LeWeb Summary Day 1 (by Radian 6)
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On day 1 of LeWeb'11, conversations on social media were driven by appearances from Karl Lagerfeld and Eric Schmidt. A total of 26,777 social conversations took place on day 1. Karl Lagerfeld received the most social mentions of any speaker, while discussions also focused on start-up finalists like Babelverse. The top hashtags used were related to themes of the conference like #leweb11 and #startups.
LeWeb Summary Day 1 (by Radian 6)
- 1. Social Media Highlights powered by & . What was driving conversations on Day 1?
- 2. LeWeb’11 Social mentions trended - Day 1 2pm – 3pm 4 500 • Eric Schmidt 4 000 3 500 3 000 # of Social Men<ons 10am – 11am • Karl Lagerfeld 2 500 2 000 1 500 1 000 500 0 26,777 Social Conversa8ons on Day 1 of LeWeb‘11
- 3. Top topics via Klout - Day 1 Share of LeWeb’11 Day 1 16.9% 6.7% 6.5% 6.2% 6.1% 5.6% 5.6% 4.9% 4.2% 4.2% 26,777 Social Conversa8ons on Day 1 of LeWeb‘11
- 4. Top Tweeted user names - Day 1 # of Social Men<ons
- 5. Top hash tags - Day 1 # of Social Men<ons
- 6. Day 1 speakers by social mention volume 1 2 3 4 5 Karl Lagerfeld Eric Schmidt Joanna Shields Bill Gross Dennis Crowley @ericschmidt @joannashields @bill_gross @dens @karl_lagerfeld 1,893 Social Men<ons 402 Social Men<ons 345 Social Men<ons 299 Social Men<ons 2,239 Social Men<ons 7.1% Day 1 Share 1.5% Day 1 Share 1.3% Day 1 Share 1.1% LeWeb’10 Share 8.4% Day 1 Share 26,777 Social Conversa8ons on Day 1 of LeWeb‘11
- 7. What did people say about Karl Lagerfeld?
- 8. Start-up finalists by social mention volume 80 Men<ons 19.7% Share 39 Men<ons 38 Men<ons 9.6% Share 9.3% Share 34 Men<ons 33 Men<ons 8.4% Share 8.1% Share % Share out of 407 Start-‐up related Conversa8ons Day 1 at LeWeb‘11
- 9. What did people say about Babelverse?
- 10. Appendix
- 11. Methodology • This social analysis is using the Radian6 plaYorm and service. • LeWeb 2011 Day 1 Social Recap analysis <me frame: Dec 7, 2011 0-‐18h GMT +1 • The LeWeb Radian6 profile includes the following keywords: – “leweb10” – “leweb11” – “leweb”
- 12. Press & bloggers contacts Follow us on Facebook and Twiber for the daily social media recaps of LeWeb’11: hbps://www.facebook.com/salesforcefrance @salesforce Contacts Presse : Salima Meziane – Rumeur Publique – +33 6 20 49 32 02 Guillaume Tourres – salesforce.com – +33 6 76 78 63 61 About Salesforce.com : With 100,000+ customers, salesforce.com is the enterprise cloud compu<ng company that is leading the shih to the social enterprise. Social enterprises leverage social, mobile and open cloud technologies to put customers at the heart of their business.