The document provides an introduction to answering exam questions about media concepts. It discusses the concepts of genre, narrative, representation, audience and media language that exam questions may be based on. It also provides examples of past exam questions, tips on how to structure a response, and focuses on explaining the concept of narrative. Key aspects of narrative discussed include its structure, the role of characters and time. Theories of narrative from theorists like Propp, Todorov and Levi-Strauss are also summarized.