficiency.
- 6. Database Management • We bring you those prospects that are interested in speaking with you now and manage the prospects that need “nurturing” • Never miss out on an opportunity due to poor timing • We keep in touch with the rest of your database until those companies are ready to have a conversation about your service • Using our CRM, we will manage all prospect responses, making detailed notes, follow up requests, and calendar reminders for any contacts that request a follow-up at a later date and time
- 7. Keep Your Base Informed Inform all of your customers and prospects when you have a new product or service. Contact all customers and potential clients alerting them of current promotions or price breaks.
- 8. Do you provide different services for different industries or departments? –We can organize your database in to as many subsets as you need. –Then we work with you to create customized messages detailing your specific service for that specific industry or person’s needs. Let different sub-sets of customers or prospects know when you have a new offering that will interest them specifically.
- 9. Intelligent Marketing We know what works, but you know your business. We work hand in hand with each of our customers ensuring that we send your message in the most effective way • Subject lines that work • Simple, straight-forward messaging that successfully and professionally gets your message across • Frequency, but not harassment • Prompt delivery and follow-up • We will never let a customer slip through the cracks • Personalized emails are emails that are opened and read
- 10. Industry Statistics • 44% of email recipients made at least one purchase last year based on a promotional email. (ExactTarget) • People who buy products marketed through email spend 138% more than people that do not receive email offers. (Direct Marketing Association) • 72% of B2B buyers are most likely to share useful content via email. (ExactTarget) • For every $1 spent, $44.25 is the average return on email marketing investment. ( EmailExpert) • Small business owners estimate that getting an extra hour in their day back from doing their own email marketing (and other activities) is worth $273/hour. (Constant Contact) • Email marketing yields an average 4,300% return on investment for businesses in the United States. (Direct Marketing Association) • Personalized promotional mailings have 29% higher unique open rates and 41% higher unique click rates than non-personalized mailings. (Experian) • Marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion, and retention. (Gigaom Research) • Email is nearly 40 times better than Facebook and Twitter at acquiring customers. (McKinsey & Company)
- 11. How many potential customers do you contact every day? One phone call = one business One personal trip = one business One email = thousands of businesses Let us find the interested prospects, so you can focus on closing new business How will this affect your day-to-day? Drastically expand the number of people you can reach with your message