Link Building Without Pitching and Building Tons of Content - Adam Riemer
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Sponsor local community events and organizations like drag races, schools, and non-profits to build goodwill and attract links from their websites. Create engaging content like infographics and quizzes on topics relevant to target audiences and link this content to your own website. Advertise using demographics and interests on platforms like Facebook, Twitter, and Pinterest to drive traffic.
Link Building Without Pitching and Building Tons of Content - Adam Riemer
- 1. Link Building without pitching and building tons of content www.AdamRiemer.me
- 2. Overview • Sponsorships • Using What MakesYou Unique • Infographics and advertising • Quizzes
- 3. Sponsorships • Drag Queens at Drag Races • Sashes • Tiarras • Cards • Etc… • Town events • Holiday decorations - .gov • Local schools or colleges - .edu or k-12 • Non profits - .com/.net/.org • Influencers who have a media and blogging following • Look for media coverage • Analyze their followers or who interacts most with them Yes, I actually do these things…that’s me! Ohhh, and even something as simple as a calendar? (This is where someone should say, show us an example)
- 5. Contest Entries Step 1: Find One Step 3: MeasureStep 2: Enter
- 6. UsingWhatYou’ve Got • Being Gay • Images • Non gender specific checkouts or shopping • How many of each vs. sets of bride and groom • Adding mr, mrs or ms by yourself • Race Knowledge • Landing pages with relevant people • Proper language versions • Making sure you feature what is important to the specific culture • DINKs • No families on the landing pages If you have a diverse staff, use what they wish was on a website to create an all inclusive experience. You can attract links solely based on good UX from advocacy groups, bloggers & more.
- 7. Infographics & Advertising • Empower an audience to cause a reaction: • Pride • Jealously • Laughter • Sadness/guilt • Empowerment Audience (who is the audience) • Online or heavy internet usage • countries with solid wifi • groups who are more active online • enjoy comedy, quizzes and relevant topics • Job titles or hobbies • Workplaces + title • Interests like blogging • Interests in a cause or event • Influencers and their properties • Twitter followers by their handle • Facebook on their interests • Google on the adsense network • Where do they work? • Employer • JobTitle Hey Adam, don’t forget to give a bonus tip about finding lists of relevant employees. Ohh…and also go for answer boxes where your visual solves the issue.
- 8. Advertising Part 2 • Facebook: • Using demographics • JobTitles • Employers • Twitter: • Followers • Accounts media and bloggers follow • Pinterest • Look for inspiration and other boards that are owned by bloggers • Use hashtags and keywords where you stand out • Contrasting colors and clear wording are important
- 9. Quizzes • The quiz itself? Nope! • Link to sources and resources within the quiz • Interesting documents and your own infographics • After the quiz is over send people to a resource, encourage sharing or provide them with a related piece of content
- 10. Donations – to get “natural” backlinks • Locate your target publication or influencer group • Identify the person you need to target • Find the charity or place the person feels strong about • Facebook • Twitter • Blogs • Etc… • Make the donation to their charity • Sign it by your company name or your own name Not donating to an organization for a link from their site.