SlideShare a Scribd company logo
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
NATIONAL
CONFERENCE ON PEER
EDUCATION, HIV AND
AIDS
JUNE14TH 2006
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
LEARNING FROM THEORY &
LINKING WITH PRACTICE IN
THE COMMUNITY
 AIM
 Critique Theoretical Foundations
of Peer Education and Practice
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CONTENT
 Introduction
 Theoretical foundations of PE
 Rationale and Principles of PE
 Gaps between theory and
practice of PE
 Recommendations
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
INTRODUCTIONS
 Peer education has grown in
popularity and practice in Kenya
and elsewhere
 Unfortunately, scholars and
advocates of peer education
rarely make reference to
theories
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Examination of peer education
theories conclude that:
 Most theories have something to
offer towards an explanation of
why peer education might be
effective
 Health promotion practice does
not support these theories
 Theories not put to use by health
sector practitioners
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Study by Turner & Shepherd
(199) revealed that:
 The peer education practitioners
are not applying theory to
practice
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Some theories only have a
limited application to peer
education principles and
practice.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
THEORETICAL
FOUNDATIONS
 The theoretical roots of peer
education can be traced back to a
number of social theories. These
include:
 Social learning theory
 Social identity theory
 Role theory
 Social inoculation theory
 Differencial Association theory
 Subculture theories
 Communication of innovations theory
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL LEARNING THEORY
 Pioneered by Albert Bandura
 Peer education is social
learning.
 Social learning through:
 Observation
 Imitation
 Modeling.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
DETERMINANTS OF SOCIAL
LEARNING
 Characteristic of model
 Attributes of observer
 Perceived consequences of
adopting the behavior (Bandura,
1977)
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RELEVANCE OF SOCIAL
LEANING TO PEER EDUCATION
 Credibility
 Empowerment
 Role modeling
 Reinforcement.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF CREDIBILITY
CLAIMS
 Many projects do not recruit PE
with high status
 Claim that peer educators
automatically have credibility
within their peer groups not well
founded.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF ROLE
MODELLING CLAIM
 Theory demand that peers
observe role models
 In practice, it is very difficult to
observe modeled behavior such
as safer sex
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Theory demands that role
models need to be successful
and competent in modeling the
desired behavior.
 Unfortunately, evidence show
that peer educators may fail to
maintain the desired health
behavior (continue to have
unsafe sex)
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF
REINFORCEMENT
 On-going contacts necessary for
reinforcement to take place
 But many projects rely on only a
one-off sessions
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF SELF
EFFICACY
 People do what is learned if they
know it is going to be effective
 But many PE programmes do
merely provide information not
required skills that empower
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Example:
 People learn safe sex but
cannot resist pressures to have
unsafe sex.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Train on assertiveness skills to
build their confidence
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF
EMPOWERMENT
 It is possible to provide people
with skills to say no to pressures
to have sex
 But having safe sex thereafter
may merely be compliance with
programme goals rather than
from real empowerment
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 The drop out rates are high after
programme is over
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL INOCULATOIN
THEORY
 Emphasizes the role of social
pressures to adopt unhealthy
behaviour (Duryea, 1991 ;
McGuire 1968 , 1974 ).
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Based on the belief that young
people lack the negotiating skills
to resist unhealthy behavior
arising from peer pressure and
other influences
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL INOCULATION
THEORY
 Proposes a range of techniques
to `inoculate' young people from
such pressure.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RELEVANCE OF CLAIMS TO
PE
 Peers as credible source of
information
 Peers as role models
 Education from peer are
acceptable
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF CLAIMS
 Reliability of self-reported claims
about peer pressures
questionable. People blame
others for their own weaknesses
 Individual Choice is more
powerful than peer pressure
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF CLAIMS
 It is ironical that peers who
influence bad behavior are used
to combat unhealthy behavior
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
DIFFERENTIAL
ASSOCIATION THEORY
 Pioneered by Sutherland and Cressy
1960
 Young people learn `bad' habits,
such as stealing, unsafe sex by
associating with others who can
teach them.
 Similarly young people can just as
easily teach each other `good' habits
which promote health (Morgan and
Eiser, 1990 ).
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RELEVANCE TO PE
 Peers are credible source of
information
 It utilizes an already established
means of sharing information
and advice
 Education by peers may be
acceptable
 Used to educate those who are
hard to reach
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM OF THEORY
 Limited to friendship and
network circles
 Example: Use of popular
prostitutes to do peer counseling
among prostitutes
 Stigma may make difficult to talk
to close friends
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SUBCULTURE THEORIES
 Pioneered by Cohen (1955) and
Miller (1958)
 That delinquents developed
subcultures opposed to
mainstream culture.
 Miller argued that working class
culture is oppositional to middle
class culture.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Subcultures promote particular
behaviors
 E.g.:
 Gays subculture
 Lesbians subculture
 Prostitutes subculture
 Chokora subculture
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RELEVANCE TO PE
 peers are a credible source of
information
 Uses already established means
of sharing information and
advice
 Education by peers may be
acceptable
 Reaches those hard to reach
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM
 Most of the peer education
projects paid little or no attention
to sub cultural factors.
 Most people at risk refuse to be
part of these subculture
initiatives
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
COMMUNICATION OF
INNOVATIONS THEORY
 Explains how innovations come to be
adopted by communities and what
factors influence the rate of adoption
[Rogers and Shoemaker (Rogers
and Shoemaker, 1971 ), ( Rogers
(Rogers, 1983-Diffusion of
Innovations)
 Discusses:
 Characteristics of innovation adopters
 the nature of the social system
 The characteristics of the innovation
 The characteristics of `change agents'.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RELEVANCE TO PE
 Peer credibility
 Reinforcement of learning
through interpersonal networks
 Recognizes social
communication networks
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
CRITICISM
 Limited to uptake of health
innovations
 Limited use in behavior change
 Opinion leaders may be
inhibitors of innovation
 Example: MPs have opposed
anti-FGM as HIV reduction
strategy
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL IDENTIY THEORY
 States that an individual has
multiple “social identities”
 Derived from a sense of
membership of a group.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL IDENTIY THEORY
 For example:
 Individuals are more likely to be
influenced by people from their
group, than by those who are
“out-group” members.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SOCIAL IDENTIY THEORY
 Kisii by Kisii than Luos
 Student by class mate than
students from other classes
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
ROLE THEORY
 States that selected individuals
will adapt to the role of group
facilitator
 Will behave as the facilitator
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
ROLE THEORY
 Significant cultural differences
makes communication less
effective
 Useful only in formal education
institutions
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PE RATIONALE
 Rationale for PE initiatives not
clear
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PE RATIONALE
 Peers are more credible sources
of information
 Cheaper than other methods
 More empowering to educators
 Uses already established means
of sharing information
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PE RATIONALE
 More successful than
professionals in passing on
information due to identification
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PE RATIONALE
 Positive role models
 Benefits peers educators
 More acceptable education than
others
 Reaches the hard to reach
 Reinforces learning
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PE RATIONALE
 Credibility:
 People learn better if peer
educator is similar to them
 People learn better when peer
educator faces similar concerns
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Peer educators get more
credibility if:
 Speak similar language as
students
 Interact a lot with the peers
 Has a history of sharing info with
peers
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
ADVERSE EFFECTS FOR
PEER EDUCATORS
 Anxiety to become an expert
source of information
 Lack of ongoing support
 Lack of payment.
 Undermines frequency of
contracts
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
EVALUATING PEER
EDUCATION
 Lack of methodologically sound
studies and a limited evidence-
base
 he evidence base for peer
education is weak outcomes of
peer education.
 Claims of effectiveness not
empirically studied
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Most evaluations do not use
high-quality evaluation research,
including controlled experiments
 The intuitive appeal of peer-
delivered health promotion is not
matched by much hard evidence
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Need of broader and
effectiveness-focused
evaluation
 Example:
 Use reach, efficacy, adoption,
implementation, maintenance
models of evaluation
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
PEER EDUCATION
APPROACHES
 Methods vary:
 Formal tutoring
 Group discussions
 Informal tutoring
 One-to-one discussions
 Counseling
 Theatre
 Stalls and exhibitions

PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SUMMARY
 Most theories have something to
offer towards an explanation of
why peer education might be
effective
 But promotion practice does not
support these theories
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
SUMMARY
 There is evidence that what is
put on paper is not adopted in
practice
 Theories not put to use by
health sector practitioners and
promoters
 Evaluation of their effectiveness
also lack scientific basis.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
RECOMMENDATIONS
 There is need to domesticate
theories to Peer Education
 There is need to bridge theory
and practice
 There is need to use scientific
methods to measure efficacy
and effectiveness of PE
initiatives
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
REFENCES &
BIBLIOGRAPHY
 G. Turner and J. Shepherd, A
method in search of a theory:
peer education and health
promotion in Health Education
Research, Vol. 14, No. 2, 235-
247, April 1999
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 Australian Injecting and Illicit Drug
Users League (AIVL) 2006 A
framework for peer education by
drug-user organisations, Sydney:
AIVL
 Damon Brogan and Jennifer Kelsall
used the AIVL document as
background for their presentation
with permission from AIVL.
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com
 http://her.oxfordjournals.org/cgi/
content/full/14/2/235
PETER ORIARE, UNIVERSITY OF NAIROBI,
EMAIL: poriare@yahoo.com

More Related Content

PPTX
Bullying in the digital age
DOCX
PSYCH610researchproposalweek8TamaraHarms
PPT
Condom use and related stigma kenya red cross society
PPT
Reducing stigma among the youth through formation of post test clubs knote
PPS
Moonlight vct job akuno- hope worldwide
PPT
Hiv stigma among commercial sex workers in mombasa solwodi
PPS
How stigma and discrimination hampers efforts at the univers
PPT
3 combination prevention among key populations in kenya - helgar musyoki
Bullying in the digital age
PSYCH610researchproposalweek8TamaraHarms
Condom use and related stigma kenya red cross society
Reducing stigma among the youth through formation of post test clubs knote
Moonlight vct job akuno- hope worldwide
Hiv stigma among commercial sex workers in mombasa solwodi
How stigma and discrimination hampers efforts at the univers
3 combination prevention among key populations in kenya - helgar musyoki

Viewers also liked (16)

PPT
Web of influence as a tool in combating stigma towards hiv aids zambia emory ...
PPTX
Building capacities of PWDs organisations to enhance access to sexual reprodu...
PPTX
Referral challenges for hiv testing, treatment and care
PDF
Determining the level and awareness of Gender Based Violence and existing leg...
PPT
Ministerial Commitment on comprehensive sexuality education and sexual and re...
PPT
Improved access to hivaids services through comprehensive care and treatment ...
PPT
Integrating hiv and aids initiatives to overcome cultural barriers tolidep
PPTX
Fotografias grupales GR5
PDF
Pruebas segundo bimestrre
PPSX
My builds
PPT
Behaviour change process the cutting edge approach in addressing stigma love ...
PPT
Final summary presentation 6th conference day 3 take home
PPTX
Role of cervical cancer screening in identifying untreated chronic cervivitis
PDF
How to Shrink Fibroids Naturally
PDF
Tapbaigiang qtcl
Web of influence as a tool in combating stigma towards hiv aids zambia emory ...
Building capacities of PWDs organisations to enhance access to sexual reprodu...
Referral challenges for hiv testing, treatment and care
Determining the level and awareness of Gender Based Violence and existing leg...
Ministerial Commitment on comprehensive sexuality education and sexual and re...
Improved access to hivaids services through comprehensive care and treatment ...
Integrating hiv and aids initiatives to overcome cultural barriers tolidep
Fotografias grupales GR5
Pruebas segundo bimestrre
My builds
Behaviour change process the cutting edge approach in addressing stigma love ...
Final summary presentation 6th conference day 3 take home
Role of cervical cancer screening in identifying untreated chronic cervivitis
How to Shrink Fibroids Naturally
Tapbaigiang qtcl
Ad

Similar to Learning from theory to practice peter oriare (20)

PDF
‘They treated us like one of them really’: Peer education as an approach to s...
PPT
Intro. to peer education (2)
PPTX
Edcon n51
PPS
Motivating peer educators godfrey mwayuli-icrh
PPT
Theories related to Peer Education
PDF
Influence of social networking sites on lifestyles, acculturation and self es...
PDF
Effectiveness of Peer-Led Education in Reducing HIV Transmission among Youth...
DOCX
art & science sexual healthUsing peer education projects t.docx
DOCX
Social Networks William R. Brieger, MPH, CHES, DrPH John.docx
PDF
Youth peer education toolkit the training of trainers manual
PPT
Promoting Social Development
PDF
Social media and education
PDF
LET Reviewer - Professional Education
PDF
Social Pedagogy Induction Them Pra Presentation
PDF
Group dev brand ihec 2011
PPT
Our Voice: Youths' Meaningful Communication for Social Change | Presented at ...
PPTX
Mapping changes in support
PPTX
Chapter 2: Multimedia Presentation
PPTX
Values-Development-MS-1. Values Devepptx
‘They treated us like one of them really’: Peer education as an approach to s...
Intro. to peer education (2)
Edcon n51
Motivating peer educators godfrey mwayuli-icrh
Theories related to Peer Education
Influence of social networking sites on lifestyles, acculturation and self es...
Effectiveness of Peer-Led Education in Reducing HIV Transmission among Youth...
art & science sexual healthUsing peer education projects t.docx
Social Networks William R. Brieger, MPH, CHES, DrPH John.docx
Youth peer education toolkit the training of trainers manual
Promoting Social Development
Social media and education
LET Reviewer - Professional Education
Social Pedagogy Induction Them Pra Presentation
Group dev brand ihec 2011
Our Voice: Youths' Meaningful Communication for Social Change | Presented at ...
Mapping changes in support
Chapter 2: Multimedia Presentation
Values-Development-MS-1. Values Devepptx
Ad

More from National Organization of Peer Educators (NOPE Kenya) (20)

PPTX
Adolescent sexuality gender response to sex education and implications to hiv...
PPT
Addiction treatment methadone perspectives from a qualitative study
PPT
Access to care for hiv infected pwid what can be done
PPTX
Access and retention to treatment for adolescents living with hiv
PPTX
Accelerating hiv prevention among women and children, case study at nyahururu...
PPTX
Adolescent sexuality gender response to sex education and implications to hiv...
PPTX
Access and retention to treatment for adolescents living with hiv
PPTX
Accelerating hiv prevention among women and children, case study at nyahururu...
PPTX
A need for improved peer education and hiv aids services at institutions of h...
PPTX
A need for improved peer education and hiv aids services at institutions of h...
PPTX
A need for improved peer education and hiv aids services at institutions of h...
PPTX
Is Kenya’s health system ready for devolved governance?
PPTX
Utilizing Digital Spaces To Reach Youth With HIV/SRH Messages The Case of th...
PPTX
Role of Sonysugar AIDS Control Unit (ACU) in HIV and AIDS reduction program i...
PPTX
The Impact of Having the Leaders of Faith Based Organization (FBOs) and Commu...
PPT
Addressing the needs of young people living with HIV in schools of Uganda
PPT
EMPOWERING THE YOUTHS INFECTED AND AFFECTED BY HIV & AIDS THROUGH COMMUNITY B...
PPT
What Makes Institutional Strengthening Work: NOPE’s Experience
PPTX
Investing Where it Counts:Building social, health and economic assets for vul...
PPTX
THE ROLE OF SCHOOL HEALTH COMMITTEES IN HIV PREVENTION
Adolescent sexuality gender response to sex education and implications to hiv...
Addiction treatment methadone perspectives from a qualitative study
Access to care for hiv infected pwid what can be done
Access and retention to treatment for adolescents living with hiv
Accelerating hiv prevention among women and children, case study at nyahururu...
Adolescent sexuality gender response to sex education and implications to hiv...
Access and retention to treatment for adolescents living with hiv
Accelerating hiv prevention among women and children, case study at nyahururu...
A need for improved peer education and hiv aids services at institutions of h...
A need for improved peer education and hiv aids services at institutions of h...
A need for improved peer education and hiv aids services at institutions of h...
Is Kenya’s health system ready for devolved governance?
Utilizing Digital Spaces To Reach Youth With HIV/SRH Messages The Case of th...
Role of Sonysugar AIDS Control Unit (ACU) in HIV and AIDS reduction program i...
The Impact of Having the Leaders of Faith Based Organization (FBOs) and Commu...
Addressing the needs of young people living with HIV in schools of Uganda
EMPOWERING THE YOUTHS INFECTED AND AFFECTED BY HIV & AIDS THROUGH COMMUNITY B...
What Makes Institutional Strengthening Work: NOPE’s Experience
Investing Where it Counts:Building social, health and economic assets for vul...
THE ROLE OF SCHOOL HEALTH COMMITTEES IN HIV PREVENTION

Learning from theory to practice peter oriare

  • 1. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com NATIONAL CONFERENCE ON PEER EDUCATION, HIV AND AIDS JUNE14TH 2006
  • 2. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com LEARNING FROM THEORY & LINKING WITH PRACTICE IN THE COMMUNITY  AIM  Critique Theoretical Foundations of Peer Education and Practice
  • 3. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CONTENT  Introduction  Theoretical foundations of PE  Rationale and Principles of PE  Gaps between theory and practice of PE  Recommendations
  • 4. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com INTRODUCTIONS  Peer education has grown in popularity and practice in Kenya and elsewhere  Unfortunately, scholars and advocates of peer education rarely make reference to theories
  • 5. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Examination of peer education theories conclude that:  Most theories have something to offer towards an explanation of why peer education might be effective  Health promotion practice does not support these theories  Theories not put to use by health sector practitioners
  • 6. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Study by Turner & Shepherd (199) revealed that:  The peer education practitioners are not applying theory to practice
  • 7. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Some theories only have a limited application to peer education principles and practice.
  • 8. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com THEORETICAL FOUNDATIONS  The theoretical roots of peer education can be traced back to a number of social theories. These include:  Social learning theory  Social identity theory  Role theory  Social inoculation theory  Differencial Association theory  Subculture theories  Communication of innovations theory
  • 9. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL LEARNING THEORY  Pioneered by Albert Bandura  Peer education is social learning.  Social learning through:  Observation  Imitation  Modeling.
  • 10. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com DETERMINANTS OF SOCIAL LEARNING  Characteristic of model  Attributes of observer  Perceived consequences of adopting the behavior (Bandura, 1977)
  • 11. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RELEVANCE OF SOCIAL LEANING TO PEER EDUCATION  Credibility  Empowerment  Role modeling  Reinforcement.
  • 12. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF CREDIBILITY CLAIMS  Many projects do not recruit PE with high status  Claim that peer educators automatically have credibility within their peer groups not well founded.
  • 13. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF ROLE MODELLING CLAIM  Theory demand that peers observe role models  In practice, it is very difficult to observe modeled behavior such as safer sex
  • 14. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Theory demands that role models need to be successful and competent in modeling the desired behavior.  Unfortunately, evidence show that peer educators may fail to maintain the desired health behavior (continue to have unsafe sex)
  • 15. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF REINFORCEMENT  On-going contacts necessary for reinforcement to take place  But many projects rely on only a one-off sessions
  • 16. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF SELF EFFICACY  People do what is learned if they know it is going to be effective  But many PE programmes do merely provide information not required skills that empower
  • 17. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Example:  People learn safe sex but cannot resist pressures to have unsafe sex.
  • 18. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Train on assertiveness skills to build their confidence
  • 19. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF EMPOWERMENT  It is possible to provide people with skills to say no to pressures to have sex  But having safe sex thereafter may merely be compliance with programme goals rather than from real empowerment
  • 20. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  The drop out rates are high after programme is over
  • 21. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL INOCULATOIN THEORY  Emphasizes the role of social pressures to adopt unhealthy behaviour (Duryea, 1991 ; McGuire 1968 , 1974 ).
  • 22. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Based on the belief that young people lack the negotiating skills to resist unhealthy behavior arising from peer pressure and other influences
  • 23. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL INOCULATION THEORY  Proposes a range of techniques to `inoculate' young people from such pressure.
  • 24. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RELEVANCE OF CLAIMS TO PE  Peers as credible source of information  Peers as role models  Education from peer are acceptable
  • 25. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF CLAIMS  Reliability of self-reported claims about peer pressures questionable. People blame others for their own weaknesses  Individual Choice is more powerful than peer pressure
  • 26. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF CLAIMS  It is ironical that peers who influence bad behavior are used to combat unhealthy behavior
  • 27. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com DIFFERENTIAL ASSOCIATION THEORY  Pioneered by Sutherland and Cressy 1960  Young people learn `bad' habits, such as stealing, unsafe sex by associating with others who can teach them.  Similarly young people can just as easily teach each other `good' habits which promote health (Morgan and Eiser, 1990 ).
  • 28. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RELEVANCE TO PE  Peers are credible source of information  It utilizes an already established means of sharing information and advice  Education by peers may be acceptable  Used to educate those who are hard to reach
  • 29. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM OF THEORY  Limited to friendship and network circles  Example: Use of popular prostitutes to do peer counseling among prostitutes  Stigma may make difficult to talk to close friends
  • 30. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SUBCULTURE THEORIES  Pioneered by Cohen (1955) and Miller (1958)  That delinquents developed subcultures opposed to mainstream culture.  Miller argued that working class culture is oppositional to middle class culture.
  • 31. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Subcultures promote particular behaviors  E.g.:  Gays subculture  Lesbians subculture  Prostitutes subculture  Chokora subculture
  • 32. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RELEVANCE TO PE  peers are a credible source of information  Uses already established means of sharing information and advice  Education by peers may be acceptable  Reaches those hard to reach
  • 33. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM  Most of the peer education projects paid little or no attention to sub cultural factors.  Most people at risk refuse to be part of these subculture initiatives
  • 34. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com COMMUNICATION OF INNOVATIONS THEORY  Explains how innovations come to be adopted by communities and what factors influence the rate of adoption [Rogers and Shoemaker (Rogers and Shoemaker, 1971 ), ( Rogers (Rogers, 1983-Diffusion of Innovations)  Discusses:  Characteristics of innovation adopters  the nature of the social system  The characteristics of the innovation  The characteristics of `change agents'.
  • 35. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RELEVANCE TO PE  Peer credibility  Reinforcement of learning through interpersonal networks  Recognizes social communication networks
  • 36. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com CRITICISM  Limited to uptake of health innovations  Limited use in behavior change  Opinion leaders may be inhibitors of innovation  Example: MPs have opposed anti-FGM as HIV reduction strategy
  • 37. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL IDENTIY THEORY  States that an individual has multiple “social identities”  Derived from a sense of membership of a group.
  • 38. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL IDENTIY THEORY  For example:  Individuals are more likely to be influenced by people from their group, than by those who are “out-group” members.
  • 39. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SOCIAL IDENTIY THEORY  Kisii by Kisii than Luos  Student by class mate than students from other classes
  • 40. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com ROLE THEORY  States that selected individuals will adapt to the role of group facilitator  Will behave as the facilitator
  • 41. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com ROLE THEORY  Significant cultural differences makes communication less effective  Useful only in formal education institutions
  • 42. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PE RATIONALE  Rationale for PE initiatives not clear
  • 43. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PE RATIONALE  Peers are more credible sources of information  Cheaper than other methods  More empowering to educators  Uses already established means of sharing information
  • 44. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PE RATIONALE  More successful than professionals in passing on information due to identification
  • 45. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PE RATIONALE  Positive role models  Benefits peers educators  More acceptable education than others  Reaches the hard to reach  Reinforces learning
  • 46. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PE RATIONALE  Credibility:  People learn better if peer educator is similar to them  People learn better when peer educator faces similar concerns
  • 47. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Peer educators get more credibility if:  Speak similar language as students  Interact a lot with the peers  Has a history of sharing info with peers
  • 48. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com ADVERSE EFFECTS FOR PEER EDUCATORS  Anxiety to become an expert source of information  Lack of ongoing support  Lack of payment.  Undermines frequency of contracts
  • 49. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com EVALUATING PEER EDUCATION  Lack of methodologically sound studies and a limited evidence- base  he evidence base for peer education is weak outcomes of peer education.  Claims of effectiveness not empirically studied
  • 50. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Most evaluations do not use high-quality evaluation research, including controlled experiments  The intuitive appeal of peer- delivered health promotion is not matched by much hard evidence
  • 51. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Need of broader and effectiveness-focused evaluation  Example:  Use reach, efficacy, adoption, implementation, maintenance models of evaluation
  • 52. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com PEER EDUCATION APPROACHES  Methods vary:  Formal tutoring  Group discussions  Informal tutoring  One-to-one discussions  Counseling  Theatre  Stalls and exhibitions 
  • 53. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SUMMARY  Most theories have something to offer towards an explanation of why peer education might be effective  But promotion practice does not support these theories
  • 54. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com SUMMARY  There is evidence that what is put on paper is not adopted in practice  Theories not put to use by health sector practitioners and promoters  Evaluation of their effectiveness also lack scientific basis.
  • 55. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com RECOMMENDATIONS  There is need to domesticate theories to Peer Education  There is need to bridge theory and practice  There is need to use scientific methods to measure efficacy and effectiveness of PE initiatives
  • 56. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com REFENCES & BIBLIOGRAPHY  G. Turner and J. Shepherd, A method in search of a theory: peer education and health promotion in Health Education Research, Vol. 14, No. 2, 235- 247, April 1999
  • 57. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  Australian Injecting and Illicit Drug Users League (AIVL) 2006 A framework for peer education by drug-user organisations, Sydney: AIVL  Damon Brogan and Jennifer Kelsall used the AIVL document as background for their presentation with permission from AIVL.
  • 58. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com  http://her.oxfordjournals.org/cgi/ content/full/14/2/235
  • 59. PETER ORIARE, UNIVERSITY OF NAIROBI, EMAIL: poriare@yahoo.com