Let’s Get Visual: Using Flickr and video on your blog
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The document discusses the importance of incorporating photos and videos into blogs to enhance storytelling and engage readers. It highlights how multimedia elements can amplify text, improve SEO, and increase accessibility, while providing tips for sourcing images from Flickr and creating video content using basic equipment. Key lessons learned emphasize the need for careful execution in video production and editing to create compelling content.
Let’s Get Visual: Using Flickr and video on your blog
- 1. Let’s Get Visual How Flickr and YouTube Can Amp Up Your Blog Sheila Scarborough @SheilaS on Twitter
- 2. Why photos and video? The Web is multimedia publishing Take advantage! Stories often better told with pictures or video Plain text on the Web is hard on the eyes Jakob Nielsen’s usability studies Web users “impatient, selfish and ruthless” http:// www.useit.com Images, graphics and video are sometimes more compelling
- 3. Photographs can…. Amplify your text Set the atmosphere for a post Serve as short posts themselves Use your own photos, or…. Consider Flickr But only those photos with Creative Commons alternative copyright
- 4. Creative Commons http://creativecommons.org Alternative copyright for a new age Different licenses Attribution, Attribution-NoDerivs, Attribution-Noncommercial-NoDerivs Which one is best for which type of blog My rule of thumb: ads on blog=commercial Default one to pick: Attribution
- 5. Finding good Flickr photos Search tips Start here http:// www.flickr.com/creativecommons Use a variety of words to search Click “Interesting” in results See one you like but wrong license? Ask owner for permission to use it
- 6. Your own photos: Google-y? Good for SEO Good for Web accessibility for disabled How to do it? Via detailed… Titles Tags Descriptions Sure, put in links They’re “No follow” for bots, but not humans
- 7. Quick Tour of my Flickr photostream http://www.flickr.com/photos/sheilascarborough
- 8. Video: it’s a no-brainer Video demo at Freelance Austin (courtesy Julie Tereshchuk on Facebook)
- 9. Basic equipment The digital camera you already own Use the Video setting Warning: memory hog + audio issues Flip http://www.theflip.com Have heard good things about Kodak’s new Zi8 External microphone, FTW! (for the win!)
- 10. Flip: Point, shoot, upload
- 11. How I use video Short Interviews Find people at events/conferences Experts in your niche Line ‘em up and shoot ‘em (sort of) Travel blog post ideas Narrate a scene Describe a dining experience Quick music clip
- 12. Your own videos: Google-y? Good for SEO Good for Web accessibility for disabled How to do it? Via detailed… Titles Tags Descriptions Sure, put in links They’re “No follow” for bots, but not humans
- 13. Lessons Painfully Learned: Shooting Video Don’t move the camera too quickly! Pan s-l-o-w-l-y, or….barf Keep it short, 2-5 minutes They’re just not that into you. Audio, audio, audio Get close to your subject Speak loudly and clearly to narrate Flip is pretty forgiving, but take no chances
- 14. Quick tour of a YouTube channel http:// www.youtube.com/user/SheilaScarborough
- 15. Lessons Painfully Learned: Movie Editing One single narrative is easiest If you do string short clips together…. Use “Fade” to connect them Keep it simple Title Topic you’re covering, name of interviewee, any site URLs Video itself Credits With your name, your blog URL, thank subject, their URL
- 16. Quick Tour: MS Movie Maker Sample clip with @SeattleMaven can be found here: http:// www.youtube.com/watch?v =FKep7vH3cyU
- 17. Thanks! @SheilaS Tourism Currents Sheila’s Guide to the Good Stuff Family Travel Guide Perceptive Travel Blog